The role / impact As the Senior Enterprise Marketing Manager for North America, you will play a pivotal role in shaping how Xero connects with national large firm and accounting organisations. You will lead the planning and execution of bespoke marketing plans, working to drive brand consideration and customer conversion across the enterprise sector. Your influence will extend across the business as you develop multi-channel campaigns and tactical initiatives that achieve commercial goals. By balancing strategic objectives with the unique needs of our enterprise clients, you will deliver impactful experiences that help small businesses and their advisors thrive on a global scale. The team / how they connect You will join a collaborative and diverse group that sits at the intersection of sales, operations, and creative execution. This team works closely with regional and global stakeholders to ensure every marketing-generated opportunity is optimised and aligned with Xero’s broader vision. The team is currently working on / Initially, you will focus on - Designing and executing Account-Based Marketing strategies for large-scale enterprise accounts. - Developing annual and quarterly go-to-market plans, including target segmentation and core messaging platforms. - Managing a dedicated enterprise marketing budget while embedding testing and measurement into all campaign activity. - Utilising tools such as Salesforce and marketing automation platforms to track performance and inform data-driven decisions. Where and how you can work Xero supports a hybrid working model that balances the flexibility of remote work with purposeful in-office collaboration. You will have access to our modern office spaces and participate in boost days designed to foster team connection and shared energy. Here are some of the things we are looking for, for this role - You bring extensive experience in B2B marketing, specifically within the SaaS or technology sectors. - A proven ability to build strong relationships with external partners and internal sales and product teams is essential. - You will have a track record of translating complex business goals into actionable strategies and measurable outcomes. - Excellent communication skills allow you to present confidently to senior executives and lead through ambiguity. - You possess a self-starter mindset with a deep curiosity to test, learn, and optimise in a fast-paced environment. - Familiarity with CRM systems and analytics tools helps you act as a commercially savvy, data-driven decision-maker. Apply even if your experience isn't a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.

• Own end-to-end lifecycle strategy and execution across acquisition, onboarding, engagement, churn, retention, and win-back. • Lead CRM/ESP strategy and innovation, including optimization, vendor management, and potential migrations – ensuring our platforms are scalable and future-ready. • Build automated, behaviorally-driven lifecycle journeys and ad hoc campaigns across email, SMS, and emerging channels. • Lead AI integration across lifecycle workflows, including propensity modeling for churn prediction, dynamic content personalization, send-time optimization, and generative copy testing. • Design and execute structured experimentation frameworks that drive measurable gains in retention and LTV. • Develop roadmap(s) so stakeholders have a clear sense of the work that’s being done to improve each stage of the funnel. • Work with Data to strengthen segmentation, tracking, attribution, and reporting, translating insights into executive-ready narratives with clear recommendations. • Collaborate with Product, Editorial, Membership, and Events to embed lifecycle thinking across the business. • Project manage newsletter launches, rebrands, and growth initiatives across Local and national products. • Maintain a pulse on growth trends and optimize initiatives to ensure positive net subscriber gains. • Identify and advocate for martech infrastructure needs, including AI-powered tools, to scale lifecycle impact, leading adoption of new tools. • Maintain governance, compliance, accessibility, and suppression standards across campaigns. • Serve as the internal subject-matter expert on lifecycle marketing, elevating performance across the organization.

Description At CDW, we make it happen, together. Trust, connection, and commitment are at the heart of how we work together to deliver for our customers. It's why we're coworkers, not just employees. Coworkers who genuinely believe in supporting our customers and one another. We collectively forge our path forward with a level of commitment that speaks to who we are and where we're headed. We're proud to share our story and Make Amazing Happen at CDW. Job Summary The Principal Enterprise Strategist (PES) is a senior individual contributor responsible for serving as an enterprise-level strategic advisor on the organization's most complex and impactful customer engagements. This role partners with executive customers and internal sales leadership to align business priorities with integrated, multi-practice technology strategies that deliver measurable business outcomes. The PES operates as a cross-practice integrator and quarterback, guiding initiatives that span cloud, data and AI, security, digital experience, infrastructure, and services. The role elevates executive conversations, strengthens account strategies, shapes large and strategic opportunities, and ensures solution cohesion from strategy through execution alignment. What you will do: * Serve as a trusted strategic advisor to executive-level customers, aligning business objectives with integrated technology strategies and roadmaps. * Lead and facilitate executive discussions that connect enterprise priorities to technology investments and measurable outcomes. * Act as the strategic quarterback for complex, multi-practice opportunities. * Partner with sellers and Enterprise Solution Executives to shape large, strategic deals. * Translate enterprise goals into cohesive IT roadmaps. * Quantify business, financial, and ROI impact of proposed strategies. * Mentor and provide thought leadership across the Enterprise Strategist community. What we expect of you: * Bachelor's degree OR 7 years of total Information technology experience, to include 3 years of experience delivering complex technical solutions including planning, development, implementation, and support. * Extensive experience in enterprise technology strategy, consulting, architecture, or pre-sales advisory roles. * Demonstrated success engaging executive-level stakeholders. * Strong strategic thinking, problem-solving, and communication skills. * Broad cross-domain technology knowledge. * Experience with outcome-based selling or value engineering. * Executive presence and credibility * Enterprise and systems-level thinking * Cross-practice collaboration * Strategic storytelling * Ability to operate in ambiguity Pay range: $ 175,000- $ 210,800, depending on experience and skill set Annual bonus target of 25% subject to terms and conditions of plan Benefits overview: https://cdw.benefit-info.com/ Salary ranges may be subject to geographic differentials * We make technology work so people can do great things. * CDW is a leading multi-brand provider of information technology solutions to business, government, education and healthcare customers in the United States, the United Kingdom and Canada. A Fortune 500 company and member of the S&P 500 Index, CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. Together, we unite. Together, we win. Together, we thrive. CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by state and local law. CDW is committed to fostering an equitable, transparent, and respectful hiring process for all applicants. During our application process, CDW's goal is to get to know you as an applicant and understand your experience, strengths, skills, and qualifications. While AI can help you present yourself more clearly and effectively, the essence of your application should be authentically yours. To learn more, please review [CDW's AI Applicant Notice](https://www.cdwjobs.com/pages/ai-applicant-notice).

Description At CDW, we make it happen, together. Trust, connection, and commitment are at the heart of how we work together to deliver for our customers. It's why we're coworkers, not just employees. Coworkers who genuinely believe in supporting our customers and one another. We collectively forge our path forward with a level of commitment that speaks to who we are and where we're headed. We're proud to share our story and Make Amazing Happen at CDW. Job Summary The Principal Enterprise Strategist (PES) is a senior individual contributor responsible for serving as an enterprise-level strategic advisor on the organization's most complex and impactful customer engagements. This role partners with executive customers and internal sales leadership to align business priorities with integrated, multi-practice technology strategies that deliver measurable business outcomes. The PES operates as a cross-practice integrator and quarterback, guiding initiatives that span cloud, data and AI, security, digital experience, infrastructure, and services. The role elevates executive conversations, strengthens account strategies, shapes large and strategic opportunities, and ensures solution cohesion from strategy through execution alignment. What you will do: * Serve as a trusted strategic advisor to executive-level customers, aligning business objectives with integrated technology strategies and roadmaps. * Lead and facilitate executive discussions that connect enterprise priorities to technology investments and measurable outcomes. * Act as the strategic quarterback for complex, multi-practice opportunities. * Partner with sellers and Enterprise Solution Executives to shape large, strategic deals. * Translate enterprise goals into cohesive IT roadmaps. * Quantify business, financial, and ROI impact of proposed strategies. * Mentor and provide thought leadership across the Enterprise Strategist community. What we expect of you: * Bachelor's degree OR 7 years of total Information technology experience, to include 3 years of experience delivering complex technical solutions including planning, development, implementation, and support. * Extensive experience in enterprise technology strategy, consulting, architecture, or pre-sales advisory roles. * Demonstrated success engaging executive-level stakeholders. * Strong strategic thinking, problem-solving, and communication skills. * Broad cross-domain technology knowledge. * Experience with outcome-based selling or value engineering. * Executive presence and credibility * Enterprise and systems-level thinking * Cross-practice collaboration * Strategic storytelling * Ability to operate in ambiguity Pay range: $ 175,000- $ 210,800, depending on experience and skill set Annual bonus target of 25% subject to terms and conditions of plan Benefits overview: https://cdw.benefit-info.com/ Salary ranges may be subject to geographic differentials * We make technology work so people can do great things. * CDW is a leading multi-brand provider of information technology solutions to business, government, education and healthcare customers in the United States, the United Kingdom and Canada. A Fortune 500 company and member of the S&P 500 Index, CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. Together, we unite. Together, we win. Together, we thrive. CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by state and local law. CDW is committed to fostering an equitable, transparent, and respectful hiring process for all applicants. During our application process, CDW's goal is to get to know you as an applicant and understand your experience, strengths, skills, and qualifications. While AI can help you present yourself more clearly and effectively, the essence of your application should be authentically yours. To learn more, please review [CDW's AI Applicant Notice](https://www.cdwjobs.com/pages/ai-applicant-notice).