Mobilizing students to lead the movement for college access on campuses nationwide
Director of Communications
Location
Worldwide
Posted
102 days ago
Salary
$80K - $95K / year
No structured requirement data.
Job Description
Director of Communications
Student Basic Needs Coalition
Senior Director of Communications (Senior Director or Head of Communications depending on experience) Student Basic Needs Coalition (SBNC) Salary: $80,000–$95,000 depending on experience Location: Remote within the United States The Student Basic Needs Coalition (SBNC) is a national nonprofit working to ensure that every college student can access the resources they need to succeed. We partner with colleges and student leaders across the country to connect students to public benefits like SNAP and Medicaid, strengthen campus systems for basic needs support, and advocate for policies that improve college affordability. SBNC combines student leadership, research, and technology to reduce barriers to accessing benefits. Our platform, Navvy, helps colleges identify students eligible for benefits and connect them to application support. Through peer navigator programs and national partnerships, SBNC has helped unlock millions of dollars in food assistance for students nationwide. We are seeking a Senior Director of Communications to lead SBNC’s storytelling, digital strategy, and thought leadership as the organization expands its national reach. This is a startup-style communications role. The Senior Director of Communications will operate as a one-person communications team, responsible for both shaping SBNC’s communications strategy and executing the work needed to bring it to life. The right candidate will be comfortable moving between big-picture strategy and hands-on execution, building systems and content that can scale as the organization grows. Top-line outcome: The Senior Director of Communications will increase awareness of student eligibility for public benefits and expand the reach of SBNC’s digital tools, research, and student-led programs. This role will translate SBNC’s work into clear, compelling communications that reach students, college leaders, policymakers, and the broader public. The Senior Director of Communications will ensure that our messaging highlights both the experiences of students navigating public benefits systems and the solutions SBNC is building to reduce those barriers. This position reports to the Executive Director and works closely with program, research, and product teams. Core Responsibilities 1. Digital Content and Website Strategy (35–40%) Lead the development and maintenance of SBNC’s web presence to expand awareness of student benefits and increase engagement with Navvy. Responsibilities include: - Maintaining and improving SEO performance for CollegeSNAPProject.org, CollegeMedicaid.org, and StudentSNAPStories.org - Using analytics and search insights to increase the number of students completing the benefits screener through these sites - Managing website content updates related to research findings, program launches, and student resources - Leading a one-time rewrite of SBNC’s main website to reflect the organization’s evolving strategy and technology work These sites currently generate 100+ daily benefits screener submissions, and this role will focus on expanding that reach. Success markers - Increase average daily screener submissions from SEO-driven websites - Complete full rewrite of SBNC’s main website within the first 4–6 months - Increase organic search traffic to benefits-related content - Improve keyword rankings for core terms related to college SNAP and Medicaid eligibility 2. Communications for Students and Campus Partners (25–30%) Develop communications that help students and colleges engage with SBNC’s programs and technology. Responsibilities include: - Drafting bi-weekly or monthly email communications to campus partners that provide updates, insights, and thought leadership related to student basic needs and benefits access - Creating email or text message follow-up communications for students using Navvy, working with the Data and Evaluation Manager to refine messaging based on engagement data - Supporting clear and accessible language in student-facing communications that reduces stigma and helps students navigate benefit applications Success markers - Consistent delivery of partner communications (bi-weekly or monthly) - Strong open and engagement rates for campus communications - Improved student follow-through rates on benefit applications after receiving follow-up communications - Development of standardized messaging templates for student outreach and partner communications 3. Thought Leadership and Public Narrative (25–30%) Help position SBNC as a national voice on student basic needs, public benefits access, and college affordability. Responsibilities include: - Crafting LinkedIn content approximately three times per week based on insights from SBNC’s programs, research, and technology work - Recommending and drafting posts for the Executive Director and Co-Founder - Identifying opportunities for media coverage, commentary, and op-eds - Supporting the development of one published media piece or op-ed per month on average Success markers - Consistent LinkedIn posting cadence (approximately three posts per week) - Growth in engagement and reach across SBNC’s LinkedIn presence - Publication of approximately 12 media pieces or op-eds per year - Increased visibility of SBNC’s work in higher education and policy conversations 4. Elevating Student Experiences Navigating Public Benefits (10–15%) Ensure that the experiences of students using Navvy and navigating the public benefits system inform SBNC’s communications and storytelling. Responsibilities include: - Collecting insights and stories from Navvy users and students navigating the SNAP and Medicaid application process - Working with program and research teams to highlight common barriers students face when applying for benefits - Translating these experiences into content that helps campuses, policymakers, and partners better understand the student benefits gap - Integrating student experiences into website content, thought leadership, and media opportunities - Identifying opportunities to share stories through StudentSNAPStories.org and other SBNC platforms Success markers - Publication of student experience stories on SBNC platforms - Integration of student insights into thought leadership and media content - Development of a consistent pipeline for collecting student experiences from Navvy users and peer navigator programs - Increased visibility of student perspectives in SBNC’s public communications Qualifications We are looking for someone who can communicate effectively with both higher education and technology audiences, and who is comfortable translating complex policy or product ideas into clear public narratives. Ideal candidates will have: - 5–9 (or 10+ for Head of Communications) years of experience in communications, journalism, marketing, public affairs, or a related field - Exceptional writing and storytelling skills across multiple formats - Experience translating complex topics (policy, research, or technology) into accessible content - Experience managing digital content, websites, or SEO strategy - Interest in higher education, economic mobility, or social policy - Comfort working in a fast-paced, mission-driven organization - Experience writing about or communicating technology products is a plus Experience with any of the following is particularly valuable: - Higher education communications - Public policy or economic mobility organizations - Technology or AI products - Media outreach or op-ed placement Why This Role Matters Millions of college students are eligible for public benefits but never receive them due to lack of awareness and complex application processes. SBNC is working to change that by combining student leadership, research, and technology to build systems that connect students to the resources they need. The Director of Communications will play a critical role in ensuring that the insights, stories, and solutions emerging from this work reach campuses, policymakers, and the public.
Related Guides
Related Categories
Related Job Pages
More Communications Jobs
• Deliver a broad range of services to People Results clients. • Participate in developing the internal / external communications strategy for major organizations. • Partner with Digital and Design team members to offer robust communication solutions. • Support creation, and presentation of plans and associated materials to various client teams. • Counsel clients on fast-breaking situations, including internal and external crisis. • Manage multiple client projects simultaneously.
• Partnering directly with EVP of Sales and sales leadership team on communications strategy • Providing strategic counsel and hands-on support for high-impact communications • Designing and implementing scalable communications frameworks and best practices • Establishing measurements and feedback mechanisms for communications effectiveness • Advising on communications approach for major business initiatives • Providing expert guidance on crafting clear messages • Prioritizing involvement in critical communications while enabling self-sufficiency for routine needs • Establishing or refining existing communication channels for transparency and alignment • Collaborating with Corporate Communications and cross-functional teams for consistency and alignment • Representing Sales communications in corporate forums
Electrification Communications Leader, US
ABBHelping industries outrun with our leading technologies in electrification and automation. go.abb/outrun
At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world. This Position reports to: Business Communications Manager In this role, you will lead communications for Electrification in the U.S. and collaborate with the local divisions and Marketing & Sales organizations to shape the Electrification United States (U.S.) communication strategy and supporting programs. The role will oversee the communications budget to deliver on business objectives through innovative and effective communications activities in the U.S. in line with global and local communication priorities, standards and guidelines. You will be a member of the Electrification Communications Leadership Team globally and the U.S. Electrification Leadership Team locally. You will build a community of practice among Electrification communicators in the U.S. for both collaboration and ensuring we speak with one voice in this important market. The work model for the role is remote for candidates already located within the United States (#LI-Remote) with a preference for someone located near an ABB Hub location (Cary NC, Richmond VA, Chicago IL, Atlanta GA). You will be mainly accountable for: - Electrification communications strategy and local narrative: Responsible for developing a comprehensive communication strategy for Electrification in the U.S. Closely align with the overall Electrification-wide goals and local divisions to implement a comprehensive communications strategy. Develop a local narrative that articulates how ABB’s electrification technologies help U.S. industries and customers to outrun. Ensure alignment across all EL internal stakeholders so we are telling one ABB story to all key audiences (GRPA, Sales, Marketing, HR, etc.) Continuously strengthen the company's brand image and value proposition of Electrification in the minds of customers. - Trade media and local thought leadership: Enhance the influence of Electrification in the U.S. through trade media engagement and thought leadership initiatives. Develop and implement a strategic trade media relations program to increase visibility of Electrification in the U.S. Coordinate trade media interviews and build a communication bridge between division experts and the trade media. Plan and organize thought leadership activities, including speaking engagements, industry engagements, and contributed content. Partner with U.S. Country Communications on Tier 1 and financial media in the U.S., including developing messages and briefing documents. - Electrification social media content: Oversee the social media content of the Electrification in the U.S. Develop a personalized social media strategy for Electrification and its target audiences. Manage and govern social media accounts, regularly release high-quality and engaging content, including product information, industry trends, success stories, etc. Actively interact with followers and influencers, enhance brand activity and user stickiness on social media platforms, and promote the conversion of potential customers. - Leads communications for cross-divisional (2 or more) events, trade shows and conferences in partnership with marketing and other division comms: Collaborate closely with the communication teams of the Electrification divisions to jointly plan and execute important cross-divisional activities. Be fully responsible for communication and coordination work from the pre-event promotion, on-site information dissemination, to post-event summary and feedback. Ensure that the activities can fully demonstrate the company's comprehensive strength and enhance the company's overall image in the industry. - Electrification storytelling: Collect and tell stories that bring our narrative to life including customer and partner stories. Write vivid and persuasive stories through interviewing customers and partners. Use various channels, such as the company's official website, social media, etc., for extensive dissemination. Strengthen the trust and recognition of potential customers and partners in the products and services of Electrification with real - life customer experiences. Robust use of metrics to demonstrate the impact of content. Lead executive communications for external audiences for the US Business Lead and US Sales Lead. Qualifications for the role: - Bachelor/Master Degree with more than 15 years of global Communication experience in related industries. Multi-national company experience is preferred. - Best in class communication skills including writing, storytelling and coaching senior leaders. - Media relations experience, specifically trade media. Issues management experience is a plus. - Strong stakeholder management and collaboration sills. Ability to influence to deliver business outcomes. - Experience working in a highly decentralized organization. - Strong project management and team leadership (has 1 direct report) - Market and customer orientation. - Fluent English mandatory - Candidates must possess authorization to work for ABB in the US. What's in it for you We empower you to take the lead, share bold ideas, and shape real outcomes. You’ll grow through hands-on experience, mentorship, and learning that fits your goals. Here, your work doesn’t just matter, it moves things forward ABB is an Equal Employment Opportunity and Affirmative Action employer for protected Veterans and Individuals with Disabilities at ABB. All qualified applicants will receive consideration for employment without regard to their- sex (gender identity, gender expression, sexual orientation), marital status, citizenship, age, race and ethnicity, inclusive of traits historically associated with race or ethnicity, including but not limited to hair texture and protective hairstyles, color, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected Veteran status, or any other characteristic protected by federal and state law. For more information regarding your (EEO) rights as an applicant, please visit the following websites: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf As an Equal Employment Opportunity and Affirmative Action Employer for Protected Veterans and Individuals with Disabilities, applicants may request to review the plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762. Protected Veterans and Individuals with Disabilities may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to US-AskHR@abb.com. Resumes and applications will not be accepted in this manner. While base salary is determined by things such as the successful applicant’s qualifications and experience, this position is expected to pay between $162,000 and $259,200 annually and is eligible for a short-term incentive plan/annual bonus. ABB Benefit Summary for eligible US employees [excludes ABB E-mobility, Athens union, Puerto Rico] Go to MyBenefitsABB.com and click on “Candidate/Guest” to learn more Health, Life & Disability - Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan. - Choice between two dental plan options: Core and Core Plus - Vision benefit - Company paid life insurance (2X base pay) - Company paid AD&D (1X base pay) - Voluntary life and AD&D – 100% employee paid up to maximums - Short Term Disability – up to 26 weeks – Company paid - Long Term Disability – 60% of pay – Company paid. Ability to “buy-up” to 66 2/3% of pay. - Supplemental benefits – 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance - Parental Leave – up to 6 weeks - Employee Assistance Program - Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption - Employee discount program Retirement - 401k Savings Plan with Company Contributions - Employee Stock Acquisition Plan (ESAP) Time off ABB provides 11 paid holidays. Salaried exempt positions are provided vacation under a permissive time away policy. We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.
Business Communications Contractor
Culture Work StudiosCulture Work Studios helps mission-driven organizations move through conflict, cultivate belonging, and navigate organizational change. We accompany leaders in advocacy, arts, and intermediary organizations who are doing hard, meaningful work and need support to help them do it with more clarity, creativity, and sustainable energy. We are a small, relationship-based practice rooted in Philadelphia and working nationally. Our clients are predominantly BIPOC-led and queer-led organizations. Matthew Armstead, the founder, started Culture Work Studios because “I believe liberation is possible now, and that the leaders bringing it into being deserve support that meets them where they are.”
Deadline to apply: April 1, 2026 10-15 hours per month | $75/hour Location: Remote (available during some standard Philadelphia working hours) About Culture Work Studios Culture Work Studios helps mission-driven organizations move through conflict, cultivate belonging, and navigate organizational change. We accompany leaders in advocacy, arts, and intermediary organizations who are doing hard, meaningful work and need support to help them do it with more clarity, creativity, and sustainable energy. We're a small, relationship-based practice rooted in Philadelphia and working nationally. Our clients are predominantly BIPOC-led and queer-led organizations. Matthew Armstead, the founder, started Culture Work Studios because “I believe liberation is possible now, and that the leaders bringing it into being deserve support that meets them where they are.” About the position We are looking for someone who can help us refine how we tell the story of our work to the people who need to hear it, and put those strategies into practice. This is a contractor position, not a staff position. We can imagine many people who could be a good fit for this, including people who have many parts to their lives (artists, performers, that sort of thing), people who focus on this work specifically as their consulting work, and people looking for a side gig on top of a full time job.



