Home of Leeds, Bullet, and Trimark
Demand Generation Specialist
Location
Florida + 11 moreAll locations: Florida | Illinois | Kentucky | New York | North Carolina | Ohio | Oklahoma | Massachusetts | Michigan | Pennsylvania | South Carolina | Texas
Posted
64 days ago
Salary
0
Seniority
Senior
Job Description
Demand Generation Specialist
PCNA
• The primary goal of the Demand Generation Specialist is to drive growth with customers in the PCNA+ segment utilizing automated triggers from digital marketing and strategic outreach based on customer behavior. • You will be responsible for direct customer outreach by responding quickly to Marketing Qualified Leads with offers or promotions to drive incremental revenue. • Leverage Marketing Qualified Leads to proactively reach out to customers to engage, inform, and assist in communicating the benefits of PCNA • Cultivate and build relationship with leads to capture and maintain their interest in doing business with PCNA • Educate customer on PCNA website and train on self-service tools including how to search for products, make a virtual, order samples, and utilize knowledge centers • Educate customer on “who is PCNA” including products, services, and how to place an order • Execute email outreach using campaign tools and make outbound calls to better understand lead profile, key opportunities, and priorities • Offer samples or other incentives to maintain engagement and interest with lead • Facilitate lead transition to customer service or inside sales rep with “order ready” customer • Document a summary of the opportunity in CRM for effective handoff
Job Requirements
- Bachelor's degree preferred, high school diploma or equivalent required
- 5 years’ experience in customer service, account management, business development, or related
- Experience in the promotional products industry preferred
- Strong written communication skills and ability to craft customer facing emails
- Strong verbal communication skills both over phone and videoconferencing
- High energy and enthusiasm for helping customers
- Customer focus and adaptability to different personality types
- Ability to multi-task, set priorities and manage time effectively
- Desire to learn new technology and modern sales tools
- Proficient in Salesforce
- Experience with Microsoft Outlook
- Experience with PowerPoint and Excel preferred
- Experience with Highspot sales enablement tool preferred
Benefits
- Comprehensive healthcare and benefits packages including medical, vision, dental, short-term disability, and more!
- Flexible scheduling
- 401k Matching
- Generous Paid Time Off and Holidays
- PCNA Cares Share Fund – donating to teammates in times of need
Related Guides
Related Categories
Related Job Pages
More Performance Marketing Jobs
Senior Google Ads Specialist
Huzzle.comThe human intelligence platform for training and evaluating AI
• Plan, build, and manage Google Ads campaigns (Search, Display, YouTube, Performance Max) • Conduct in-depth keyword research, competitor analysis, and audience targeting • Optimize campaigns for performance metrics including CTR, CPC, CPA, ROAS, and conversion rates • Implement and manage conversion tracking (Google Tag Manager, GA4, tracking pixels) • Continuously test ad creatives, landing pages, and bidding strategies (A/B testing) • Analyze campaign performance and deliver actionable insights and reports • Manage and allocate advertising budgets effectively across campaigns • Collaborate with creative, content, and CRO teams to improve funnel performance • Stay updated on Google Ads updates, algorithm changes, and industry best practices
About Huzzle At Huzzle, we connect exceptional talents with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries such as SaaS, MarTech, FinTech, and EdTech. Unlike an outsourcing agency, we place you directly with a client where you’re hired in-house as a valued member of their team. If you're passionate about paid search marketing, data-driven campaign optimization, and scaling digital growth, this remote Google Ads Specialist role offers the opportunity to work with innovative companies and deliver measurable marketing results. Role Type: Full-time Engagement: Independent Contractor Job Summary We are seeking a Senior Google Ads Specialist with 5+ years of hands-on experience managing high-budget PPC campaigns. This is a high-impact remote marketing role where you will take ownership of Google Ads strategy, execution, and optimization across multiple client accounts. You will be responsible for driving measurable growth through paid search, improving conversion performance, and scaling campaigns profitably. Key Responsibilities - Plan, build, and manage Google Ads campaigns (Search, Display, YouTube, Performance Max) - Conduct in-depth keyword research, competitor analysis, and audience targeting - Optimize campaigns for performance metrics including CTR, CPC, CPA, ROAS, and conversion rates - Implement and manage conversion tracking (Google Tag Manager, GA4, tracking pixels) - Continuously test ad creatives, landing pages, and bidding strategies (A/B testing) - Analyze campaign performance and deliver actionable insights and reports - Manage and allocate advertising budgets effectively across campaigns - Collaborate with creative, content, and CRO teams to improve funnel performance - Stay updated on Google Ads updates, algorithm changes, and industry best practices
About Huzzle At Huzzle, we connect exceptional talents with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries such as SaaS, MarTech, FinTech, and EdTech. Unlike an outsourcing agency, we place you directly with a client where you’re hired in-house as a valued member of their team. If you're passionate about paid search marketing, data-driven campaign optimization, and scaling digital growth, this remote Google Ads Specialist role offers the opportunity to work with innovative companies and deliver measurable marketing results. Role Type: Full-time Engagement: Independent Contractor Job Summary We are seeking a Senior Google Ads Specialist with 5+ years of hands-on experience managing high-budget PPC campaigns. This is a high-impact remote marketing role where you will take ownership of Google Ads strategy, execution, and optimization across multiple client accounts. You will be responsible for driving measurable growth through paid search, improving conversion performance, and scaling campaigns profitably. Key Responsibilities - Plan, build, and manage Google Ads campaigns (Search, Display, YouTube, Performance Max) - Conduct in-depth keyword research, competitor analysis, and audience targeting - Optimize campaigns for performance metrics including CTR, CPC, CPA, ROAS, and conversion rates - Implement and manage conversion tracking (Google Tag Manager, GA4, tracking pixels) - Continuously test ad creatives, landing pages, and bidding strategies (A/B testing) - Analyze campaign performance and deliver actionable insights and reports - Manage and allocate advertising budgets effectively across campaigns - Collaborate with creative, content, and CRO teams to improve funnel performance - Stay updated on Google Ads updates, algorithm changes, and industry best practices
Role Description We are seeking a Senior Google Ads Specialist with 5+ years of hands-on experience managing high-budget PPC campaigns. This is a high-impact remote marketing role where you will take ownership of Google Ads strategy, execution, and optimization across multiple client accounts. You will be responsible for driving measurable growth through paid search, improving conversion performance, and scaling campaigns profitably. Key Responsibilities - Plan, build, and manage Google Ads campaigns (Search, Display, YouTube, Performance Max) - Conduct in-depth keyword research, competitor analysis, and audience targeting - Optimize campaigns for performance metrics including CTR, CPC, CPA, ROAS, and conversion rates - Implement and manage conversion tracking (Google Tag Manager, GA4, tracking pixels) - Continuously test ad creatives, landing pages, and bidding strategies (A/B testing) - Analyze campaign performance and deliver actionable insights and reports - Manage and allocate advertising budgets effectively across campaigns - Collaborate with creative, content, and CRO teams to improve funnel performance - Stay updated on Google Ads updates, algorithm changes, and industry best practices Qualifications - 5+ years of experience in Google Ads / PPC campaign management - Proven track record of managing high-performing campaigns with significant ad spend - Strong understanding of paid search strategies, bidding models, and funnel optimization - Hands-on experience with Google Analytics (GA4), Google Tag Manager, and conversion tracking setup - Experience working with eCommerce, SaaS, or lead generation campaigns - Strong analytical mindset with the ability to interpret data and make strategic decisions - Google Ads certifications are highly preferred - Excellent communication skills and ability to present performance insights clearly - Experience working remotely with international teams is a plus Benefits - 💻 Fully Remote: Work from anywhere with international teams - 🧭 Ongoing Support: Receive guidance from Huzzle before and after placement - 💰 Competitive Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals

