Role Description We’re hiring our first Creative Strategist, someone ready to craft creative that drives profitable results, and influence how some of Australia’s most exciting eCom brands show up in feed. You’ll work directly with our Head of Creative Strategy across brand strategy, ad concepts, campaign narratives and creative briefs that fuel performance. This role sits at the intersection of audience insight, content quality and commercial outcomes. You’ll also collaborate directly with clients, helping them identify the right assets to produce, and guiding them on how to execute content that aligns with platform best practices and advertising performance standards. This isn’t an executional role. It’s strategic, collaborative, and built for someone who: - Consumes content like oxygen. TikTok, Meta (Instagram and Facebook), and YouTube Shorts. Not just watching but clocking patterns, trends and how things land. - Has opinions on ads. You spot when a product demo misses the mark, or when a hook should have been stronger in execution. - Thinks in angles, audience mindsets and market stages. You ask, “Who is this for?” and “Why would they care?” - Creates their own momentum. You don’t sit back and wait for someone to tell you what to do. - Is sharp with their creative eye. If a video edit is flat or a design layout feels off, you see it immediately and know how to fix it. - Is commercially creative. You understand the difference between an aesthetically pleasing ad vs one that converts. - Is energised by client collaboration. You’re confident to hold your space with clients in calls and written communication, you’re comfortable giving creative direction, and excited to guide clients on what content to produce. Your day to day will look like: - Building creative strategies rooted in persona insights, campaign objectives and brand positioning. - Ideating for various ad campaigns, and turning your concepts into actionable briefs for visual creators (designers and editors). - Reviewing creative ad assets (UGC, video, static, carousel) with a strategic eye and deliver tactful, performance-focused feedback. - Working cross-functionally with media buyers, growth strategists and creative teams to drive iteration and improvement. - Learning and applying frameworks and playbooks that underpin our work. - Collaborating directly with clients through monthly strategy calls. - Developing content menus to guide clients on what needs to be produced, and supporting them with top-level scripts, shoot guidance, and narrative building. Qualifications - Minimum 1 year in a digital/social creative or content strategy role (agency or in-house). - Deep interest in content, ads, and internet culture. You know what everyone is posting about, what’s trending, and why. - Confident communication skills (written and verbal) across internal teams and with clients. - Strategic thinking - you connect brand, audience, platform and execution with ease. - Strong gut feel for what works creatively, and the eye to spot when something doesn’t. Requirements - *Bonus if you have experience with Meta Ads, TikTok Ads, UGC or ecommerce brands. - *Bonus if you have some familiarity with direct-response creative and funnel strategy. Benefits - 💸 Above market salary: AUD $80,000-$90,000 incl. super (depending on experience). - 🌍 Remote-first culture: our team spans Australia, New Zealand, USA, Canada, Bali and the Philippines. - 🤝 High-impact mentorship: you’ll report directly to the Head of Creative Strategy. - 🧠 No fluff: this is a creative strategy team that exists to drive profitable results for our clients. Application Process Keen to apply? Send us: - Your CV (No cover letter needed). - Answers to both questions below: - What’s one ad that recently caught your attention, and why? (Include the link to the ad). - A client is launching a “40 for 40” sale (40% off for 40 minutes). How would you approach the creative strategy for this campaign?

At Break Something, our clients are using digital media marketing to change the world, and we are looking to add talented individuals to our team to bring their campaign goals to life. We are seeking a skilled and strategic Digital Advertising Strategist to join our team. This role involves writing, implementing, and optimizing digital ad campaigns across platforms such as Meta, Google, and various programmatic networks. The strategist will manage and track budgets for fundraising, acquisition, and voter contact advertising campaigns, and work with digital vendors to keep us on the cutting edge of the digital landscape. Additionally, the strategist will analyze performance, deliver strategic recommendations, write ad copy, and collaborate with designers to execute bold creative. Responsibilities: - Develop creative, launch, and optimize direct donate and acquisition advertising  campaigns. - Assist with planning, set up, and optimizing voter contact advertising campaigns. - Manage and track budgets for fundraising, acquisition, and voter contact advertising campaigns. - Analyze program performance and contribute strategic recommendations. - Collaborate with designers and content teams to develop compelling, high-performing ad creatives. - Communicate directly with clients on campaign performance.

About LumiMeds LumiMeds is a fast-growing U.S.-based telehealth startup focused on weight management and long-term metabolic health. We are building the next generation of e-commerce and clinical infrastructure from the ground up. As an early-stage company, we move quickly, operate with limited layers, and expect high ownership from every team member. There is no bureaucracy here — decisions happen fast, priorities evolve, and builders thrive. We are a remote-first, globally distributed team that values clarity, accountability, and people who take initiative rather than wait for direction. About the role This is a hands-on maker role with strategic range. You’ll own the full creative process for paid performance advertising — strategy, production, and optimization — across Meta, Google, TikTok, Reddit, and YouTube. But unlike a traditional Creative Director who delegates execution, you’ll personally produce the work: writing copy, designing statics, editing video, building landing page concepts, and iterating fast based on data. You’ll also think beyond the ad unit. We expect you to see the full conversion system — from the hook that stops the scroll to the landing page that closes the sale — and take ownership of creative decisions across that entire journey. You don’t need to be a full marketing manager, but you need the instinct to look at a landing page and know it’s leaking conversion, or spot a disconnect between and ad’s promise and the page it sends people to. You’ll work directly with our co-founders and own the output from concept to conversion. What you'll own Creative Production (60%) - Personally produce 15-30 ad variants per week across static, short-form video, and copy — this is a volume game and you’re the engine - Write direct response copy that converts: hooks, headlines, body copy, CTAs. You understand the difference between copy that sounds good and copy that sells - Design and produce static ad creative — you’re fluent in Figma, Canva, or equivalent and don’t need a graphic designer for day-to-day output - Edit and produce short-form video ads using AI-assisted tools and lightweight production workflows - Use AI tools natively in your workflow — ChatGPT, Claude, Midjourney, RunwayML, ElevenLabs, or similar — for ideation, copy generations, image/video production, and scaling winning concepts. This isn’t a nice-to-have; it’s how you keep pace Strategy & Optimization (25%) - Own creative strategy for paid acquisition across Meta, Google, TikTok, Youtube, and Reddit — you understand how each platform’s algorithm rewards different creative formats - Monitor performance metrics daily (CTR, CPA, ROAS, CVR, hook rates) and use them to make creative decisions — kill what’s not working, double down on what is, iterate on what’s close - Build and maintain a structured testing framework — you have a system for testing hooks, formats, audiences, and offers, not just gut instinct - Think beyond the ad unit: review landing pages, post-click flows, and offer presentation with a conversion-first lens. Flag what’s broken. Propose what’s better. The ad and the landing page are one system, not two separate projects - Stay sharp on the competitive landscape — what’s converting in DTC health and telehealth advertising, what platforms are rewarding, what hooks are fatiguing, what compliance trends are shifting Conversion-Aware Marketing (10%) - Audit and improve landing pages — you don’t just hand off traffic and hope for the best. You review the pages your ads point to and flag misalignment between the ad promise and the post-click experience - Propose landing page copy, layout, and CTA changes based on what you’re seeing in the data. You don’t need to be a developer, but you should be able to mock up or wireframe a better page - Think about offer structure and framing — how pricing is presented, how urgency is created, how objections are handled on-page — and bring ideas proactively - Understand basic funnel mechanics: where traffic comes from, where it drops off, and what creative or messaging interventions can improve each step Collaboration & Growth (5%) - Partner directly with co-founder to align creative output with business goals, patient acquisition targets, and unit economics - Provide creative input on broader brand touchpoints when needed — email, SMS, website, organic social — with the same conversion-first mindset - As we scale, help build the creative function — define processes, manage freelancers or junior creatives, and establish a creative playbook. But today, the priority is execution What we're looking for Must-Haves - US-based — required - Hands-on maker first. If your last three roles were primarily managing other creatives rather than producing ads yourself, this likely isn’t the right fit. We need someone who opens Figma, writes the copy, and ships the ad — not someone who briefs someone else to do it. - Proven track record in direct response advertising. Your portfolio should show ads that drove measurable conversions (CPA, ROAS, CVR), not just engagement or brand impressions. If you can’t point to specific numbers, we’re not aligned - AI-native workflow. You actively use AI tools (ChatGPT, Claude, Midjourney, RunwayML, ElevenLabs, or similar) as a core part of how you produce creative — not as a novelty you’ve tried once. - Strong in both copy and visuals. You don't need to outsource the basics. You can write a hook, design a static, and cut a 15-second video without waiting on anyone else - Fluent in ad platforms. You know your way around Meta Ads Manager, Google Ads, and Tiktok Ads — not just creative side, but how creative performance shows up in the data and how each platform’s algorithm rewards different formats - Conversion-system thinker. You instinctively look at the full journey from ad to landing page to checkout. You notice when a landing page doesn’t match the ad’s promise, when a CTA is buried, or when an offer isn’t framed to convert Strong Plusses - Experience in DTC health, telehealth, or regulated industries — you understand what you can and can’t say, and you know how to make compliant copy compelling rather than boring - Familiarity with GLP-1 or weight management advertising — the category has specific conversion psychology, objection patterns, and compliance constraints - Landing page design or build experience — you can mock up or build a landing page yourself, not just critique one - Experience managing creative budgets and working with freelance talent or UGC creators when needed What This Role Is Not We want to be upfront so neither of us wastes time: - Not a brand-only role. If your strength is campaign concepting, video production oversight, and brand guidelines — but you don’t personally produce performance ads and read the data — this isn’t a match. - Not a management-first role. You may manage freelancers or junior creatives down the road, but the immediate need is someone who produces at high volume, not someone who oversees a team doing it. - Not a slow-moving environment. We test fast, learn fast, and iterate fast. If you need three rounds of internal review before an ad goes live, this pace will feel uncomfortable. Compensation & Details - Competitive salary commensurate with experience - Remote, US-based - Reports directly to co-founders - High-autonomy, high accountability environment How to Apply If this role sounds like a fit, we’d love to hear from you. Please submit your application in English and ensure your resume reflects relevant experience for the role. This position is open to candidates based in approved locations, depending on the role and business needs. Qualified applicants will be contacted for next steps. LumiMeds is an equal opportunity employer. We hire based on skills, experience, and alignment with our values. Please note: This role requires professional-level English communication and availability to work U.S. business hours.

Creative Lead, In-House Agency (Greenhouse)The Creative Lead is the senior creative and operational leader for Citizens’ in-house agency, Greenhouse. This role sets creative vision, safeguards the brand, and ensures delivery of high-quality work at speed and scale. The Creative Lead blends creative excellence with operational discipline, positioning Greenhouse as a modern, high-performing in-house agency and a destination for top creative talent. Key ResponsibilitiesCreative Leadership- Lead creative vision and standards across all in-house agency work, ensuring work is on-brand, on-brief, and effective. - Inspire, mentor, and develop a multidisciplinary creative team across the full marketing funnel. - Establish clear creative review processes that balance quality, speed, and consistency. Operational Excellence- Build and optimize workflows, operating models, and processes to drive efficiency, clarity, and scalability. - Oversee intake, prioritization, resourcing, and timelines to ensure reliable delivery. - Partner closely with production to ensure strong financial stewardship and disciplined execution. Production & Delivery Oversight- Ensure creative ideas are executed flawlessly, on time, and within budget. - Maintain alignment between creative vision and production execution across all deliverables. Culture & Collaboration- Foster a collaborative, high-trust team culture that values ownership, feedback, and accountability. - Partner with cross-functional teams and senior leaders to deliver integrated solutions. - Support staffing, development, performance management, and succession planning. Innovation & AI Enablement- Champion modern creative tools, technologies, and AI to improve speed, quality, and efficiency. - Encourage thoughtful experimentation and continuous improvement. Stakeholder Partnership- Act as a trusted creative and operational partner to senior stakeholders. - Translate business objectives into clear creative direction and executable solutions. Qualifications- Experience leading and scaling creative teams in an agency or in-house environment. - Strong creative portfolio demonstrating strategic thinking and multi-channel execution. - Proven operational leadership in workflow design, production oversight, and cost-efficient delivery. - Strong collaborator with experience navigating complex, matrixed organizations. - Fluency with modern creative tools and emerging technologies, including AI. - Clear, confident communicator and people leader with a bias for action. Hours & Work Schedule - Hours per Week: 40 - Work Schedule: M-F Pay Transparency The salary range for this position is $175,000-$200,000 per year, plus an opportunity to earn an annual discretionary bonus. Actual pay is based on various factors including but not limited to the work location, and relevant skills and experience. We offer competitive pay, comprehensive medical, dental and vision coverage, retirement benefits, maternity/paternity leave, flexible work arrangements, education reimbursement, wellness programs and more. Note, Citizens’ paid time off policy exceeds the mandatory, paid sick or paid time-away policy of every local and state jurisdiction in the United States. For an overview of our benefits, visit https://jobs.citizensbank.com/benefits . #LI-Citizens2 About Us Equal Employment Opportunity Citizens, its parent, subsidiaries, and related companies (Citizens) provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, ancestry, color, citizenship, physical or mental disability, perceived disability or history or record of a disability, ethnicity, gender, gender identity or expression, genetic information, genetic characteristic, marital or domestic partner status, victim of domestic violence, family status/parenthood, medical condition, military or veteran status, national origin, pregnancy/childbirth/lactation, colleague’s or a dependent’s reproductive health decision making, race, religion, sex, sexual orientation, or any other category protected by federal, state and/or local laws. At Citizens, we are committed to fostering an inclusive culture that enables all colleagues to bring their best selves to work every day and everyone is expected to be treated with respect and professionalism. Employment decisions are based solely on merit, qualifications, performance and capability. Equal Employment and Opportunity Employer Job Applicant Data Privacy Policy Background Check Any offer of employment is conditioned upon the candidate successfully passing a background check, which may include initial credit, motor vehicle record, public record, prior employment verification, and criminal background checks. Results of the background check are individually reviewed based upon legal requirements imposed by our regulators and with consideration of the nature and gravity of the background history and the job offered. Any offer of employment will include further information.