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Digital Content Creator
Location
United States + 171 moreAll locations: United States | Canada | Brazil | Colombia | Argentina | Chile | Venezuela | Bolivia | Ecuador | French Guiana | Guyana | Paraguay | Peru | Suriname | Uruguay | Mexico | Costa Rica | El Salvador | Guatemala | Honduras | Nicaragua | Panama | Dominican Republic | Puerto Rico | Bahamas | Guadeloupe | Haiti | Jamaica | Martinique | Montserrat | United Kingdom | Germany | France | Estonia | Portugal | Hungary | Poland | Ukraine | Romania | Bulgaria | Czechia | Slovakia | Belarus | Moldova | Sweden | Greece | Belgium | Italy | Ireland | Switzerland | Netherlands | Finland | Malta | Denmark | Lithuania | Croatia | Spain | Austria | Bosnia And Herzegovina | Iceland | Luxembourg | North Macedonia | Montenegro | Norway | Serbia | Slovenia | Albania | Cyprus | Latvia | Monaco | South Africa | Egypt | Algeria | Angola | Benin | Botswana | Burkina Faso | Burundi | Cameroon | Cabo Verde | Central African Republic | Chad | Congo | Côte D'ivoire | Democratic Republic of the Congo | Equatorial Guinea | Eritrea | Ethiopia | Gabon | Gambia | Ghana | Guinea | Guinea-bissau | Kenya | Lesotho | Liberia | Libya | Madagascar | Malawi | Mali | Mauritania | Mauritius | Mayotte | Morocco | Mozambique | Namibia | Niger | Nigeria | Réunion | Rwanda | Senegal | Seychelles | Sierra Leone | Somalia | Sudan | Eswatini | Tanzania | Togo | Tunisia | Uganda | Zambia | Zimbabwe | Georgia | Turkey | Israel | United Arab Emirates | Armenia | Azerbaijan | Bahrain | Iraq | Jordan | Kuwait | Lebanon | Oman | Qatar | Saudi Arabia | Palestine | Yemen | India | Japan | Philippines | Pakistan | Thailand | Singapore | Vietnam | Taiwan | Indonesia | Cambodia | Laos | Malaysia | Myanmar | South Korea | China | Afghanistan | Bangladesh | Bhutan | Kazakhstan | Kyrgyzstan | Maldives | Mongolia | Nepal | Sri Lanka | Tajikistan | Turkmenistan | Uzbekistan | Australia | Papua New Guinea | Kiribati | Palau | French Polynesia | Tuvalu | New Zealand
Posted
94 days ago
Salary
0
No structured requirement data.
Job Description
Digital Content Creator
VTech Dealer IT
This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description The Content Creator owns execution of engaging, multi-channel content (social, video, newsletters, blogs, emails) rooted in VTech Dealer IT's brand for content, web updates and future additions. This role executes social storytelling, video production, and digital campaigns across channels ensuring every piece reflects the company's authentic voice, personality, and values. Qualifications - English C1 / Native - 3+ years in content creation, design, and disciplined strategy execution - Proficiency in digital platforms (LinkedIn, Google Business Profile, Meta Business Suite, Instagram, X, etc.) - Familiar with SEO, analytics, and trend insights for optimization - Understanding of photography principles and design composition - Proficient in Adobe Photoshop, Illustrator, Canva, XPress, or equivalent tools - Skilled in multi-format content creation (written, visual, video, and motion) - Strong editing and proofreading practice for accuracy, tone, and flow Requirements - Develop and execute the digital content plan aligned with business and brand goals - Deeply understand the audience, their needs, behaviors, and motivations - Write clear content briefs as roadmaps that connect brand marketing goals to content pieces - Referencing Brand Guidelines for all social campaigns - Within 120 days, develop and maintain Social Brand Playbook (platform-specific templates, voice adaptation, visual swipe files, hashtag strategy) as a living companion document to VTech Dealer IT's core Brand Guidelines - Create an interconnected content ecosystem (videos, blogs, newsletters, podcasts) - Manage the brand’s presence across social platforms, adapting content to each channel’s culture - Employ AI-driven content repurposing to scale long-form material into multiple short formats - Train generative tools on VTech Dealer IT’s brand guidelines (tone, voice pillars, and personality) - Use data, analytics, and SEO insights to improve discoverability and performance Creative & Executional Responsibilities - Design and write impactful content for newsletter, blog, email campaigns, and social channels - Co-manage website providing support for timely updates, necessary edits, and future content creation - Craft and edit video content emphasizing audience retention and authenticity - Produce newsletters and blog postings for target audiences - Create polished sales collateral, brochures, presentations and supporting documents upon request Operational & Collaborative Responsibilities - Conduct weekly brand alignment reviews to ensure social content reflects consistency with brand new website and evolving brand foundation - Present weekly social calendars and content briefs to Brand Strategy Leads for approval prior to execution - Prepare logos, artwork, and collateral for distribution or agency use - Build content plans and stages (“Ideas,” “In Progress,” “Drafting,” “Review,” “Published”) - Maintain SharePoint as the secure content repository
Job Requirements
- English C1 / Native
- 3+ years in content creation, design, and disciplined strategy execution
- Proficiency in digital platforms (LinkedIn, Google Business Profile, Meta Business Suite, Instagram, X, etc.)
- Familiar with SEO, analytics, and trend insights for optimization
- Understanding of photography principles and design composition
- Proficient in Adobe Photoshop, Illustrator, Canva, XPress, or equivalent tools
- Skilled in multi-format content creation (written, visual, video, and motion)
- Strong editing and proofreading practice for accuracy, tone, and flow
- Develop and execute the digital content plan aligned with business and brand goals
- Deeply understand the audience, their needs, behaviors, and motivations
- Write clear content briefs as roadmaps that connect brand marketing goals to content pieces
- Referencing Brand Guidelines for all social campaigns
- Within 120 days, develop and maintain Social Brand Playbook (platform-specific templates, voice adaptation, visual swipe files, hashtag strategy) as a living companion document to VTech Dealer IT's core Brand Guidelines
- Create an interconnected content ecosystem (videos, blogs, newsletters, podcasts)
- Manage the brand’s presence across social platforms, adapting content to each channel’s culture
- Employ AI-driven content repurposing to scale long-form material into multiple short formats
- Train generative tools on VTech Dealer IT’s brand guidelines (tone, voice pillars, and personality)
- Use data, analytics, and SEO insights to improve discoverability and performance
- Creative & Executional Responsibilities
- Design and write impactful content for newsletter, blog, email campaigns, and social channels
- Co-manage website providing support for timely updates, necessary edits, and future content creation
- Craft and edit video content emphasizing audience retention and authenticity
- Produce newsletters and blog postings for target audiences
- Create polished sales collateral, brochures, presentations and supporting documents upon request
- Operational & Collaborative Responsibilities
- Conduct weekly brand alignment reviews to ensure social content reflects consistency with brand new website and evolving brand foundation
- Present weekly social calendars and content briefs to Brand Strategy Leads for approval prior to execution
- Prepare logos, artwork, and collateral for distribution or agency use
- Build content plans and stages (“Ideas,” “In Progress,” “Drafting,” “Review,” “Published”)
- Maintain SharePoint as the secure content repository
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|Current USA TODAY Co. Employees- Please ensure you are using our abbreviated process on the internal Careers site by logging into Dayforce through MyApps| USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. 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