Role Description Sight Machine is in search of a Senior User Experience Researcher to join our rapidly growing team. This talented individual will play a critical role in bringing delight and engagement to our products. In this role, you will work collaboratively with product, engineering, design and other stakeholders to guide the planning, execution and broadcasting of user experience research. - Lead the research process - Conduct user interviews - Map user journeys - Synthesize findings - Make strategic decisions on feature development and product enhancements - Create plans to assess the effectiveness of design projects, iterative product launches, and feature updates We are looking for a passionate, experienced researcher who is comfortable operating at a strategic level. If you are inquisitive and have a demonstrated history of designing and leading innovative user experiences, we would love to hear from you. Qualifications - 5+ years of experience conducting user experience research - Deep understanding of user-centered design and principles from a UX perspective - Experience leveraging quantitative and qualitative analytics to measure impact - Master's degree in Human Factors or Human-Computer Interaction - Ability to take initiative and manage multiple projects simultaneously - Proven success establishing strong relationships with team members, stakeholders and users Benefits - Dynamic, fast-paced environment - Great compensation - Ability to truly have an impact on the organization Company Description

• Be the key driver of the Immersive One platform research strategy, unifying products, personas, and complex workflows. • Run mixed-method research at product pace: interviews, usability/task testing, concept and prototype evaluation, tree tests, card sorts, surveys, and longitudinal work when it’s the right tool. • Transform raw qualitative and quantitative data into high-impact, compelling strategic narratives that decisively influence roadmaps, prioritisation, and major investment decisions. • Bridge the gap between grand research vision and immediate execution, translating multi-quarter platform blueprints into actionable, high-impact outcomes. • Architect research frameworks, playbooks, and enablement practices that multiply research effectiveness and elevate organizational maturity. • Weave together research, analytics, user feedback, and market signals into cohesive strategic narratives • Establish a repeatable learning engine: intake/prioritisation, cadence (e.g. weekly/fortnightly testing), synthesis rituals, and an insight repository that’s easy to reuse. • Coach designers and PMs on lightweight research techniques and evidence-based decision making.

• Conduct systematic competitor and market research across SaaS, subscription, and freemium products — analyzing user flows, paywalls, onboarding funnels, and conversion patterns. • Mine quantitative data from analytics tools (Mixpanel, Microsoft Clarity, GrowthBook) to identify drop-off points, attention gaps, and underperforming screens. • Analyze heatmaps, session recordings, and attention data to surface CRO opportunities. • Deliver 10–15 experiment ideas per week, each scored using the ICE framework (Impact × Confidence × Ease) with a target threshold of 500+. • Write clear, testable hypotheses with defined success/failure criteria and primary metrics. • Create low-to-mid fidelity wireframes (AI Tools) to communicate test variants — clear enough for developers and stakeholders to act on. • Develop user personas, journey maps, and usability assessments specific to our funnel stages (Landing → Start → Quiz → Analyzing → Email Capture → Checkout). • Present insights and recommendations in twice-weekly Growth team brainstorming sessions. • Analyze post-test results and extract reusable patterns for the team's knowledge base. • Stay current on CRO, behavioral psychology, and SaaS conversion trends.

Role Description You will act as a strategic partner to Product, Design, Engineering, and Business teams, shaping product direction through deep user understanding and advanced research methodologies. In this role, you will lead complex research initiatives, influence product strategy and roadmap decisions, and create frameworks that strengthen user-centric decision making across the organization. You will also contribute to the evolution of research practices, support research operations, and mentor others in research methodologies. What you’ll do: - Lead research strategy for key product areas, ensuring product decisions are grounded in real user needs and behaviours. - Translate strategic questions into clear research plans that influence roadmap and prioritization. - Identify high-impact opportunity areas and user problems that shape long-term product direction. - Design and execute advanced research using mixed methods (qualitative and quantitative). - Plan and conduct end-to-end research activities, including recruitment, moderation, analysis, and synthesis. - Collaborate with Data & Analytics teams to connect behavioral data with qualitative insights. - Synthesize complex research findings into clear, actionable insights and strategic recommendations. - Facilitate workshops and discovery sessions to align cross-functional teams. - Partner closely with Product Managers, Designers, Engineers, and other stakeholders during product discovery. - Improve research operations, documentation, and insight repositories to scale research impact. - Mentor designers and researchers in foundational research methods and best practices. - Champion user-centricity and evidence-based decision making across the organization. Qualifications - Advanced expertise in qualitative research and strong experience with mixed research methods. - Ability to independently lead end-to-end research projects, from scoping and planning to analysis and insight synthesis. - Proven experience influencing product strategy, roadmap decisions, and prioritization through research insights. - Strong analytical capability to connect qualitative findings with quantitative and behavioral data. - Ability to synthesize complex information into clear, actionable insights and frameworks (e.g., mental models, opportunity maps, research frameworks). - Excellent communication and storytelling skills, with the ability to present insights to cross-functional teams and leadership. - Experience collaborating with Product, Design, Engineering, Data, and Business stakeholders in product discovery environments. - Strong facilitation skills to lead workshops for problem framing, ideation, prioritization, and synthesis. - Experience improving research operations, documentation, tools, or scalable research practices. - Ability to mentor designers or researchers in research methodologies and best practices. - High autonomy, strategic thinking, and comfort working in complex product ecosystems. - Commitment to ethical, inclusive, and user-centered research practices. - Advanced or Fluent English. Benefits - Competitive compensation - Access to TotalPass - Paid time off - Remote environment - Growth and learning opportunities through the Flutter Edge global network