This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description This is a remote position within the United States. We’re looking for a Demand Generation Manager to execute multi-channel programs that drive engagement and generate qualified pipeline. You’ll be responsible for the day-to-day build and optimization of programs across email, paid media, social, and outbound channels ensuring campaigns launch on time, perform against goals, and contribute to revenue growth. Working in close partnership with sales, you’ll help support outreach with targeted campaigns, audience segmentation, and performance insights. This role is ideal for a data-driven B2B marketer with 3 to 5 years of experience who loves testing and optimization, is comfortable owning campaigns across email, paid media, and social, and enjoys partnering closely with sales to drive growth. - Build and run multi-channel demand generation programs that engage target buyers and generate qualified pipeline across inbound and outbound motions. - Own campaign execution across core distribution channels, including email marketing, paid media, and social, with a focus on continuous testing and optimization. - Manage inbound lead flow to ensure timely routing, scoring, and follow-up, while partnering with the commercial team to support effective outbound outreach. - Support sales-led pipeline creation by developing campaigns, messaging, and account insights that help the commercial team engage the right accounts at the right time. - Track, analyze, and optimize performance across campaigns and channels, using data to inform decisions and improve pipeline quality and conversion. - Partner with RevOps on the marketing tech stack, including HubSpot, Gong, LeadIQ, and LinkedIn Sales Navigator, ensuring systems, workflows, and data are clean and reliable. - Plan and execute account-based marketing programs in close collaboration with sales, aligning targeting, messaging, and outreach across teams. - Partner cross-functionally with brand, content, and sales teams to ensure demand programs are aligned with Adstra’s positioning and go-to-market strategy. Qualifications - 3–5 years of experience in B2B demand generation, growth marketing, or a related marketing role. - Experience building and executing multi-channel campaigns across email, paid media, and social. - Strong analytical skills, with the ability to track, interpret, and optimize campaign performance. - Experience managing inbound lead flow and partnering closely with sales to support outbound pipeline generation. - Hands-on experience with HubSpot and Salesforce, and comfort working across a modern marketing and sales tech stack. - Experience collaborating cross-functionally with brand, content, and sales teams. - A strong sense of ownership and accountability, with the ability to manage programs end to end. - Curious, proactive, and energized by testing, learning, and improving over time. Requirements - Familiarity with tools like Gong, LeadIQ, or LinkedIn Sales Navigator. - Interest in building scalable processes as the marketing team grows. Benefits - Excellent benefits including medical, dental, vision, life, LTD, 401k w/ company match, paid time off, business casual dress, summer hours, customized training & more! Company Description Adstra, a privately held, PE backed company, provides a comprehensive suite of data and identity solutions for a wide-array of use cases to a diverse base of blue-chip clients. Adstra is the new model for the data-driven enterprise. Adstra, as the first Enterprise Identity Platform, comprises a comprehensive suite of transparent identity and data solutions that are portable, futureproofed, and offered via a subscription-based model that liberates brands to realize the maximum value from their data. Adstra frictionlessly and cost effectively connects brands with authenticated audiences tailored to specific business and campaign objectives across all media. Adstra also is a leading provider of customer acquisition, data brokerage and data management services, supporting both the for profit and nonprofit markets. Adstra is headquartered in Princeton, New Jersey with offices across the United States. To learn more about why Adstra is the new ideal in places to work check out our Adstra Careers and our Great Place to Work certification pages today!

This is a full-time position that offers a remote work environment, great work-life balance, & competitive hourly pay, plus incentives. The business hours are Monday - Friday 8:00 AM - 5:00 PM CST with no weekends and paid Holidays. As a French Bilingual Lead Generation Specialist, you will provide support to UniFirst’s sales team by calling prospective French-speaking customers and scheduling appointments for them to meet with a UniFirst Sales Representative. Lead Generation Specialists will receive lists of potential customers they will be responsible for cold calling. These calls will determine the overall interest of the prospective customer and assess whether or not they meet UniFirst’s requirements for new service. Responsibilities: - Make high-volume outbound phone calls to prospective French-speaking customers - Clearly communicate thorough knowledge of UniFirst products to potential customers - Place a minimum number of business-to-business calls per day to prospective customers - Set a minimum number of appointments per day for the Outside Sales Representatives - Qualifying the prospect to determine if the potential customer meets UniFirst’s new business requirements - Create an excellent first impression and build a quick phone rapport with key individuals as you probe for pain points and growth opportunities. - Schedule qualified appointments for the Sales Team - Send emails to the Sales Representative once the appointment has been scheduled Qualifications: - Verbal & written fluency in English and French required - Prior phone sales, telemarketing, or appointment setting preferred - CRM software experience a plus - Excellent oral and written communication skills - Ability to multi-task and handle multiple priorities - Mastery of Multi-Line Phones & all types of Office Equipment - Ability to work well independently and within a team environment - Experience using office productivity software tools like Microsoft Word, Microsoft Excel, Microsoft Outlook. - High School Diploma or GED equivalent The estimated hourly compensation for this position ranges from $22.00 to $25.00 per hour. This range reflects various factors, including but not limited to the applicant's skills, qualifications, and previous work experience. Additionally, geographic differentials may apply based on the location where the position is ultimately filled, which could affect the final compensation. Please note that there is no application deadline for this role, and the recruitment process will continue until the position is filled. Benefits & Perks: 401K with Company Match, Profit Sharing, Health Insurance, Employee Assistance Program, Life Insurance, Paid Time Off, Tuition Reimbursement, 30%25 Employee Discount, Employee Referral Bonuses. UniFirst is an international leader in garment & Uniform services industry. We currently employ over 14,000 team partners who serve 300,000 business customer locations throughout the U.S., Canada, and Europe. We were included in the top 10 of Selling Power magazine’s “Best Companies to Sell For” list and recognized on Forbes magazine’s “Platinum 400 – Best Big Companies” list. As an 80-year old company focused on annual growth, there’s never been a better time to join our team. UniFirst is an equal opportunity employer. We do not discriminate in hiring or employment against any individual on the basis of race, color, gender, national origin, ancestry, religion, physical or mental disability, age, veteran status, sexual orientation, gender identity or expression, marital status, pregnancy, citizenship, or any other factor protected by anti-discrimination laws

This is a full-time position that offers a remote work environment, great work-life balance, & competitive hourly pay, plus incentives. The business hours are Monday - Friday 8:00 AM - 5:00 PM CST with no weekends and paid Holidays. As a French Bilingual Lead Generation Specialist, you will provide support to UniFirst’s sales team by calling prospective French-speaking customers and scheduling appointments for them to meet with a UniFirst Sales Representative. Lead Generation Specialists will receive lists of potential customers they will be responsible for cold calling. These calls will determine the overall interest of the prospective customer and assess whether or not they meet UniFirst’s requirements for new service. Responsibilities: - Make high-volume outbound phone calls to prospective French-speaking customers - Clearly communicate thorough knowledge of UniFirst products to potential customers - Place a minimum number of business-to-business calls per day to prospective customers - Set a minimum number of appointments per day for the Outside Sales Representatives - Qualifying the prospect to determine if the potential customer meets UniFirst’s new business requirements - Create an excellent first impression and build a quick phone rapport with key individuals as you probe for pain points and growth opportunities. - Schedule qualified appointments for the Sales Team - Send emails to the Sales Representative once the appointment has been scheduled Qualifications: - Verbal & written fluency in English and French required - Prior phone sales, telemarketing, or appointment setting preferred - CRM software experience a plus - Excellent oral and written communication skills - Ability to multi-task and handle multiple priorities - Mastery of Multi-Line Phones & all types of Office Equipment - Ability to work well independently and within a team environment - Experience using office productivity software tools like Microsoft Word, Microsoft Excel, Microsoft Outlook. - High School Diploma or GED equivalent The estimated hourly compensation for this position ranges from $22.00 to $25.00 per hour. This range reflects various factors, including but not limited to the applicant's skills, qualifications, and previous work experience. Additionally, geographic differentials may apply based on the location where the position is ultimately filled, which could affect the final compensation. Please note that there is no application deadline for this role, and the recruitment process will continue until the position is filled. Benefits & Perks: 401K with Company Match, Profit Sharing, Health Insurance, Employee Assistance Program, Life Insurance, Paid Time Off, Tuition Reimbursement, 30%25 Employee Discount, Employee Referral Bonuses. UniFirst is an international leader in garment & Uniform services industry. We currently employ over 14,000 team partners who serve 300,000 business customer locations throughout the U.S., Canada, and Europe. We were included in the top 10 of Selling Power magazine’s “Best Companies to Sell For” list and recognized on Forbes magazine’s “Platinum 400 – Best Big Companies” list. As an 80-year old company focused on annual growth, there’s never been a better time to join our team. UniFirst is an equal opportunity employer. We do not discriminate in hiring or employment against any individual on the basis of race, color, gender, national origin, ancestry, religion, physical or mental disability, age, veteran status, sexual orientation, gender identity or expression, marital status, pregnancy, citizenship, or any other factor protected by anti-discrimination laws

• Research and identify potential leads through online sources, databases, and social media platforms • Initiate outbound contact via email, cold calls, and social messaging to introduce products/services. • Qualify leads based on predefined criteria and pass high-quality prospects to the sales team. • Maintain accurate lead records and activity logs in CRM tools • Collaborate closely with sales and marketing teams to optimize outreach strategies. • Monitor and report on lead generation metrics and campaign effectiveness.