• Own onboarding, activation, and early lifecycle performance. Design and continuously improve the new user journey to reduce time-to-first-value, increase repeat usage, and drive early adoption of core product capabilities across API and dashboard experiences. • Build and operate lifecycle programs driven by product usage. Own lifecycle strategy across welcome, activation, engagement, expansion, and reactivation. Translate product events and usage thresholds into triggered journeys across email and in-product channels, partnering with an agency for design and execution where appropriate. • Run experiments that compound product-led growth. Design, execute, and analyze experiments using tools like PostHog to improve conversion, adoption, and retention. Maintain a focused experimentation cadence tied to clear lifecycle and revenue outcomes. • Support PLG-to-sales motions with high-quality signals. Define and operationalize signals that identify high-potential accounts based on usage behavior, and build automated flows that enable the BD team to engage with the right context at the right time. • Define, measure, and communicate lifecycle success. Establish clear lifecycle metrics and benchmarks (activation signals, engagement patterns, retention and reactivation rates), and use them to inform priorities, trade-offs, and ongoing optimization. • Partner cross-functionally to ship the journey. Work closely with product, engineering, data, and sales to align on lifecycle priorities, influence instrumentation and product surfaces, and ensure lifecycle systems reflect how customers actually use OpenRouter.

• Élaborer et piloter la stratégie de contenu SEO (articles, blogs, landing pages) • Gérer la publication d’articles sur WordPress : optimisation des textes, maillage interne, choix des visuels • Développer une stratégie social media cohérente sur TikTok, Instagram, YouTube et LinkedIn • Concevoir des calendriers éditoriaux alignés sur les objectifs marketing • Utiliser des outils d’intelligence artificielle (ChatGPT Plus, Perplexity, Midjourney, etc.) pour rédiger, analyser et automatiser certaines tâches • Mettre en place des automatisations marketing via n8n, Notion ou Zapier • Analyser les performances (SEO, réseaux sociaux, trafic web) et proposer des optimisations

Seeking a strategic and dynamic Event Lifecycle & Business Manager who will serve as the internal 'Product Manager' to oversee two critical lines of business: Degy Concepts (our portfolio of immersive special events) and TicketSilver (our ticketing platform). This role combines event portfolio management with lifecycle product ownership, requiring both strategic vision and hands-on execution. The ideal candidate will serve as the bridge between business strategy, customer needs, crossfunctional teams, and operational execution across these two lines of business. You will be responsible for defining and executing the product roadmap for TicketSilver while simultaneously managing the lifecycle of our immersive event portfolio - ensuring both deliver exceptional value to clients and drive sustainable business growth. JOB POSITION: Event Lifecycle & Business Manager TYPE: Remote Work Position POSITIONS TO HIRE: 1 START DATE: February-March 2026 COMPENSATION: Annual starting salary: $60,000 USD DUTIES WILL INCLUDE (BUT ARE NOT LIMITED TO): Concept Lifecycle Management - Lead the end-to-end product lifecycle for immersive events (current & emerging) and TicketSilver platform from ideation through execution and optimization - Define and execute the roadmap for concepts, balancing innovation with operational excellence - Conduct market research and competitive analysis to identify opportunities for new product development and existing product improvements - Drive improvement and optimization through performance analysis and iterative enhancements Go-To-Market & Launch Management - Develop go-to-market strategies in coordination with the marketing department - Create and manage concept launch schedules and timelines - Drive inter-department communication to ensure alignment across teams during launches - Manage event operations documentation including SOPs, riders, and handbooks TicketSilver & YES Degy Operations - Execute end-to-end operations for company ticketing platform and promotional products - Manage client and event onboarding processes - Oversee event creation, ticket configuration, sales and customer service - Handle customer relations for ticketing and promotional product interactions Client & Market Focus - Deliver exceptional customer service across ticketing operations and event experiences - Drive sales initiatives for both platform services and event products - Gather and synthesize client feedback to inform product roadmap decisions - Maintain awareness of industry trends and competitive landscape through ongoing market research Financial Performance & Analytics - Own P&L responsibility for both product lines, tracking revenue, costs, and profitability - Manage and analyze product financial statements and drive ROI optimization - Provide data-driven insights and recommendations to support strategic decisoin-making Cross-Functional Leadership - Collaborate with sales, business development, operations, and marketing teams to align product initiatives with business objectives - Partner with senior management to communicate product strategy, performance, and growth opportunities - Serve as the primary point of contact for all product-related inquiries and escalations - Facilitate stakeholder alignment on priorities, timelines, and resource allocation

Role Description Justrite Safety Group is looking to hire a new Marketing Manager to develop and oversee the implementation of the business unit marketing strategy and product marketing in accordance with the company's overall goals and values that boost brand awareness and drive growth. - The Marketing Manager reports into the business and works closely with business unit leader, product manager, and sales director. - Gain a deep understanding of the product range, buyer personas, and market trends. - Develop content roadmap that aligns to business priorities and outlines the business unit’s marketing objectives. - Develop effective product positioning strategies and compose relevant messaging that highlights product value propositions. - Design effective programs, product launches, and events that reach the business unit’s target audience. - Engage with corporate communications, events, and marketing operations teams. - Provide clear briefs for the creation, production, and dissemination of marketing collateral. - Responsible for the achievement of communications and marketing mission, goals, and financial objectives. - Ensure evaluation systems are in place related to these goals and objectives and report progress. Qualifications - Bachelor's degree in marketing or related business administration from an accredited educational institution. - Minimum six years’ experience in marketing, business administration, or related field. - Functional and working experience with Adobe creative suite of products, e.g., InDesign. - Project management experience in a cross-functional environment. - Problem-solving and organization skills. - Technical aptitude in translating complex technical topics into easy-to-understand benefits. - Excellent written and verbal communication skills. - Business acumen with insight into larger business goals and objectives. - Sense for good design based on industry best practices. Requirements - Ability to work in both a team environment and independently. - Leadership skills to collaborate with a team of marketing contributors and other departments. - Flexibility to adjust to shifting priorities with a positive attitude. - Ability to travel up to 25%. Benefits - Competitive base salary ranging from $92,000 to $153,000. - Annual incentive plan based on business and financial targets. - Comprehensive medical, dental, and vision coverage. - Flexible hours and alternative work arrangements. - 401K plan with company match. - Company-paid short and long-term disability insurance. - Generous paid time off and personal days. - Robust employee wellness program.