• Own end-to-end recruiting across the company, from intake through offer, with a focus on speed, quality, and candidate experience • Ensure recruiting practices maintain a high talent bar and align with company values • Hire, coach, and develop a high-performance recruiting team, providing clear priorities and day-to-day support • Develop and execute a long-term, scalable recruitment strategy aligned with business growth & product roadmaps • Partner closely with hiring managers and leadership to align on hiring needs, role definitions, and timelines • Design and improve recruiting processes with an automation-first mindset, reducing manual work and increasing consistency • Evaluate, implement, and optimize AI-enabled recruiting tools across sourcing, screening, scheduling, and reporting • Establish lightweight, structured interview practices and hiring manager guidance • Track key recruiting metrics and use data and insights to identify bottlenecks and drive continuous improvement

• Own your accounts end-to-end: every engagement, every outcome, every relationship. • Be the single point of contact the customer calls for any problem — delivery, quality, adoption, escalation, or expansion. • Maintain a holistic view of each account: engagement status, risk exposure, opportunity pipeline, and the customer’s strategic priorities for the quarter. • Run account planning: engagement roadmaps, resource forecasting, risk assessment, and growth strategy. • Staff and direct delivery teams across your accounts. • Oversee delivery quality across all engagements: review solution architectures, attend go-live rehearsals, ensure evaluation rigor. • Manage cross-engagement dependencies within an account. • Own post-go-live outcomes: adoption, ROI, accuracy, and user trust. • Run regular usage readouts: AI deflection rates, false positive/negative trends, HITL escalation patterns, user bypass rates, and trust signals. • Drive continuous improvement cycles: readout → diagnose → prioritize → fix → re-measure. • Run QBRs with VP/C-level stakeholders: present outcomes, risks, improvement plans, and the strategic roadmap. • Navigate internal customer politics: facilitate alignment around shared success metrics. • Handle C-level escalations.

Your Journey at Crowe Starts Here: At Crowe, you can build a meaningful and rewarding career. With real flexibility to balance work with life moments, you’re trusted to deliver results and make an impact. We embrace you for who you are, care for your well-being, and nurture your career. Everyone has equitable access to opportunities for career growth and leadership. Over our 80-year history, delivering excellent service through innovation has been a core part of our DNA across our audit, tax, and consulting groups. That’s why we continuously invest in innovative ideas, such as AI-enabled insights and technology-powered solutions, to enhance our services. Join us at Crowe and embark on a career where you can help shape the future of our industry. Job Description: The Marketing Strategy and Account Lead (Assistant Director) leads buyer-centric marketing strategy and execution across assigned accounts and/or segments. This role serves as a trusted advisor to business and account leaders and is accountable for driving integrated marketing programs that support growth, brand relevance, and demand generation. Working within enterprise strategy frameworks, the Assistant Director adapts and applies those strategies to complex account environments, orchestrating internal teams and partners to deliver consistent, high-quality buyer experiences. This role also plays a key part in surfacing market insights, performance data, and execution learnings to inform broader strategy and continuous improvement. Core Responsibilities: Account & Segment Leadership • Lead buyer-centric marketing strategy for assigned accounts and/or segments, aligned to firm and segment priorities. • Serve as a strategic advisor to account and business leaders, accountable for marketing outcomes and performance. • Navigate complex stakeholder environments to align priorities and drive forward momentum. Buyer-Centric Strategy Application • Apply enterprise buyer strategies, value propositions, and engagement models to account- and segment-level plans. • Ensure marketing approaches reflect buyer needs, decision journeys, and market demand. • Adapt strategy to account complexity while maintaining consistency with firm direction. Market & Buyer Intelligence • Develop deep understanding of assigned markets, buyers, competitors, and growth opportunities. • Apply insights and data to inform positioning, messaging, and go-to-market execution. • Feed buyer signals, market feedback, and performance insights back into the Strategy team. Campaign Strategy, Execution & Optimization • Lead integrated campaign strategy, planning, execution and optimization across channels and buyer stages. • Partner with marketing teams, sales, product and external partners to ensure consistent delivery. • Use performance data to optimize programs and improve ROI. Network Orchestration • Orchestrate cross-functional teams and partner networks to deliver impactful marketing strategies and programs. • Manage stakeholder communication, resolve conflicts and problem solve. Performance & Accountability • Track and report on KPIs related to buyer engagement, demand contribution and account/segment performance. • Provide transparency on outcomes, risks and optimization opportunities. • Ensure marketing investments are aligned to business priorities and deliver measurable value. Team Leadership & Brand Stewardship • Lead and mentor team members aligned to accounts or segments. • Model strong collaboration, accountability, and firm values. • Ensure all marketing efforts reflect brand standards. #LI-SAW -LI-Remote Qualifications: • Bachelor's degree required in Marketing, Communications, or related field • Requires minimum of 10+ years’ experience in marketing strategy and account management (professional services and agency experience is a plus) • Proficient in all marketing channels, especially digital and social • Experience with Project Management software, Workfront and/or Cvent is a plus • Proficiency in Microsoft Office Suite including Word and PowerPoint required • High comfort level with AI tools and daily use of technologies like ChatGPT and Copilot to enhance productivity and innovation • Demonstrated influence leadership skills; ability to manage up, down and across • Excels at collaboration, with strong communication skills • Local focus; global mindset • Strong ability to interpret qualitative and quantitative data to create business implications • Strong ability to translate analysis into easily understood insights • Excellent problem solving and decision-making skills • Remote role with some domestic travel as needed • Intellectually curious, a creative thinker with high data aptitude • An ability to educate, to raise the marketing acumen of the firm We expect the candidate to uphold Crowe’s values of Care, Trust, Courage, and Stewardship. These values define who we are. We expect all of our people to act ethically and with integrity at all times. The application deadline for this role is 06/30/2026. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire. Crowe is not sponsoring for work authorization at this time. The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Crowe, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $103,000.00 - $217,500.00 per year. Our Benefits: Your exceptional people experience starts here. At Crowe, we know that great people are what makes a great firm. We care about our people and offer employees a comprehensive total rewards package. Learn more about what working at Crowe can mean for you! How You Can Grow: We will nurture your talent in an inclusive culture that values diversity. You will have the chance to meet on a consistent basis with your Career Coach that will guide you in your career goals and aspirations. Learn more about where talent can prosper! More about Crowe: Crowe (www.crowe.com) is one of the largest public accounting, consulting and technology firms in the United States. Crowe uses its deep industry expertise to provide audit services to public and private entities while also helping clients reach their goals with tax, advisory, risk and performance services. Crowe is recognized by many organizations as one of the country's best places to work. Crowe serves clients worldwide as an independent member of Crowe Global, one of the largest global accounting networks in the world. The network consists of more than 200 independent accounting and advisory services firms in more than 130 countries around the world. Crowe LLP provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, sexual orientation, gender identity or expression, genetics, national origin, disability or protected veteran status, or any other characteristic protected by federal, state or local laws. Crowe LLP does not accept unsolicited candidates, referrals or resumes from any staffing agency, recruiting service, sourcing entity or any other third-party paid service at any time. Any referrals, resumes or candidates submitted to Crowe, or any employee or owner of Crowe without a pre-existing agreement signed by both parties covering the submission will be considered the property of Crowe, and free of charge. Crowe will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, Los Angeles County Fair Chance Ordinance, San Francisco Fair Chance Ordinance, and the California Fair Chance Act. Please visit our webpage to see notices of the various state and local Ban-the-Box laws and Fair Chance Ordinances, where applicable. If you are interested in applying for employment with Crowe and are in need of an accommodation or require special assistance to navigate our website or to complete your application, please visit our Applicant Assistance and Accommodations page for more information: https://careers.crowe.com/crowe-applicant-assistance-and-accommodation

Later is the world’s most intelligent influencer marketing company, built to give brands the confidence to create unforgettable campaigns. By combining real creator relationships, trusted intelligence, and expert guidance, Later removes fear and guesswork from one of marketing’s most visible investments. Built on a native, AI-powered platform and more than a decade of proprietary data—including billions of social interactions, impressions, and $2.4B+ in verified influencer-driven purchases—Later helps teams understand what will work before they launch. By combining trusted insight with expert guidance, Later removes guesswork from influencer marketing, enabling brands to choose the right creators, execute fully managed campaigns, and drive meaningful growth across awareness, engagement, and revenue. Trusted by leading enterprise brands including Nike, Wayfair, Unilever, and Southwest Airlines, Later bridges creativity and performance so campaigns don’t just look good—they deliver results. Learn more at later.com. About this position: The Associate Director of Client Strategy will play a pivotal role in crafting outcome-driven strategies and industry best practices for our customers and prospective customers seeking to use Later, enabling the company to unlock revenue impact from those accounts. This individual will collaborate closely with the strategy, sales, account management, services, marketing, and product teams to maximize the outcomes accounts can achieve with their strategy. The primary measure of success for the role will be direct and indirect revenue impact driven by accounts that receive strategy support. What you'll be doing: - Influencer Strategy Creation: Craft outcome-driven strategies for existing and prospective accounts seeking to maximize their ROI when using Later for influencer marketing and social media marketing - New Business Proposal Support: Collaborate with Sales to create compelling new business proposals that include thoughtful research, insights, creative campaign concepts, curated creator examples, and outcome expectations - Strategic Business Review Support: Collaborate with Account Management and services to prepare Strategic Business Reviews (SBRs) for Accounts paying Later $50,000 or more per year - Industry Best Practices: Build and maintain best practices for doing influencer marketing and social media marketing for a variety of dimensions, including but not limited to industry vertical, social platform type, and marketing objective - Industry Benchmarks: Build and maintain industry performance benchmarks (e.g. CPE, CPM, Engagement Rate, etc) by industry vertical and social platform type, and use when crafting strategies, proposals and SBRs - Cross-Functional Collaboration: Effectively collaborate with internal teams, including the strategy, sales, account management, services, marketing, and product teams, to ensure alignment on account strategies, best practices, and benchmarks. - Continuous Learning and Development: Stay abreast of industry trends, best practices, and emerging technologies to enhance skills and expertise continuously. We are committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career. If you identify with any of the following, we encourage you to apply! - Bachelor's degree in Business Administration, Marketing, or related field. - Expert-level working knowledge of the Influencer Marketing and Social Media Marketing landscape with 5+ years of experience required. - Passion for the creator economy and connecting marketers and creators - Proven track record of success in influencer strategy creation and delivery for enterprise-grade B2C consumer brands. - Excellent project management and cross-functional coordination skills. - Excellent customer-facing communication, presentation, and storytelling skills. - Ability to work effectively in a fast-paced, dynamic environment with cross-functional teams. - Strategic and creative thinker with a customer-centric mindset and a results-oriented approach. - Proficiency in CRM software (e.g., Salesforce) and collaboration software (GSuite, Slack, Zoom) is required. - Proficiency in Influencer Marketing, Social Media Management, and Affiliate Marketing software is required. - Proficiency in paid social advertising is a plus. How you work: - You’re proactive and results-driven, always taking initiative, aligning your actions with company goals, and delivering consistent outcomes. - Strategic and forward-thinking, you balance immediate needs with long-term opportunities to drive impactful, innovative results. - Your curiosity fuels success, keeping you sharp on industry trends, competition, and our cross-functional business dynamics. - Adaptable and resourceful, you handle shifting priorities with ease, manage your time effectively, and know when to ask for support. - You share insights to help the team stay ahead and make informed decisions. - You bring positivity and resilience to every challenge, tackling obstacles with grit and optimism that inspires those around you. - You lead with emotional intelligence, building trust, supporting others, encouraging growth, and fostering strong relationships through empathy and collaboration. Our approach to compensation: We take a market-based & data-driven approach to compensation. We leverage data from trusted third-party compensation sources to help us understand the market value of a role based on function, level, geographic location, and scope. We evaluate compensation bi-annually, including performance and market-related factors. Our salaries are benchmarked against market Total Cash Compensation for the geographic location of our job posting. Compensation for some roles is structured as On Target Earnings (OTE = base + commission/variable) while for others it is structured as Salary only. To comply with local legislation and ensure transparency, we share salary ranges on all job postings. Skills, experience and other factors help determine the final salary we offer which may vary from the original range posted. Additionally, all permanent team members are eligible to participate in various benefits plans as part of their overall compensation package. Salary Range: $145,000 - 160,000 USD OTE #LI-Hybrid Where we work: We have offices in Boston, MA; Vancouver, BC; Chicago, IL; and Vancouver, WA. For select positions, we are open to hiring fully remote candidates. We post our positions in the location(s) where we are open to having the successful candidate be located. Diversity, inclusion, and accessibility: At Later, we are committed to fostering a culture rooted in an inclusion-first mindset at every level of the company, embracing the importance of hiring and building teams for culture add rather than culture fit. We openly build and maintain unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace, paving the way for systemic change. We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age. Please let us know if you require any accommodations or support during the recruitment process.