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Strategic Education, Inc. - SEI logo
Strategic Education, Inc. - SEI

Strategic Education, Inc. - SEI offers a suite of innovative programs and services to help working adults achieve economic mobility through education. The publi

Media Analyst

Location

United States

Posted

144 days ago

Salary

$73.9K - $110.9K / year

Seniority

Mid Level

Bachelor Degree2 yrs expEnglishBigQueryGCPSQL

Job Description

Media Analyst

Strategic Education, Inc. - SEI

• Develop, enhance, and maintain recurring and ad-hoc media performance dashboards, with a strong emphasis on Power BI • Analyze, interpret, and clearly communicate insights from media and marketing data to support decision-making • Partner closely with internal media stakeholders and external partners to clarify requirements, resolve blockers, and present findings and recommendations • Support media mix modeling (MMM) initiatives, including data collection, validation, interpretation of model outputs, and scenario analysis • Extract and prepare data from a variety of sources, including advertising platforms and internal data systems, for reporting and analysis • Write, modify, and maintain SQL queries to access data from the company’s data warehouse (Google BigQuery) • Contribute to continuous improvement of analytics processes, documentation, and reporting standards

Job Requirements

  • Bachelor’s degree in digital marketing, business, analytics, computer science, statistics, economics, or another relevant quantitative field
  • Minimum of 2 years of relevant digital marketing analytics experience
  • Experience extracting and working with data from digital advertising and marketing platforms (e.g. Google Ads, Meta, Skai/Kenshoo, Adobe Analytics, GA4, Eloqua)
  • Experience using analytical and data visualization tools, particularly Excel, Power BI, or similar
  • Intermediate proficiency in SQL, including the ability to write and modify queries to retrieve data from relational data warehouses
  • Familiarity with working in cloud-based data environments (e.g., Google Cloud Platform (GCP)/ BigQuery) is a plus
  • Demonstrated ability to analyze media data to generate insights, inform recommendations and support marketing strategy
  • Strong verbal and written communication skills, with comfort presenting findings and perspectives in group settings
  • Demonstrated problem-solving and analytics skills, with comfort navigating ambiguity and advancing work without step-by-step direction
  • Ability to work collaboratively in a team environment while also operating as a proactive, self-directed contributor
  • Passion for partnering with stakeholders to continually improve analytics outputs and processes
  • Agency experience is preferred

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Disability insurance
  • Parental leave
  • Paid time off
  • Paid holidays
  • Tax saving accounts (FSA, HSA)
  • 401(k) retirement benefit
  • Employee Stock Purchase Plan
  • Tuition assistance
  • Entertainment and retail discounts

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