• Be a trusted partner to the product team • Leverage customer data and research to recommend product enhancements and features • Build comprehensive GTM strategies for both B2C membership acquisition and future B2B enterprise opportunities • Design and execute omni-channel campaigns that drive product adoption and revenue growth • Write and develop marketing content including messaging documents, web copy, email campaigns, case studies, and blog posts • Design and implement lifecycle marketing programs that nurture users from awareness through activation, engagement, and retention • Develop automated nurture campaigns and triggered communications that guide users to value realization • Create re-engagement and win-back campaigns to reduce churn and maximize customer lifetime value • Partner with cross-functional teams to identify and optimize key conversion points throughout the user journey • Become an expert on the cybersecurity professional development landscape and competitive threats • Track industry trends, customer feedback, and market opportunities to inform strategy • Use data-driven insights to optimize campaigns, improve conversion metrics, and refine lifecycle touchpoints • Analyze cohort behavior and funnel performance to identify opportunities for growth

• Own the global downstream marketing strategy and annual plan for the CT portfolio • Translate upstream strategy into clear downstream direction: priorities, messaging architecture, launch sequencing, and activation focus areas • Identify growth opportunities by segment, customer type, and buying environment • Build strong operating rhythm with key stakeholders to drive alignment and execution • Lead downstream strategy and execution for CT new product introductions, upgrades, and lifecycle initiatives • Drive launch readiness across key components • Establish and run launch governance • Ensure lifecycle marketing supports sustained adoption and differentiation beyond launch • Develop and maintain CT positioning and messaging aligned with Imaging narratives • Define buyer-journey messaging based on jobs to be done

• Defines and manages the marketing strategy and planning process and ensures effective go-to-market strategies. • Aligns and translates Imaging business priorities and modality product marketing strategies into clear guidance for market-facing execution. • Shapes, maintains and regularly reviews the Imaging-level narrative that explains the value of the portfolio. • Defines and manages clear launch readiness process and planning, providing team direction and oversight for major launches. • Builds, inspires and motivates a high-performing marketing organization.

• Shadow GM and Chief of Staff for Oncology Business Unit, gaining firsthand exposure to executive decision-making, strategic planning, leadership team meetings, and the operating rhythms of a large, complex commercial organization. • Engage with the U.S. Oncology Leadership Team, U.S. Business Operations leadership, and cross-functional partners (Marketing, Sales, Value & Access, Medical, Commercial Analytics, Finance, Supply Chain, and R&D) to understand how diverse teams collaborate to bring medicines to patients. • Develop a foundational understanding of the pharmaceutical and biotechnology industry, including the end-to-end lifecycle of a medicine—from research and development through regulatory approval, manufacturing, commercialization, and post-launch management. • Support real business initiatives and strategic projects aligned to Oncology priorities, contributing analysis, insights, and recommendations that help inform leadership discussions and decisions. • Participate in brand planning, commercial strategy, and execution discussions, gaining exposure to how marketing strategy, field execution, and customer engagement are designed and implemented in a regulated healthcare environment. • Observe and learn how data and analytics inform business decisions, including market insights, performance tracking, forecasting, and measurement of commercial impact. • Build executive-ready communication skills by synthesizing complex information, developing presentation materials, and delivering a final readout or recommendation to senior leaders at the conclusion of the internship. • Experience Amgen’s culture and values firsthand through networking opportunities, cross-functional collaboration, and participation in intern and company-sponsored events.