• Build Vumedi’s field marketing and events function from the ground up, establishing the strategy, processes, tools, and frameworks needed to scale. • Define and execute a cohesive annual field marketing and conference strategy aligned to GTM priorities, target audiences, and business goals. • Serve as the primary owner of 'where and how Vumedi shows up' in the market through events and field programs. • Plan and execute events end-to-end, including logistics, timelines, vendor management, shipping, travel coordination, collateral production, and on-site support. • Manage on-site operations to ensure a polished, professional, and high-impact presence at every event. • Identify and secure speaking opportunities for Vumedi executives, customers, and physician champions to increase visibility and influence. • Partner closely with Product Marketing to translate positioning, messaging, and priority use cases into effective field activation. • Collaborate with Sales and Education to align event goals, target accounts, meeting strategies, and audience needs. • Establish clear communication rhythms before, during, and after events to ensure alignment, accountability, and follow-through. • Create and maintain a centralized field marketing and events calendar, providing company-wide visibility and identifying new opportunities. • Own the field marketing and events budget, including allocation, vendor contracts, spend tracking, and post-event reconciliation. • Capture and analyze attendance, engagement, and ROI metrics to inform future investment decisions and continuously improve impact.

• Selecting best featured couples/events from wedding and engagement events as per different brands requirements • Selecting photos for featured and inspiration blogs and other website content and social media channels • Creating and managing favorites photo library • Working on talent member hiring assessment and creation of salesforce record • Editing photos including resizing, retouching, color correction, straightening and cropping, unwanted background removal, etc. • Selecting and editing images for albums, email marketing, and print collaterals, etc. • Ensuring imagery meets brand standards for all images related to marketing • Image tagging and writing metadata • Maintain organization for file and digital asset management • Facilitate time-sensitive vendor image requests • Work on special projects or perform other duties and tasks as assigned by supervisor and/or manager

• Plan and execute the Japan marketing calendar. • Align with HQ campaigns and local revenue targets. • Support channel partners with joint marketing plans, MDF usage, and ready-to-use Japanese assets. • Manage Japan’s presence at third-party events and organize Chaos-owned events, including workshops, user days, and webinars. • Coordinate with external agencies on SEO, paid campaigns, and local landing pages. • Handle local PR and media outreach. • Build relationships with key AEC and design media, securing coverage for Chaos. • Engage local communities, content creators, and power users to grow organic reach and advocacy. • Oversee the translation and localization of key marketing materials to ensure they feel native to Japanese customers. • Drive marketing activities for education, universities, and schools, in coordination with the Sales and EDU teams. • Track pre-defined key marketing KPIs and report results to the Japan Commercial Team Lead and HQ Marketing.

• Plan, launch, and manage high-performing roofing ad campaigns across Google Search Ads and Meta (Facebook and Instagram), targeting residential and/or commercial customers. • Own and scale daily ad budgets ranging from $100 to $3,000+ based on performance, with a strong focus on profitability and revenue impact. • Provide clear creative direction for video ads, image ads, hooks, openers, ad copy, and headlines that drive conversions. • Collaborate closely with the internal design team to guide landing page layout and strategy, ensuring alignment with ad messaging and conversion goals. • Optimize campaigns daily using performance data, adjusting bids, keywords, targeting, creatives, and funnels to stay within KPIs. • Run continuous A/B testing on ads, landing pages, and offers to identify and scale high-performing combinations. • Deliver clear, concise weekly performance reports with actionable insights (no fluff). • Stay current on platform updates, advertising trends, and competitor strategies within the roofing and home services space.