• Conduct high volume of outreach via cold call (50+ calls per day), email and LinkedIn to build relationships with Doctor's offices targeted to be in our Network • Work with sales leadership to develop an outreach plan and prioritization of a target list of Doctor's offices, leveraging sales intelligence tools as needed • Prospecting will be across a diversified set of Doctor's offices, both geographically and by structure (including but not limited to, independent primary care practices, large medical groups, and hospital systems) • Achieve monthly quotas of qualified opportunities, both in terms of activity quota and signed Doctor's offices (primary care) via executed contracts • Capture and storage of the executed contract with the Doctor’s office • Innovate and test creative ways to gain access and trust to the Doctor’s office decision makers • Transition onboarded provider to the appropriate next stakeholder in our sales process, our Provider Success Team, by scheduling the onboarded Doctor's office for an account training session. • Efficiently nurture prospects over the course of 2-5 meetings, otherwise quickly moving to higher impact opportunities • Use data-driven metrics for evaluating and improving the impact of your outreach efforts and reporting to Sales leadership on lead generation metrics • Communicate the Stellar value proposition in concise and easy to consume manner that is reflective of the limited time availability of primary care practice staff • Collaborate with peers, account executives, and sales leadership to innovate and improve our outreach strategies that yield improved conversion rates • Collect and track information that provides sales intelligence for our team, organizing and categorizing sales lead information into our CRM (Salesforce).

• Manage and develop a portfolio of existing clients by building strong, long-term relationships. • Identify new business opportunities and develop strategies to increase market share. • Analyze client needs and propose appropriate technical and commercial solutions. • Collaborate with marketing, technical and production teams to ensure flawless project execution. • Provide regular reporting of activities and sales forecasts to management.

• Own the business plan for acquiring new logo targets on our Commercial Account Executive team • Close net-new business while identifying opportunities for expansion within the first 12 months • Proactively prospect within your assigned segment while responding quickly and effectively to inbound leads • Manage a high-velocity pipeline and maintain pipeline coverage of approximately 4x annual quota • Effectively run the full sales cycle from discovery through close, including pricing, contracting, and required internal approvals • Prioritize opportunities and coordinate internal Novara resources to deliver an efficient and positive customer experience • Develop and execute a territory plan to maximize activity, pipeline generation, and bookings • Accurately update and manage opportunities in Salesforce, including daily activity tracking, pipeline management, and forecasting • Quickly become proficient in Novara’s value proposition and deliver compelling demos and presentations via phone and web meetings • Participate actively in team meetings, share best practices, and contribute to a collaborative, high-energy sales culture • Partner closely with Marketing, SDRs, Implementation, and Customer Success to maximize pipeline conversion and customer outcomes

• Market Mapping: Identify target companies and decision-makers (HR, Directors and CEOs) • Active Prospecting (Outbound): Conduct outreach via social selling (LinkedIn), email, and cold calls • Lead Qualification: Understand client pain points and identify opportunities for HR services • Strategic Scheduling: Generate qualified meetings to advance deals to closing • CRM Management: Keep interaction history up to date to ensure smooth sales funnel flow