• Own Client Relationships End-to-End • Lead structured client onboarding (ICP intake, assets, SalesOS setup, clean handovers) • Run a tight operating rhythm: updates, Looms, reviews, decisions • Ensure every meeting ends with owners, actions, and dates • Communicate clearly, honestly, and early — no surprises, no fluff • Act as a Strategic Growth Partner • Connect client goals to campaign execution across Growth & Ops • Challenge assumptions constructively and back recommendations with data • Translate metrics into 3–5 concrete options clients can say yes/no to • Facilitate focused ideation around: New segments, New angles, New channels • Expansion opportunities • Turn winning ideas into a prioritized backlog with owners and success metrics • Drive Commercial Outcomes • Renewals: Own the renewal cycle end-to-end and close on time • Upsell & Expansion: Identify and shape expansion opportunities with clear ROI • Discovery & Objections: Run light discovery and handle objections with clarity and data • Referrals & Proof: Secure testimonials, case studies, and referrals once value is proven • Forecast Hygiene: Keep CRM notes, next steps, and revenue visibility clean and reliable • Scale What Works • Create and refine short SOPs and playbooks • Reduce noise, duplication, and unclear ownership • Close loops between delivery, feedback, and improvement

• Take ownership of the delivery of CEO-assigned initiatives across multiple businesses, ensuring projects progress to completion. • Translate CEO direction into structured project plans with milestones, owners, and deadlines. • Maintain forward motion during CEO downtime by making decisions within scope, escalating only when necessary. • Protect the CEO’s focus by eliminating unnecessary back-and-forth and resolving blockers proactively. • Maintain a master initiative tracker (portfolio view) across companies including status, priority, risks, next actions, and deadlines. • Identify scheduling conflicts, resource constraints, and priority clashes early. • Proactively recommend sequencing and workload balancing to avoid overwhelm and missed deadlines. • Keep projects aligned with executive priorities and quarterly objectives. • Build and maintain clear project plans including scope, milestones, dependencies, and handoff points. • Ensure all deliverables are defined, assigned, and tracked to completion. • Run execution cadence (weekly project reviews, daily check-ins as needed, deadline reminders, task closure). • Ensure required details are gathered upfront so execution doesn’t stall midstream. • Coordinate with internal departments (Sales, Process Development, Operations, Finance, Recruiting, etc.) and external vendors as needed. • Assign ownership clearly and ensure accountability across stakeholders. • Facilitate meetings that produce decisions and action items—no circular discussions. • Follow up relentlessly until tasks are completed and verified. • Identify risks early (scope creep, unclear ownership, missing inputs, timeline slippage). • Implement mitigation plans and keep stakeholders aligned on changes. • Escalate critical issues with a solution-first approach (what happened, impact, recommended next step). • Maintain momentum by resolving issues before they become emergencies. • Publish structured weekly status updates for CEO visibility: what moved, what’s pending, what needs decisions, risks, and next steps. • Maintain “close-the-loop” discipline—no open loops, no dropped requests. • Provide concise summaries after meetings with action items, owners, deadlines, and follow-up plan. • Create clear internal handoffs when a project transitions to another team or owner. • Coordinate with the Process Development Department to document repeatable workflows for how CEO initiatives are launched, tracked, and completed. • Create templates for project plans, weekly updates, decision logs, and risk registers. • Improve execution systems over time based on real project learnings and recurring friction points.

• Ensures timely hotel openings and Member satisfaction to support Company growth and revenue objectives by managing and facilitating the property transition and onboarding process of under-construction, pre-construction, and conversion projects. • Provides coaching, consulting, coordination, and training for hotel owners, management, and staff. • Acts as the primary point of contact between BWH Hotels and new properties during the onboarding process. • Collaborates with multiple corporate functional teams to successfully manage projects and ensure revenue goals, guest satisfaction, and compliance with brand and design standards are achieved.

• Expert Service Tracking & Orchestration Project Management: Manage and organize all project details in Asana. Track deliverables and deadlines to ensure the specialist team stays on schedule. Service Tracking: Maintain the "Central Source of Truth" for SEO (rankings), Ads (spend/conversions), Email (open rates), and LinkedIn (qualified leads). Document Organization: Handle all file management across Google Drive and Dropbox to ensure a clean, accessible environment for the team. • Account Management & High-Level Communication: Client Lead: Act as the primary point of contact. Lead weekly video calls (via Zoom) and monthly strategy sessions. Onboarding: Assist with onboarding new clients and training internal team members on our systems. Proactive Problem Solving: Anticipate client needs and solve issues before they become bottlenecks. • Content & Technical Support: Digital Updates: Support the team by uploading social media content, blog posts, and website updates using WordPress and Meta Business Suite. Aesthetic & Quality Governance: Review all ad creatives, email templates, and landing pages. If a graphic is off-brand or unprofessional, you are responsible for sending it back for revision. Copywriting Review: Ensure all client-facing text and outreach scripts are in perfect, high-level English.