This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description Cendyn is seeking a Vice President of Product – CRM Platform to lead the strategy, vision, and execution of our next-generation hospitality CRM platform. This leader will own the evolution of Cendyn’s CRM ecosystem—powering customer data, guest engagement, marketing automation, and personalized experiences for leading hospitality brands worldwide. The VP of Product will define and drive the long-term product vision for CRM, transforming it into a modern, scalable, data-driven SaaS platform that enables hotels and hospitality groups to better understand, engage, and grow their guest relationships. This role requires a strategic product leader who combines deep CRM domain expertise, SaaS platform thinking, and strong execution capabilities. The VP will partner closely with engineering, data, marketing, customer success, and executive leadership to deliver innovative CRM capabilities that drive measurable customer value. Qualifications - 12+ years of product management experience, including leadership roles in SaaS platforms, CRM technologies or data-driven products. - Proven experience building and scaling CRM, CDP, marketing automation, or customer engagement platforms. - Strong understanding of customer data architecture, APIs, integrations, and SaaS platform design. - Demonstrated experience designing, launching, or managing AI-powered product capabilities, such as predictive analytics, segmentation, personalization, recommendations, or intelligent automation. - Working knowledge of machine learning and generative AI concepts, with the ability to translate AI capabilities into practical, customer-facing CRM features (depth not required; applied fluency required). - Experience using AI in day-to-day product leadership, including product discovery, roadmap planning, data analysis, decision support, and workflow efficiency. - Strong understanding of data privacy, security, and responsible AI principles as applied to enterprise customer data platforms. - Experience delivering data-driven personalization and marketing technologies. - Proven ability to lead cross-functional teams (engineering, data, AI, marketing, customer success) in fast-growing SaaS organizations. - Exceptional communication and executive leadership skills. - Hospitality technology experience is a plus. Requirements - Define and communicate the long-term vision and product strategy for Cendyn’s CRM platform. - Build and manage the multi-year product roadmap aligned with company growth, market needs, and customer outcomes. - Position Cendyn’s CRM as a best-in-class hospitality customer data and engagement platform. - Identify new product opportunities across guest data platforms, personalization, marketing automation, loyalty integration, and AI-driven engagement. - Own the strategy and development of the core CRM platform, including unified guest profiles, customer data management, segmentation and targeting, campaign and marketing automation, personalization and lifecycle engagement, reporting and customer intelligence. - Ensure the CRM platform supports enterprise-scale data management, security, and compliance. - Lead product innovation around customer data platforms (CDP), AI-driven segmentation, predictive analytics, and personalization. - Drive capabilities that enable hospitality brands to deliver real-time, data-driven guest experiences across digital and on-property channels. - Ensure the CRM platform effectively integrates data from PMS, booking engines, loyalty systems, marketing channels, and third-party technologies. - Partner with engineering to deliver high-quality SaaS products with strong reliability, scalability, and performance. - Lead product lifecycle management from discovery and design through delivery and optimization. - Establish strong product management processes, product discovery frameworks, and customer feedback loops. - Use data and metrics to guide product prioritization, adoption, and product-market fit. - Engage directly with strategic customers to understand CRM needs, guest engagement challenges, and evolving market demands. - Represent the product vision internally and externally with customers, partners, and industry stakeholders. - Monitor competitive trends across CRM, CDP, marketing automation, and hospitality technology platforms. - Partner closely with engineering, customer success, sales & marketing, and data and AI teams. - Build, lead, and mentor a high-performing product management team. - Establish a strong culture of customer-centricity, experimentation, and continuous innovation. - Develop product leaders who can scale with the company’s growth. Benefits - Building a market-leading hospitality CRM platform. - Delivering innovative data-driven guest engagement capabilities. - Driving customer adoption and product growth. - Scaling the product organization to support Cendyn’s long-term vision.

• Own and enforce architecture discipline across all product initiatives • Define system boundaries and interface contracts before development begins • Lead the architecture and delivery of Curiox's next-generation software platform • Define modular API architecture and govern development of reusable components • Work with teams to align architecture decisions with commercial priorities

SitusAMC is where the best and most passionate people come to transform our client’s businesses and their own careers. Whether you’re a real estate veteran, a passionate technologist, or looking to get your start, join us as we work together to realize opportunities for everyone, we proudly serve. At SitusAMC, we are looking to match your unique experience with one of our amazing careers, so that we can help you realize your potential and career growth within the Real Estate Industry. If you are someone who can be yourself, advocate for others, stay nimble, dream big, own every outcome, and think global but act local – come join our team! This position exists to ultimately manage the data division of the residential mortgage servicing rights (MSR) valuation team. The position will lead in the development and maintenance of data processing models, as well as the daily management of client data provided to the valuation team for pricing the MSR asset. This role’s responsibilities will also involve the creation and development of advanced analytics tools. The role will include aspects of strategy development and execution, oversight of junior personnel, and client relationship management. Essential Job Functions: - Development and maintenance of data processing and data models to align with industry best practices and changing client needs - Interfaces with clients and/or related stakeholders to explain methodologies and resolve data issues - Manage and process client data as part of the overall MSR pricing process - Certain managerial responsibilities with respect to training of junior personnel and training of new software and tools - Responsible for certain client relationship management - Works with leadership to develop and implement strategic initiatives - Provide recommendations for improving processes and optimizing data process - Other activities as may be assigned by your manager Qualifications/ Requirements: - Bachelor’s Degree in related field required or combination of education and experience - Minimum of 8+ years of industry and/or relevant experience, typically with 2+ years in an AVP level role or external equivalent. - Relevant experience in a data or analytics role is preferred - Strong understanding of relevant financial and fixed-income topics - Strong Microsoft Office skills with emphasis on Excel and Access - Strong Microsoft Office SQL skills - Experience with data visualization tools - Strong problem-solving skills and ability to work with large and varied datasets - A deep understanding of the mortgage servicing asset, including cash flow modeling and pricing of MSRs, is preferred #LI-REMOTE Note: This job description is not intended to be all inclusive or exclusive. At any time, employees may perform other related duties as required to meet the ongoing needs of the organization and participate in additional trainings. SitusAMC does not accept unsolicited resumes from staffing agencies, search firms or any third parties. Any unsolicited resume submitted to SitusAMC in any manner will be considered SitusAMC property, and SitusAMC will not pay a fee for any placement resulting from the receipt of an unsolicited resume. The annual full time base salary range for this role is $95,000.00 - $160,000.00 Specific compensation is determined through interviews and a review of relevant education, experience, training, skills, geographic location and alignment with market data. Additionally, certain positions may be eligible to receive a discretionary bonus as determined by bonus program guidelines, position eligibility and SitusAMC Senior Management approval. SitusAMC offers PTO and paid holidays, the terms of which are set forth in the program policies. All full time employees also are eligible to participate in various benefit plans, including medical, dental, vision, life, disability insurance and 401K; in each case in accordance with the terms of the applicable plans. Pay Transparency Nondiscrimination Provision SitusAMC is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Know Your Rights, Workplace Discrimination is Illegal

• Develop and own the multi-year revenue cycle strategy aligned to the corporate strategic plan, translating it into operational priorities, investment decisions, and measurable performance outcomes across the full revenue cycle continuum. • Manage and develop a team of Directors spanning Payor Enrollment, Licensing & Credentialing, Medical Billing, Coding, Accounts Receivable, Denials Management, and Revenue Integrity — setting direction, holding leaders accountable to outcomes, and building a high-performing, scalable organization. • Provide executive leadership across all revenue cycle functions — including charge capture, coding, billing, claims submission, accounts receivable, and collections — driving automation, technology adoption, and continuous performance improvement against KPIs including net collection rate, DAR, clean claim rate, and denial rate. • Develop and lead change management and risk mitigation strategies for revenue cycle operations, including proactive planning for regulatory changes, payor policy shifts, technology transitions, and organizational growth or restructuring. • Maintain executive accountability for payor enrollment and provider credentialing functions, ensuring providers are enrolled and credentialed accurately, compliantly, and within timelines that protect the organization’s ability to bill and collect — including proactive planning for new market expansions and acquisitions. • Set strategic direction for denials prevention and revenue integrity, driving a proactive, analytics-based approach to root cause analysis and systemic issue resolution, in partnership with Compliance and Legal. • Represent the organization externally with payor executives, at industry forums, and in high-stakes contract negotiations — serving as the senior revenue cycle voice and relationship holder at the executive level. • Lead revenue cycle technology strategy, sponsoring investment in practice management systems, coding tools, credentialing platforms, AI-assisted tools, and analytics capabilities that provide real-time executive visibility into revenue cycle performance.