• Develop and execute an integrated communications and content strategy • Shape and steward World Centric's brand identity across all external channels • Identify high-impact media opportunities • Create original content across formats • Own and evolve the World Centric website • Lead social media strategy and execution

• Own the end-to-end internal communications strategy, from planning and content development through stakeholder alignment, delivery, and measurement. • Develop and execute multi-channel communications including emails, intranet content, newsletters, internal marketing for programs and events, and content for routine employee meetings • Translate complex business updates, initiatives, and change moments into clear, relevant and engaging employee communications • Serve as a trusted partner to internal stakeholders, helping shape messaging approaches and recommending effective communication tactics • Partner with leaders and teams to support internal communication campaign planning, including drafting a planned communications schedule, content, coordination of reviews/approvals, and sending to identified distribution groups • Collaborate closely with leaders at all levels of the organization to determine best practices for distributing their message to the right people at the right time, in the right way • Own day-to-day management of internal communication strategy, maintain line of sight of comprehensive touchpoints, events, and activities where employees are digesting information to better select the channels and communication opportunities that are best fit for any given communication request or internal motion • Develop a trusting relationship with Marketing and External Corporate Communications to: • Reflect the sophistication, tone, style, look/feel of external outreach to our internal audience. • Bring our external narratives and go-to-market moments inside the organization in real time, so our teams have clear visibility, and deeper understanding, of our business performance and strategy. • Lead, maintain and evolve internal communications calendars and workflows to improve planning and visibility across teams • Proactively curate and develop employee stories, milestones, and moments that reinforce PatientPoint’s culture, values, and business priorities • Support internal campaigns and engagement initiatives that strengthen connection and alignment across the organization • Track and analyze engagement metrics (email performance, intranet usage, content engagement) • Use insights to refine content, channel strategy, and overall effectiveness of internal communications • Bring ideas, new approaches, and a willingness to experiment thoughtfully to generate excitement and curiosity across the business

• Design, manage, and optimize outbound communications across direct mail, email, and text/SMS channels in support of collections and processing contract requirements. • Develop and maintain a unified channel calendar that coordinates all communication touchpoints across Parking, Tolling, Municipal Collections, and other client types. • Collaborate with internal stakeholders and vendors to align channel strategies with contract-specific compliance, volume, and timing requirements. • Identify and implement new channel strategies, initiatives, and delivery methods to enhance customer engagement and collections performance. • Ensure adherence to outreach schedules to eliminate delivery slippage and maintain budgetary compliance. • Assess and evaluate messaging language for compliance, clarity, effectiveness, and brand alignment across all communication channels. • Develop, maintain, and govern a library of approved communication templates for direct mail, email, and SMS, ensuring consistency and regulatory compliance. • Recommend and implement content enhancements to improve customer response rates, readability, and overall campaign engagement. • Partner with legal, compliance, and operations teams to review and approve new or revised template language. • Lead A/B and test-and-control content experiments to validate messaging effectiveness and inform template iteration. • Build and maintain dashboards and reporting frameworks that track performance across all omni-channel communications, including delivery rates, response rates, pay rates, and opt-out metrics. • Conduct in-depth analysis of channel performance using test and control segments to identify trends, recommend improvements, and optimize results. • Deliver regular and ad hoc performance reports to senior management, translating data insights into actionable recommendations. • Monitor campaign results and operational processes to ensure compliance and performance objectives are achieved across all client programs. • Analyze cost-per-contact and ROI across channels to support budget planning and vendor negotiations. • Coordinate with direct mail, email, and SMS vendors to ensure timely production, delivery, and inventory management of all outreach materials. • Maintain strong vendor relationships and ensure all contractual obligations are met. • Lead cross-functional projects and initiatives supporting channel strategy goals, with minimal direction required. • Identify opportunities to reduce expenses and explore new delivery methods to enhance efficiency and effectiveness.

Role Description Consistent with and supportive of CTU's mission (to provide industry-relevant higher education to a diverse student population through innovative technology and experienced faculty, enabling the pursuit of personal and professional goals), Adjunct Faculty members provide quality and innovative instruction and meaningful engagement with our students to successfully achieve the relevant course, program, and degree level outcomes and support their academic success. Responsibilities - Prepare relevant, insightful, and engaging instructional materials and utilize existing course materials that support learning by CTU's student population. - Provide instruction in assigned courses (including applicable laboratory or work that is integral to the courses) that aligns with CTU's curricula and outcomes, instructional modalities, course technologies, and faculty expectations. - Engage and communicate with students to encourage their course participation and learning while maintaining mutual respect and professionalism. - Relate professional/industry experience to CTU's Professional Learning Model by the continuation of professional/technical skills development, introduction of professional/industry perspectives into courses, and active awareness of professional/industry trends and opportunities. - Maintain accessibility for and provide timely responsiveness to students, academic/faculty leadership, and University staff by telephone, CTU e-mail, and other appropriate means of communication. - Establish and maintain weekly office hours for student questions/support. - Assess student performance on course assignments and provide assignment feedback to support continued student growth and development. - Maintain appropriate documentation of student course activities. - Work with appropriate CTU teams (e.g., advising, academic/faculty leadership, and University staff) and leverage appropriate information to identify and support students who may be exceptional or challenged in their coursework and/or educational endeavors. - Refer students to appropriate co-curricular and extra-curricular resources (e.g., advising, tutoring, library, learning centers, and career services). - Participate in and contribute to CTU's academic governance through attendance at appropriate University/college/program meetings and participation in the academic assessment and institutional effectiveness process (including completion of appropriate surveys and participation in continuous improvement initiatives). - Successfully complete required new faculty certification training, course-specific technology/pedagogical training, annual ethics and information technology policy training, and annual faculty development requirements. - Provide periodic required documentation of ongoing and updated licensures, certifications, immunizations (as appropriate to the specific college/program), scholarship, and academic/professional experience (e.g., CVs/resumes). - Work closely with Program Chair and/or Lead Faculty (as appropriate). - Perform other responsibilities and abide by the appropriate policies and procedures contained in CTU's Faculty Handbook. Qualifications - Strong organizational and time management skills, with proficiency in meeting deadlines and urgency in responding to questions/requests. - Strong interpersonal and oral presentation/written communication skills. - Proficiency in working effectively, cooperatively, and flexibly in a team environment. - Proficiency with standard office and mobile applications (i.e., word processing, presentations, e-mail, calendaring, teleconferencing, text messaging, personal computers, and smart phones/tablets). Requirements - Master's Degree in Communications or subfield; or out of field graduate degree with 18+ graduate semester hours in field/subfield; or out of field graduate degree with 5+ years' documented professional experience in field/subfield. Preferred Requirements - Preferred degree, licensure, certification, or other experience: Doctorate Degree in Communications or subfield; 3+ years’ documented professional experience in field/subfield; and 3+ years’ documented experience teaching adult, nontraditional, and Active Duty Military/Veteran student learners in a higher education setting.