• Define and execute the global GTM strategy across enterprise, mid-market, and builders segments including Banks, Wealth Managers, Centralized Exchanges and DeFi • Build a dual-motion engine: • Self-serve SaaS like to sales-assisted onboarding for SMB, mid-market partners and builders • High-touch enterprise partnerships with complex commercial structures • Position xStocks as the preferred infrastructure platform for tokenized equities • Standardize pricing, revenue-share models, and commercial frameworks • Scale distribution across exchanges, fintech platforms, brokers, and regional operators • Lead full partnership lifecycle from strategy and negotiation through launch and expansion • Build and scale a high-performing global Sales, BD, and Ecosystem organization • Implement forecasting rigor, pipeline discipline, and performance management • Partner cross-functionally with Product, Engineering, Legal, Compliance, and Finance to align commercial strategy with infrastructure and regulatory requirements

• Consistently complete 25+ farm and facilities visits to assess feeding programs and recommend solutions • Lead sales growth by introducing new feed products to customers and managing customer relationships • Drive, maintain, and leverage strong partnerships with dealers, co-ops, and Purina experts • Lead educational events and demonstrate deep product knowledge to promote products and strengthen and grow customer loyalty • Use CRM and analytics tools to track sales and identify strategic sales opportunities • Work independently, collaborate with internal teams and stakeholders, and support product strategy and planning • Apply deep business and industry skills to execute strategic sales plans and proactively identify growth opportunities

• Contactar clientes en México • Realizar prospección • Gestionar tu cartera • Cerrar ventas desde la comodidad de tu hogar

• Define, implement, and relentlessly pursue a high-impact sales plan for markets, products, and industries within the region. • Set and achieve challenging margin and growth targets, driving commercial excellence and market penetration. • Lead by example in customer acquisition, retention, and satisfaction, building robust relationships with key accounts and stakeholders. • Analyze sales performance, market trends, and competitive dynamics to anticipate risks and seize opportunities. • Develop and execute forward-thinking tactical and strategic plans aligned with segment growth objectives. • Identify and capitalize on emerging market trends, disruptive technologies, and new product opportunities. • Present actionable business strategies and results to executive leadership, ensuring alignment and buy-in. • Uphold the highest standards of quality, technical compliance, and customer care. • Represent the segment externally, strengthening relationships with customers, authorities, and industry partners. • Other duties as required.