Nutrabolt is the human performance company.
Local Marketing Manager - NY
Location
United States
Posted
117 days ago
Salary
0
No structured requirement data.
Job Description
Local Marketing Manager - NY
Nutrabolt
Who We Are: Nutrabolt is a fast-growing, global active health and wellness company with a portfolio of market leading performance-oriented brands that energize and fuel active lifestyles. The company’s disruptive and innovative products compete in the Functional Beverage and Active Nutrition segments, under three consumer-loved brands: C4® (one of the fastest-growing energy drink brands in the United States and the #1 selling global pre-workout brand), XTEND® (the #1 post-workout recovery brand in the United States), and Cellucor® (an award-winning sports nutrition brand created in 2002). Since its founding 20 years ago, Nutrabolt has set out to meet the discerning needs of performance athletes and fitness enthusiasts, while appealing beyond this core group to include consumers around the globe who are making healthy, active living a daily priority. As a Certified Great Place to Work, Top Workplaces USA honoree, Fortune Best Workplace in Texas, and more – Nutrabolt cares deeply about our people, planet, and the communities we serve. Here, our teammates are united by our mission, and take ownership in creating a healthy workplace environment that promotes strong bodies, clear minds, and a culture of respect and belonging for all. Who You Are: As Nutrabolt’s Senior Field Marketing Manager you will be a crucial component to growing the C4 brand in your assigned territory. You will lead a Field Marketing Team to execute samplings, events, demos, and retail merchandising identified by yourself, the Director of Field Marketing, and the Regional Field Marketing Manager. While this position is based out of your assigned territory, you are expected to travel to outside of it on occasion, depending on business needs. What You're Good At: - Developing local strategic plans to reach consumers through planning, scheduling and field-level execution to authentically connect them to the C4 brand - Supporting our beverage distribution partners and sales teams by creating brand awareness in market, driving consumers to purchase, and executing local market plans - Recruiting, training, monitoring, and leading a Field Marketing team of within your assigned market - Overseeing day-to-day operational duties - Understanding key market trends in the local community - Identify opportunities & propose strategic initiatives to the regional marketing manager - Be a spokesperson and product expert, interacting with & educating consumers at scheduled sampling opportunities & events - Managing all on-site activations - Act as a cross-functional liaison of in-market activations - Occasionally participating in Sales Meetings - Overseeing accurate reporting in our CRM tool (currently Repsly) - Managing and operating company vehicles - Manage inventory of marketing materials - Track team accruals as well as personal corporate credit card budgeting What You Contribute: - 2+ years’ experience in Field Marketing preferred - Proven experience in managing teams - Must be available to work varied days and hours (potentially nights and weekends) - Must be able to operate a motor vehicle and be insurable under our companies policy - A strong understanding of our brand - Proficiency in Microsoft Word, Excel and Outlook - The ability to thrive in a dynamic, fast-paced environment under tight deadlines - Excellent problem-solving skills - Great initiative, organization, and adaptability skills - Strong organizational skills - Strong written and verbal communication skills - Demonstrated success in executing logistical details, to include best practices, customer and employee needs, and short and long-term strategic plans - Valid Driver's License, current vehicle liability insurance, and driving record within Nutrabolt’s MVR policy guidelines - Ability to carry 50lbs+ and meet physical demands of the job Why Nutrabolt? Wellness Benefits Nutrabolt cares about our teammates’ physical, mental, and financial wellness by providing benefits like: competitive health insurance, life insurance, mental wellness programs, 401K matching, and a Lifestyle Spending Account. Lifestyle Perks We offer unlimited vacation paid time off and volunteer time off. You’ll get discounts on C4 Energy, Cellucor, and XTEND products, too! Family Support We want you to reach your full potential at work by taking care of all loved ones at home. We provide paid parental leave, in addition to reimbursement for expenses related to childcare, fertility treatments, legal fees, and more through our Lifestyle Spending Account. Nutrabolt is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Please review our CCPA policy here. By providing your phone number, you consent to receiving text communications related to your job application via SMS from Nutrabolt. Applicable messaging and data rates may apply. You may opt out at any time by replying STOP. View our terms of use for additional details.
Related Guides
Related Categories
Related Job Pages
More SEO Marketing Jobs
Fractional Growth Operator (SEO / GEO - Contract)
LayerWe believe that everyone should work in an environment free from discrimination and harassment. All applicants will be treated fairly and judged solely on their merits. Our recruitment process is open, honest, and fair.
Role Overview We are hiring a Fractional Growth Operator (SEO / GEO-first) to unlock organic demand and improve inbound signal quality for Layer. This role is focused on hands-on execution, not people management or budget ownership. The Growth Operator will fix SEO/GEO foundations, unify attribution, and build repeatable organic growth systems that feed clean, qualified demand into our RevOps / GTM engine. This is a contract role designed to create leverage before scaling spend or headcount. It's fully remote you can be anywhere around the world ideally EU or Americas (East Coast) where most of our team is based. Why This Role Exists Layer has strong product-market fit signals and high-quality content, but we are under-capturing demand due to: - Incomplete SEO/GEO foundations - Fragmented analytics and attribution - Founder-driven, non-systematic growth execution This role exists to fix the foundations first, so future growth (organic, outbound, or paid) scales on clean signal and real data. Key Responsibilities SEO / GEO Foundations - Identify and fix technical SEO/GEO issues (canonicals, schema, redirects, crawl structure) - Improve on-page SEO (page titles, heading hierarchy, internal linking) - Strengthen content discoverability across product, blog, and feature pages - Partner with Product/Engineering when fixes require support Analytics & Attribution - Audit and clean GA4 and Google Tag Manager setup - Define and enforce UTM conventions across channels - Ensure inbound attribution is clean and decision-ready - Surface clear channel-level performance insights Organic Growth & Distribution - Build an SEO/GEO-driven content roadmap (beyond product-led posts) - Diversify blog and content strategy to capture broader demand - Create repeatable content → distribution workflows - Support lightweight video embedding and distribution Growth Experiments (Optional) - Test low-cost, leverage-driven growth ideas (templates, workflows, viral loops) - Outsource writers or creatives efficiently when useful - Support small experiments only once foundations are solid Ownership & Boundaries This Role Owns SEO / GEO execution - Organic acquisition systems - Inbound attribution hygiene - Growth foundations and documentation This Role Does Not Own - CRM architecture - Marketing-to-sales automation - Outbound workflows - Sales tooling or RevOps stack ownership - Paid media scale RevOps / GTM Engineering owns GTM systems, automation, outbound, and revenue workflows. This role improves the input signal to those systems. Success Metrics (First 3 Months) This role is successful if: - SEO/GEO health issues are resolved - Attribution and UTMs are clean and reliable - Organic impressions and qualified inbound increase - Channel performance is decision-ready - Growth systems are documented and reusable by the team Required Skills & Experience - Hands on experience with latest and greatest AI tools and best practices - Proven hands-on experience with technical and on-page SEO - Strong working knowledge of GA4, GTM, and UTM frameworks - Experience building organic growth systems from scratch - Comfortable operating without ad budgets - Strong prioritization and judgment - Clear communicator who collaborates well with RevOps and Product - Fast moving, growth minded, analytical, team player who enjoys growth hacking Nice to Have - Experience with AI, SaaS, or developer tools - Familiarity with content distribution beyond SEO (LinkedIn, X, Reddit, communities) - Experience outsourcing and managing freelancers - Understanding of how inbound feeds into GTM and sales systems Engagement Details - Type: Contractor / Fractional - Time: 10–20 hours per week (Happy do differently if you convinced us otherwise) - Duration: 3-month initial contract - Reporting: Weekly progress updates, bi-weekly check-ins, monthly summary What This Role Unlocks Once foundations and signal are clear, Layer can confidently: - Scale organic content - Invest responsibly in paid acquisition - Hire a full-time growth leader with validated data How We Evaluate Candidates We prioritize: - Execution over strategy decks - Clear examples of shipped work - Ability to say “this doesn’t matter yet” - Comfort working independently with accountability Why Join Layer AI? - Innovative Projects: Shape the future of AI-driven tools for game artists. - Autonomy: Lead the regional book of business from 1-100. - Growth: Join a rapidly expanding startup with abundant growth opportunities. - Collaboration: Work with passionate technologists and creatives. Apply Now If you’re excited about redefining creative workflows with generative AI, we’d love to hear from you! Please send your resume and any relevant portfolio links. Let’s shape the future of game art together. Our Values: 🚀 Execute Pragmatically: We approach work with speed and practicality in mind. We take individual ownership over our work, and we trust each other to deliver, but we avoid working in isolation. We strive to be excellent at what we do and will take time to deepen our knowledge of our craft; the more we learn, the better we can execute! 💓 Be Open: At Layer, openness applies to both the business and the people who work within it. We are continually open to giving and receiving feedback and learning new things from each other. We communicate openly and honestly. We are humble and kind and acknowledge that we are not always right. 🌎 Artists First: We are building a tool for artists, to enable them to be more creative and imaginative. We make sure that everything we are building serves artists first. Commitment to equal opportunity: We believe that everyone should work in an environment free from discrimination and harassment. All applicants will be treated fairly and judged solely on their merits. Our recruitment process is open, honest, and fair.
• Manage all aspects of closeout documentation collection, organization, validation, and delivery for commercial construction projects • Collect closeout documentation from general contractors and their subcontractors throughout construction • Organize documentation in our DataSphere platform by system, room, manufacturer, and drawing number • Audit documentation packages for completeness and accuracy before delivery • Work directly with project managers, project engineers, and subcontractors to collect documentation • Manage multiple projects simultaneously at different stages of completion
• Prepare content recommendations for the content writer. When the content is ready (Landing page content or blog) - check that it’s aligned with the recommendations. • Develop and oversee comprehensive SEO strategies for multiple agency clients, including completing upcoming month strategies before the 10th as part of the reporting cycle. • At the beginning of each month, review team progress, finalize pending tasks from the previous month, and ensure all deliverables are completed before the 10th. • Identify completed and outstanding tasks, allocate work to self and team members, and schedule monthly activities accordingly. • Conduct daily 15-minute morning meetings to align on priorities, confirm task assignments, and set end-of-day deliverables. • Prepare and quality-check monthly client reports (via Looker Studio) with team support, ensuring accuracy, strategic alignment, and actionable insights before submission. • Provide additional analysis and insights upon client request. • Conduct technical SEO audits for new and existing websites, and review audits completed by team members to ensure accuracy and strategic relevance. • Create detailed recommendations for landing page optimization and on-page improvements. • Perform weekly website checks to monitor performance, identify urgent issues, and address ranking or traffic drops promptly. • Manage new client onboarding activities, including keyword research, site structure planning, proposal preparation, meta mapping, and Google My Business optimization. • Collaborate closely with web developers, content writers, and link builders to implement SEO best practices, coordinating through the dev team lead when required. • Track the implementation of approved tasks, maintain a completion tracker, and forward approved action items to the development team. • Manage and guide the link-building team, overseeing outreach strategies and backlink quality. • Review all SEO deliverables prepared by team members and provide constructive feedback to ensure quality and alignment with strategic objectives. • Stay up to date with SEO algorithm updates, industry trends, and best practices, integrating them into client strategies. • Utilize relevant platforms and tools such as Google tools, account management tools, LinkedIn Manager (for LinkedIn Ads), and TikTok Manager (for TikTok Ads), as applicable.
• Support Content Refresh & Ranking Initiatives: Assist in identifying opportunity pages for monthly refresh sprints based on competitive analysis, search trends, and performance data • Support Content Refresh & Ranking Initiatives: Track ranking movement and sprint impact across pages • Contribute to AI & LLM Visibility Strategy (AEO): Track AI Overview and LLM citation presence for priority queries • Contribute to AI & LLM Visibility Strategy (AEO): Analyze how competitors are earning visibility in AI-generated answers • Contribute to AI & LLM Visibility Strategy (AEO): Assist in documenting entity gaps, content format gaps, and structural improvements • Reporting & Dashboard Support: Help maintain performance dashboards and recurring reporting cadence • Reporting & Dashboard Support: Help translate performance data into clear insight summaries for stakeholders
