• Partner with the Client Organization to understand the health of client relationships, identifying marketing opportunities, risks and needed retention interventions. • Translate client feedback and market insights into actionable B2B marketing strategies, content, and campaigns. • Define and create lifecycle content to celebrate and engage clients at key moments in their partnership with Included Health - implementation, go-live, first milestones reached, year in review, etc.  Consider how executive sponsors can be leveraged in the engagements. • Develop client communication plans in response to external crises, market news, unanticipated delivery issues, and Included Health announcements. Partner with TCO on delivery strategy and deployment. • Execute key event planning moments to engage clients at industry and IH-hosted moments.  Manage and deliver a post-event activation strategy to build off in-person momentum and drive additional conversations with key clients. • Manage account-based strategy for top upsell pursuits to better inform and engage our clients with thought leadership and content relevant to their needs, their context, and our existing partnership. • Manage quality and consistency across touchpoints so clients experience a clear, unified narrative aligned with the client segmentation service delivery model. • Surface compelling opportunities for clients to share their Included Health experience and impact (e.g., case studies, testimonials, speaking engagements). • Partner with clients to highlight success stories that can be amplified across broader go-to-market channels.

• Develop deep clinical and commercial knowledge of the Rett market; understand the treatment and market dynamic in their specific regions. • Drive results in key areas, including KOL relationship management, refining our approach to insights collection/reporting and advocacy development, speaker identification, training and management, and regional marketing efforts. • Executes physician engagement activities in the field and at key congresses. • Executes key market development plans/tactics for pending indications/approvals. • Engages with national and regional thought leaders to impact education and drive brand advocacy of Acadia product offerings; works with regional teams to identify and cultivate ‘emerging KOLs across different specialties. • Serves as commercial liaison on thought leader engagement across departments including ELT, Sales, Medical Affairs/MSL, and Marketing.

• Be the main marketing point of contact for SeatGeek’s enterprise clients, working with clients ranging from the Dallas Cowboys and AT&T Stadium, to major events like the PGA Championship, to major arenas with nightly concerts and sporting events like Rocket Arena • Work across SeatGeek’s marketing team to take dedicated efforts to assist clients during peak demand moments • Build out efficient processes to scale efforts across SeatGeek’s growing client base, making sure we are able to support and empower all clients  • Partner with SeatGeek’s Client Services team to ensure SeatGeek’s marketing team is prioritizing the right clients at the right times  • Report back to clients on SeatGeek marketing initiatives, using strong data analytics skills to highlight the impact SeatGeek drives • Represent SeatGeek marketing in various forums, from quarterly client meetings to Annual Business Reviews

• Assist in planning, coordinating, and scheduling campaigns across social media, email, and learner communication channels. • Draft and edit marketing content including social posts, short articles, testimonials, and promotional assets. • Conduct research on audience behavior, industry trends, and competitive activity to inform campaign strategy. • Organize marketing assets, maintain content calendars, and track weekly project progress. • Support performance reporting by compiling data, preparing summaries, and identifying insights that improve campaign outcomes. • Contribute to special projects such as learner story development and program launch support.