Flex is building the AI-native private bank for business owners. We’re re-architecting the entire financial system for entrepreneurs—from the first dollar a business earns to how that value compounds, moves, and is ultimately spent in real life. Banking, credit, payments, personal finance, and financial operations—rebuilt from the ground up as a single, intelligent system. Flex is the full financial home for ambitious owners. Since launching publicly in September 2023, Flex has scaled from zero to nine-figure annualized revenue, with a clear path to profitability by late 2026. We move fast, ship relentlessly, and operate with extreme ownership. Our customers are affluent business owners ($3–$200M in revenue)—the backbone of the economy and one of the most underserved segments in finance. They’re stuck with outdated banks and fragmented tools. We’re replacing all of it. The opportunity is massive: a ~$1T+ revenue market hiding in plain sight. Our ambition is to build a $100B+ company by delivering a product that is fundamentally better—not incrementally improved. Flex has raised $100M+ in equity and $300M+ in debt. - Mission-critical problems: We build software that directly controls how money moves at scale. - High bar, low ego: Small teams, exceptional people, real ownership. - Speed over comfort: We prioritize execution, quality, clarity, and results. - Enduring impact: What we’re building will define how a generation of owners runs their businesses. Team & Locations We hire exceptional people who want to build hard things and see their work matter immediately. Roles are available in: San Francisco, Miami, New York, and fully remote. Flex Fuels Ambition. About the Role Flex is seeking a talented Brand Designer to build and scale our creative work. Reporting to the Brand Design Manager, you’ll help develop and evolve our brand identity across the entire Flex ecosystem, then bring that identity to life through multidimensional, future-forward designs that feel unmistakably Flex. As a small but mighty team, you’ll have the opportunity to produce high-visibility work (think OOH ads in major cities, Times Square billboards, Art Basel parties, etc.), translating brand foundations into full-scale marketing across web and product surfaces, email and lifecycle channels, social and ads, and event experiences. As a member of the growth team, you’ll partner closely with product, sales, and other teams to help drive campaigns and projects where your work will have an undeniable impact. This role is for a highly creative builder who can move quickly from concept to craft, define and templatize repeatable systems, and scale output as the business grows. You’re comfortable blending best practices with experimentation, and you use performance data to sharpen creative decisions. What You’ll Do • Ensuring Creative Excellence: Build a Flex brand that is five-star, consistent across visual channels, and thoughtful, to ensure high-performing creative results with a focus on brand-building, revenue and brand-awareness. Our creative consistently sets us apart from our competitors, and we’re proud of the designers who’ve made that advantage unmistakably ours. • Hands-on Creation: Manage creative work as both a hands-on and strategic designer, working across creative software tools such as the Adobe Creative Suite, Figma, Midjourney, and other evolving tools within the AI landscape. While there are industry standard tools we expect you to be strong in, we highly encourage the use of AI to assist you in your work. • Customer Driven Logic: Continuously evolve the Flex brand to appeal to the correct audience, across all channels, speaking to the correct segments of the market with a strong understanding of the Flex ICP. • Culture: Bring values of being an empathetic, inclusive, “human-first” teammate that prioritizes enjoying-the-ride, but delivers on continuously sparking imagination and innovation. Having great soft-skills and communication will help ensure successful cross-functional collaboration, so you can translate asks into stunning creative, pivot direction without taking it personally, and keep projects moving calmly with urgency, even when timelines get spicy. What You Bring: • Minimum of 2 years of graphic design experience working within a B2B, high-growth environment. • A portfolio that showcases your work across web design, social content, ads, event designs etc., displaying great attention to detail and a strong sense of aesthetics and design sensibility across projects. • Strong competency in creative software tools such as the Adobe Creative Suite (preferably Photoshop, Illustrator, Premiere) Figma, and Midjourney/or other AI equivalents. • Video editing skills. You don't need to be able to create lightsabers in After Effects; animation assets may be handed to you, which you will blend together to create cohesive, polished, on-brand videos. • Excellent time-management, communication, and project-management skills. •Creative workflows that are empowered by AI; you don't need a specific one, but we'd like to see comfortability with AI usage in the context of design, and a curiosity for exploring new tools. •Knowledgeable when working with web developers ensuring best practices across desktop, mobile, and UX/UI web-performance.Expert verbal and written communication skills including the ability to present and get buy-in at all levels of the organization and thrive in a high-growth agile environment. Big plus if you have (but not necessary): •3D rendering and motion skills. To get a sense of what this entails, check out our site at Flex.one •Prior experience working across influencer marketing campaigns, creating videos and content with a more UGC feel. What We Offer 🚀 A visionary founding team with deep industry expertise. 💰 Competitive salary + equity + benefits. 🏥 100% employer-covered medical, dental, and vision. 📈 Stock options with massive upside. 🏝 Unlimited PTO 🌎 Remote-friendly culture with offsites 💸Backing from leading Silicon Valley investors. Why Join Us Build something generational — Capture the full lifecycle of money for ambitious business owners. Work on real money, real risk — Payments, credit, and banking at serious scale. Solve hard problems — AI, underwriting, compliance, and global finance from first principles. True ownership — Small teams, high trust, real accountability. Founder-level exposure — Direct access to leadership, customers, and investors. High bar, high taste — Move fast without cutting corners. Elite peers — People here are builders, not tourists. Real upside — Meaningful equity if you help build something big.

Who are we: Caraway is a home goods brand on a mission to craft well-designed, non-toxic essentials that thoughtfully raises the standards of what you cook with. We’re passionate about creating elevated products, made without forever chemicals, that are better for you, your family, and the planet. We prioritize a holistic approach to the creation of Caraway products. We partner with ethical manufacturers where their employees are safe, paid fairly, given benefits, and work regulated hours. Our eco-friendly manufacturing process emits less CO2 than traditional non-stick coatings, and we use sustainable packaging practices and ship in packaging made from recycled materials. We pride ourselves on continuously striving to do and be better—for you and the planet—in every step of the process. Since launching in November 2019, we’ve become one of the fastest growing digitally-native brands of the last decade and are now sold in retailers including Target, Bloomingdale’s, Crate & Barrel, The Container Store, Costco, Zola, and many more. We’ve amassed over 150,000+ five-star reviews from more than 2.5M+ happy customers and thousands of press hits from the likes of Vogue, Domino, Good Housekeeping, Food & Wine, Architectural Digest, PureWow, Fortune, and CNN. Caraway is a fully-remote company filled with motivated and hardworking innovators and doers. We’re continually developing programs to support our distributed team to ensure a successful remote experience. If you’re looking to join a brand that folks love, read on and apply! The Opportunity: We are looking for a Senior Brand Designer to join our team to help develop, execute, and evolve brand creative across Caraway’s owned marketing channels and website. This role will partner closely with marketers, cross-functional stakeholders, external vendors, and fellow designers to concept and execute impactful, high-performing creative that strengthens and advances Caraway’s visual identity across online and offline touchpoints. You will play a key role in owning campaigns from concept through production — contributing to big ideas while also delivering thoughtful, detail-oriented execution across print, digital, and experiential channels. Who You Are: You are a strategic, execution-minded brand designer with a strong foundation in typography, layout, and visual storytelling. You think beyond the brief — approaching problems from multiple angles and translating business objectives into compelling, cohesive creative across print, digital, and experiential channels. You take ownership of your work from concept through production, manage overlapping priorities with clarity, and operate with a high level of autonomy. You’re comfortable collaborating cross-functionally while maintaining accountability for deadlines, details, and creative excellence. Responsibilities: - Ideate & execute evergreen/event concepts across multiple channels including, but not limited to: Paid, Social, Email and Print: - Develop cohesive creative assets & concepts that are in-line with both our internal messaging and creative guidelines, building upon the established Caraway brand identity. - Use historical data to guide your creative decision making, ultimately developing assets that resonate across profiles & personas both familiar and unfamiliar with the Caraway ecosystem. - Own and manage overlapping campaign timelines, balancing high-volume deliverables across channels while maintaining creative quality and meeting deadlines. - Interpret briefs and/or business goals into high-performing creative - Maintain and implement Caraway Brand Guidelines across a variety of marketing & social channels, including: - Paid & Organic content (static & motion) - Print collateral such as packaging materials, direct mail, retail POS, etc. - Website landing pages and all associated content - Design for offline/experiential brand activations - Enact Brand Storytelling and maintain synergy throughout all Caraway marketing channels: - Participate in creative testing for paid marketing channels and use these insights to expand our brand visual toolkit & top performing creative strategies - Collaborate with external freelancers and resources as needed to produce content while enforcing the Caraway brand identity - Support the Associate Design Director in ensuring evergreen and campaign-specific design direction strategies are supported across all marketing assets Knowledge, skills, and abilities: - 5+ years of experience in brand design & curating delightful mobile and/or social-first experiences, with a compelling portfolio of distinctive technical creative design work; DTC brand development experience a plus - Expert in the Adobe Suite (Photoshop, AfterEffects, InDesign, Illustrator, Premiere) and related web design tools (Figma) - Strong organizational skills, time management skills, a keen eye for detail, and ability to manage multiple projects at once - You work well in a team as well as alone - You're excited about our mission and making an impact at Caraway The anticipated base salary range for this role ​is $90,000 - $110,000 - Final compensation will depend on a variety of factors determining the base pay at offer, including but not limited to: skills, qualifications, experience. This range provides the opportunity to progress as you grow and develop within a role. Please note that the duties and responsibilities outlined in this job description are intended to describe the general nature and level of work performed by employees assigned to this position. It is not an exhaustive list of all responsibilities, duties, and skills required for the role. Additional tasks and responsibilities may be assigned as needed to meet business needs. Life at Caraway: Team: You will be joining a passionate and collaborative fully-remote team that prides itself on high-quality work, supporting one another, sharing our successes, and building a brand we truly love, together. Culture: At Caraway, we value continuous learning and career growth. We strive to continually optimize our processes, ensuring that we’re thoughtful in everything we do, both internally and externally. We listen to our employees, celebrate our wins, and constantly look for ways to be better for our team, and the world. Workplace: Being a fully-remote company, we have no headquarters and are truly distributed across the country. Our leadership team sits on both the East and West Coast and we have folks in a variety of states. We offer a monthly stipend towards co-working space should folks need to switch up their working environment every now and then. Benefits: We value you and your family. With this in mind, full-time eligible employees are provided: - Equity: We believe in our product and that the sky's the limit for where our business is going. You are an asset to Caraway’s success and we think you should be rewarded for it. - 401k: A 3% company match to help you plan for for your future - Benefits: Comprehensive medical, dental + vision coverage options with generous employer contributions + access to FSA/HSA/Dependent Care FSA’s - Parental Leave: Up to 12 weeks of fully paid parental leave, depending on tenure, and access to additional fertility care services via KindBody - A Setup that works for you: From MacBook to PC, we’ve got you covered. Let us know what you prefer and we’ll get your at-home set up stocked! - Elevate your Workspace: Annual reimbursements for you to elevate your workspace, from standing desks to desktop succulents, you got it! - Fully Remote: Need to pick up the kids? No problem. Have a doctor’s appointment? Enjoy! Flexibility when you need it most. - Coworking Reimbursement: Need a break from the home setting? Monthly reimbursements for you to get out of the house and work from anywhere. From day passes, to monthly memberships, the world is your oyster, we mean office. - Events + Swag: Connection is top of mind (Yes, even in our completely remote environment). We have monthly virtual events, company wide offsites, and many opportunities for new Caraway swag! - Leveling Up with Caraway: In addition to exciting opportunities and exposure in your day-to-day work, we offer annual reimbursements to all full-time employees to support their professional development aspirations! - #AwayFromCaraway: We believe healthy, happy humans do better work. We offer unlimited PTO in addition to our 11+ paid annual holidays and quarterly wellness days. - Wellness Reimbursement: Monthly reimbursements for you to stay well. From meal services to gym memberships to monthly massages, we want our team to have the flexibility to choose what wellness means for them. - Employee Discount: We provide an employee discount on all Caraway Home products so you can continue to level up your kitchen and home life, too! - Home Upgrade(s): Complimentary product as a new hire + continuous to expand your Caraway Home collection. Caraway is an Equal Opportunity & Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. If you require reasonable accommodation in completing this application, interviewing, completing any testing, or otherwise participating in this hiring process, please direct your inquiries to recruiting@carawayhome.com. Only requests related to accommodations will be responded to.

• Evolve and develop brand identity: drive the creation of new brand assets, expand the visual system (typography, colors, illustrations, iconography, photo style) and ensure brand consistency across all touchpoints — from the App Store to social media and PR materials. • Shape creative strategy and direction: set the visual bar and creative direction for the team, develop campaign concepts and major brand initiatives, test new formats and approaches. • Work on organic channel strategy: collaborate with the team to define the visual approach for SMM, PR, and core brand communications, adapt brand language to each channel's specifics, and ensure brand recognizability in the organic space. • Manage operations: plan team resources, own tasks and workstreams, prioritize the brand backlog, build processes for working with stakeholders (marketing, product, PR, growth), and ensure timely delivery of quality results. • Mentor and develop designers: conduct reviews, provide constructive feedback, identify growth areas for each team member, build a culture of strong design within the team, and help people grow professionally. • Optimize design processes: create and maintain templates, implement automations, reduce time from idea to finished asset, build a system where the team works faster without sacrificing quality.

• Be part of the development and execution of creative materials from briefing through concepting, executing, and production, with guidance from the creative director and Design Leads. • Take ownership of higher priority projects and execute senior designer level work. • Ensure design consistency and excellence across a variety of deliverables and brand touchpoints including visual product design, campaigns, web pages, event design, etc. • Be an excellent cross-functional partner to a variety of global stakeholders, including email and social teams, to align strategies with broader marketing objectives.