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Premium wild-caught sustainable seafood - from the seas to your home
Email & SMS Marketing Manager
Location
United States
Posted
139 days ago
Salary
$70K - $90K / year
Seniority
Senior
Job Description
Email & SMS Marketing Manager
Wild Alaskan Company
• Lead end-to-end execution of email, SMS, and app push campaigns aligned with the marketing calendar. • Write creative briefs, manage content, and oversee QA for accurate, on-brand delivery. • Make copy or creative adjustments and build campaigns as needed to meet fast-moving deadlines. • Drive A/B and multivariate testing to improve engagement and conversion. • Partner with the Director of Lifecycle Marketing on lifecycle strategy and growth initiatives. • Collaborate across brand, data, product, and marketing teams for integrated campaigns. • Analyze results and share insights to guide future tactics and channel innovation. • Other duties as assigned.
Job Requirements
- Deep expertise in Iterable for email, SMS, and app push, including segmentation, personalization, campaigns, and journeys.
- 5+ years building and executing marketing campaigns, content, and automations, or equivalent experience.
- Works independently in a fast-paced environment, setting priorities and driving projects without heavy oversight.
- Solid grasp of responsive HTML/CSS for email; able to troubleshoot and edit code.
- Proven track record managing customer journeys (flows and triggers) and running A/B or multivariate tests.
- Naturally curious and improvement-focused—questions assumptions and acts on insights.
- Decisive and proactive; spots process or data gaps and implements solutions early.
- Owns projects end to end, from idea through build, QA, and performance analysis.
- Collaborates effectively across teams to keep work unblocked and aligned.
Benefits
- health, vision, and dental insurance
- 401k
- PTO
- safe/sick time
- vacation
- parental leave
- delicious box of free fish every month
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