Quench Water & Solar

• Develop and maintain a full-year content calendar aligned with marketing initiatives, product launches, industry events, buyer journeys, and high-impact trends. • Develop high-quality content and knowledge hubs across blogs, website pages, organic social, and downloadable assets, strategically repurposing core content into multiple formats to maximize LLM retrieval, AI citation, reach, engagement, and lifecycle value. • Drive organic growth across SEO, GEO, and AEO by partnering with an SEO agency and executing independently to align content with search intent, buyer questions, and AI discovery patterns, while strengthening brand transparency, AI authority, and E-E-A-T. • Create trend-based and insight-led thought leadership content using current events, industry data, and Culligan Quench proprietary research. • Own strategy for AI search visibility (ChatGPT, Perplexity, Google AI Overviews), ensuring Quench content is structured for citation in LLM-generated answers. • Build structured content frameworks using schema markup and entity optimization. • Manage our YouTube video content strategy, cadence, transcriptions, visual knowledge assets, and structured video content. • Analyze content performance AI Overview visibility across Google Search Console, GA4, Moz, SEMrush, and Salesforce to drive continuous improvement, and regularly report insights and recommendations to leadership for feedback and alignment.

• Lead a team responsible for customer experiences • Drive team performance through coaching • Manage operational excellence and issue resolution • Collaborate cross-functionally to improve outcomes

• Responsible for achieving revenue quota for overall team quota. • Drive self-generated, outbound business growth. • Create a customer-oriented, high-performance sales culture through an appropriate combination of technology, teamwork and process. • Oversee and actively manage sales activities and key performance metrics on a daily basis. • Recruit, hire, evaluate, train and manage team in accordance to budget in support of exceeding revenue objectives. • Develop and execute a vertical-focused sales plan, dependably delivering monthly revenue targets. • Actively manage and drive funnel growth and provide reliable forecasts to senior management on a weekly basis. • Direct implementation and execution of sales policies and practices in accordance with company guidelines. • Collaborate with various internal departments to grow sales and maintain customer satisfaction. • Maintain regular and reliable attendance.

• Lead the elicitation and prioritization of complex business and technical requirements for both incremental improvements and transformational change initiatives • Lead system analysis, including writing functional and technical specifications • Collaborate on systems design and architecture, including user interface design, prototyping, data modeling and solution configuration techniques • Develop and maintain a comprehensive view of current state processes, systems and performance metrics within assigned departments; proactively identify inefficiencies, risks and improved opportunities • Serve as a trusted partner and strategic advisor to senior leaders within assigned departments, including understanding their organizational goals and actively contributing to their operational initiatives • Monitor and evaluate the impact of process improvements, automation, and IT solutions within finance operations • Ensure data integrity across financial systems ensuring accurate data flow, integration, and compliance with accounting principles • Serve as the functional product owner (Finance) and strategic advisor, working with senior level stakeholders to drive application/technology solutions and related business processes • Stay updated on industry trends, regulatory requirements, and emerging financial technologies to recommend best practices and innovative solutions • Oversee the documentation, and continuous improvement of complex business processes, ensuring solutions meet Stakeholders needs and are efficient and aligned with enterprise standards and compliance requirements • Coordinate training activities with business partners to guide employee proper usage of the systems • Contribute to project delivery by supporting project activities in scope definition, milestone tracking and risk mitigation strategies • Identify and champion opportunities for process and system optimization, leveraging data-driven insights and industry best practices. Drive continuous improvement initiatives that deliver measurable business outcomes • Partner with IT and business leadership to shape and prioritize the organizational roadmap, ensuring that business analysis efforts are aligned with strategic objectives and deliver maximum value • Provide consulting services to business partners to foster innovation, identify new opportunities to maintain a competitive edge

• Our Business Systems Analysis Team works closely with Quench’s internal business users and stakeholders to drive effective use of Quench systems and automation of processes. • The role’s primary function is to liaise between the business functions and the technical development teams, perform systems analysis on various platforms and analyze tradeoffs between usability and performance needs. • The Business Systems Analyst plays a pivotal role in bridging business needs with technical solutions. • This position is responsible for gathering, analyzing, and documenting business requirements, facilitating stakeholder communication, collaborating on solution design, writing technical specifications, modeling business processes and supporting the implementation and continuous improvement of systems and processes to enhance the user experience within the Quench application ecosystem. • The Business Systems Analyst plays a strategic role in evaluating and transforming business processes, identifying areas for improvement, and driving initiatives that enhance operational efficiency, stakeholder alignment and overall business value within the organization.

• Drive outbound prospecting efforts within an assigned geographic market - remotely via phone, email, video calls, etc. - targeting a defined set of hospitality businesses such as hotels, resorts, restaurants, golf courses, and casinos. • Focus on both new business development (approx. 70%) and expansion within an assigned customer base (approx. 30%), increasing share of wallet through upselling and cross-selling existing clients. • Manage a territory that includes a mix of new prospects and assigned accounts, segmented by geography and, in some cases, by brand affiliation. • Research, identify, and build a robust pipeline of high-quality prospects using internal tools and external sources. • Leverage platforms like Salesloft and Salesforce to manage multi-step outreach cadences, log activity, monitor engagement, and report on pipeline health. • Engage directly with key decision-makers (i.e. General Managers, Directors of Food & Beverage, Directors of Operations) to understand their business needs and present tailored solutions. • Partner with marketing and sales leadership to refine positioning, adapt messaging based on prospect feedback, and stay aligned with campaign strategies. • Stay informed on hospitality industry trends, market dynamics, and competitor offerings to sharpen outreach efforts and maximize relevance.

• Realizar presentaciones diarias de productos y servicios. • Cerrar acuerdos de servicio asegurando la firma del cliente y la recopilación completa de la información requerida. • Completar y someter formularios de crédito, instalación y documentación contractual según los estándares de la empresa. • Recoger depósitos y/o el primer pago del contrato de arrendamiento, cuando aplique. • Realizar evaluaciones del área de instalación para garantizar viabilidad, seguridad y eficiencia, comunicando cualquier requerimiento adicional de equipo o materiales. • Asegurar que cada cierre cumpla con los precios y términos aprobados por la gerencia. • Generar cotizaciones precisas y alineadas con las necesidades del cliente. • Mantener comunicación periódica con los clientes asignados, realizando al menos una interacción (llamada o visita) cada cuatro meses. • Documentar todas las actividades, interacciones y oportunidades en Salesforce diariamente. • Verificar diariamente el CRM para citas, prospectos asignados y tareas pendientes. • Gestionar adecuadamente el *pipeline* de ventas y mantener información actualizada y precisa. • Mantener comunicación constante con el Gerente de Ventas. • Realizar llamadas de intervención con el Gerente de Ventas para aprobación de ofertas, cambios de precios o términos contractuales. • Participar en reuniones virtuales requeridas y asistir presencialmente a la reunión de cierre de mes. • Revisar toda la documentación antes de entregarla para procesamiento. • Ejecutar otras tareas asignadas según las necesidades del departamento. • Seguir las normas de salud y seguridad establecidas, cumplir con el Equipo de Protección Personal (EPP) en todo momento e informar de manera inmediata cualquier situación de riesgo, accidente o incidente. • Mantener una presencia profesional consistente con los estándares de Culligan. • Demostrar entusiasmo, actitud positiva y enfoque en el cliente en todas las interacciones. • Planificar semanalmente las actividades de trabajo para maximizar eficiencia y resultados. • Cumplir con las políticas, procedimientos y estándares operacionales de la empresa.

• Support new dealer onboarding from initial signup through the first 20 months • Arrange kickoff calls with all stakeholders calls • Ensure completion of all required training (technical, sales, installation) • Ensure all dealer checklists are completed • Coordinate dealer readiness for launch (product orders, scheduling, marketing activation) • Confirm dealers are properly prepared for installations • Coordinate structured 30-60-90-180-day huddle (performance reviews) • Identify performance gaps and implement corrective actions • Serve as primary point of contact for new dealers during onboarding • Escalate issues and coordinate internal support when needed • Conduct regular check-ins (weekly during onboarding phase & monthly thereafter)

• Lead vendor partnerships and customer experience for electronic payments • Optimize payment processes across customer portals • Manage electronic payment strategy

• Thoroughly work every inbound web and phone lead, ensuring connection with leads immediately upon contact with Quench • Proactively follow up with leads and opportunities to support their needs and move them through the decision-making process • Achieve and exceed all sales activity and revenue goals • Employ Salesforce and communications platforms to capture, manage pipeline, and close business • Partner with Field Sales and other departments to deliver outstanding customer support • Manage time effectively and efficiently • Maintain regular and reliable attendance