Role Description We’re looking for a Senior-Level Media Buyer / Growth Strategist to manage and scale paid media for 8–9 figure e-commerce brands. This is a highly strategic, client-facing role for someone who has already managed $150k–$250k/month per brand and knows how to operate in fast-paced, multi-account environments. You will own strategy, forecasting, creative testing frameworks, budget allocation, and performance reporting across platforms like Meta, TikTok, and AppLovin, while working closely with creative and analytics teams to continuously improve results. This is not a junior or execution-only role. We’re looking for someone who can run accounts end-to-end, think like a growth leader, and communicate confidently with clients and internal stakeholders. You'll be responsible for: - Own paid media strategy and execution across Meta, TikTok, AppLovin, and emerging platforms. - Manage and optimize large monthly budgets ($150k–$250k+ per brand). - Lead offer testing, funnel strategy, creative testing frameworks, and scaling systems. - Forecast performance, build growth plans, and guide budget allocation. - Work closely with the creative team to develop winning angles, hooks, and testing roadmaps. - Analyze performance deeply (ROAS, MER, LTV, CAC, contribution margin). - Prepare and present clear performance reports and strategic insights to clients. - Act as the main point of contact for clients, leading calls and performance reviews. - Build and improve internal systems for experimentation, scaling, and knowledge sharing. Qualifications - Experience with 8–9 figure brands. - Familiarity with attribution tools, MMM, and incrementality testing. - Leadership or mentoring experience with junior buyers or analysts. - 5+ years of experience in Growth Marketing / Paid Media for DTC or e-commerce brands. - Proven experience managing $150k–$250k+/month per brand in ad spend. - Deep expertise in Meta Ads, TikTok Ads, AppLovin (and similar platforms). - Strong background in offer testing, creative strategy, and full-funnel optimization. - Experience working in an agency or multi-brand environment. - Highly analytical with strong forecasting and strategic planning skills. - Excellent communication and presentation skills (native-level English). - Comfortable being fully client-facing and leading strategic conversations. - Able to work autonomously and build systems, not just execute tasks. Benefits - Base salary flexible for top talent + performance bonuses. - Fully remote, contractor role. - Work with high-growth global DTC brands. - Direct impact on scaling large ad accounts. - Long-term growth opportunity in a senior strategic seat. - Compensation up to USD 3K/month.

Role Description This role is a contract position that will be working an alternative schedule composed of shifts, which may include a mix of the following: - Monday – Friday – up to 2 hours during 7-9 PM EST - Saturdays – up to 8 hours between 9 AM – 5 PM EST or 7-9 PM EST - Sundays – up to 8 hours between 9 AM – 5 PM EST or 7-9 PM EST Your scheduled days and hours may vary week to week depending on business needs, but we anticipate this role having a minimum of 8 hours weekly. - On the low end, contractors work 5-10 hours a week - On the high end, contractors work 12-25 hours a week - There may be opportunities for more hours within our team’s shift pool The Community Engagement Specialist is responsible for many ongoing activities within a clients’ social media channels such as: - Community moderation and monitoring - Reactive and proactive engagement between a brand and its online communities - Guide and create meaningful social media conversations - Apply expertise of channel and social media nuances and community members’ online behaviors to optimize channel engagement or workflows - Provide insight and recommendations to client and internal team on how to optimize for max community engagement - Share any trends/flags with internal team to share with the client - Identify and flag UGC the brand can potentially leverage as organic or ad posts This role focuses solely on reactive community engagement practices for a major retail brand. Customer support, reactive experience, and familiarity with Sprinklr would be beneficial to this role. We’re always looking to add diversity to our team. Essential Duties and Responsibilities We’re looking for someone passionate about engaging with others on social media, naturally proactive to help others, extremely detail-oriented, and able to follow defined processes. This person will enjoy a challenge, can react quickly when processes change, and isn’t afraid to ask questions when unsure about something. If you’re ready to create a positive customer experience or brand moments on social with us, review the details below and apply to join our agency as a contractor! This is a great opportunity for those who are self-employed, interested in freelancing, or work part-time. Using a third-party tool, you will be responsible for assigning, evaluating, responding, and escalating per client-provided engagement guidelines, including: - First-touch reactive response and triage of inbound comments, mentions, page posts on the brand’s Facebook, X, Instagram and their Inbox, and TikTok channels - Removing or flagging spam and inappropriate community posts as defined in the engagement guidelines - Escalating customer service inquiries to the customer care team - Swift identification, risk assessment, and escalation of potential HR or PR issues - Engaging with customized positive comments using the appropriate brand voice - Contributes to the ongoing optimization of community engagement strategy - Ensures proper execution of community engagement strategies - Pays attention to any inconsistencies or issues within the social media tool and escalates - Collaborates with internal team to ensure overall client goals and objectives are met Qualifications - Must be open and available to work a mix of 7-9 PM EST shifts any day of the week, along with up to 8 hours on Saturdays and/or Sundays between the hours of 9 AM – 5 PM EST. - Exceptional written and verbal communication skills - Extremely focused and organized - Patience and empathy—customer care is a large part of this role - Ability to move at a fast pace without sacrificing attention to detail - Ability to follow defined workflows independently - 2+ years of experience in consumer-facing marketing (agency experience a plus) OR 1.5+ years’ experience managing online communities for consumer brands (retail experience a plus) - Customer service experience a plus - Professional experience using social media platforms for brands (Facebook, X, Instagram, TikTok) - Experience with third-party community engagement tools (e.g., Sprinklr, Social Studio, Hootsuite, Emplifi, HootSuite, etc.) - All work scheduled and completed based on Eastern Standard Time Requirements - Please use your cover letter to let us know why you’re the right candidate for this role (even if you don’t check all the boxes) by sharing some examples of past social media work and/or customer support experience with employers or contract work. - Please use your cover letter to let us know why you’re the perfect candidate for this role. - No third-party staffing inquiries, please. Benefits - Ignite Social Media celebrates a diversity rich culture strengthened by equal employment opportunity.

• Own the publishing calendar across all four platforms: X (@KelpDAO), LinkedIn, Binance Square, CoinMarketCap • Write first drafts of posts across formats: launch announcements, product explainers, campaign content, engagement copy • Localise tone by platform (X is punchy and native; LinkedIn is positioned for TradFi and institutional eyes; Binance Square targets the BNB community; CMC is signal-led) • Schedule, post, monitor, report • Work closely with the KOL team to brief creators, track deliverables, and align timing with campaign phases • Coordinate with DeFi Growth on incentive campaigns, protocol integrations, and co-marketing drops • Act as the brief-writer and feedback loop for Creative, translating campaign strategy into visual and copy briefs • Flag community sentiment and product feedback back into the relevant teams • Bring ideas for formats, memes, hooks, and reactive content, not just execution • Help evolve Kelp's visual and copy language across platforms • Think in campaigns, not just posts

Role Description We’re looking for a creative, strategic, and data-driven Social Media Manager to elevate our brand across major social platforms. If you’re passionate about storytelling, community building, and turning insights into action, this role is for you. What You’ll Do - Develop and execute social media strategies that boost brand awareness, engagement, and conversions. - Manage daily content scheduling, posting, and monitoring on LinkedIn, Instagram, Facebook, X (Twitter), TikTok, and YouTube. - Create, curate, and edit compelling content (graphics, video, copy) aligned with brand voice. - Monitor industry trends, emerging platforms, and competitor activities. - Engage with followers, respond to inquiries, and cultivate community relationships. - Collaborate with marketing, design, and sales teams to align messaging and campaign goals. - Analyze performance metrics using tools like HubSpot, Meta Business Suite, Sprout Social, Hootsuite, or platform-native analytics. - Provide insights and recommendations to optimize strategy. - Manage paid social campaigns, including targeting, budgeting, and performance tracking. - Maintain consistent brand identity across all channels. Qualifications - Bachelor’s degree in marketing, Communications, Digital Media, or equivalent experience. - 3–5 years managing social media for a brand, agency, or organization. - Strong understanding of major platforms and content best practices. - Experience with scheduling/analytics tools such as Sprout Social, Hootsuite, Buffer, or Later. - Excellent copywriting, content creation, and attention to detail. - Strong analytical skills and reporting experience. - Ability to multitask and work in a fast-paced environment. - Experience with paid social advertising and A/B testing. - Knowledge of SEO, influencer marketing, and content marketing. - Basic design and video editing skills (Canva, Adobe Creative Suite, CapCut). - Experience in community management and reputation monitoring. Ready to Apply? If you're a creative thinker with a strategic mindset and a passion for social storytelling, we’d love to hear from you.