
W.C. Bradley Co.
Remote Jobs
W.C. Bradley Co. is: Badlands, Char-Broil, Dansons, Lamplight, and W.C. Bradley Real Estate
7 Jobs
Director, Growth Marketing
W.C. Bradley Co.W.C. Bradley Co. is: Badlands, Char-Broil, Dansons, Lamplight, and W.C. Bradley Real Estate
Role Description The Director of Growth Marketing sits within the Brand & Growth team and is responsible for building and leading a unified growth engine across the Outdoor Brands portfolio, including Pit Boss, Char-Broil, and Oklahoma Joe’s. This role leads three core areas: - Paid media (including brand awareness media, retail media, and performance marketing) - DTC business growth - CRM and lifecycle marketing This leader is accountable for driving acquisition, conversion, and retention across both digital and retail channels, ensuring a connected and optimized consumer journey from first touch through purchase and repeat engagement. Operating in a retail-dominant environment, the Director of Growth Marketing partners closely with Brand, Trade, Product, IT, Sales, and more to align media, content, and data into a cohesive system that drives measurable business impact. This role requires both strategic leadership and operational depth, with a focus on building scalable capabilities, modern measurement frameworks, and high-performing teams. Qualifications - 10+ years of experience in growth marketing, performance marketing, or related roles with ownership across multiple channels - Proven leadership experience managing cross-functional teams and agency partners - Deep expertise in paid media across brand awareness, performance marketing, and retail media - Experience owning or directly influencing DTC business performance, including site experience, merchandising, or conversion optimization - Experience leading CRM and lifecycle marketing, including email, SMS, or customer engagement programs - Strong analytical and measurement background, including ROI, attribution, and incrementality - Ability to translate data into clear, executive-level insights and recommendations - Experience working in a multi-brand, retail-centric environment - Experience working with retail media networks (e.g., Amazon Ads, Walmart Connect, Lowe’s Media Network, The Home Depot) - Experience working with first-party data, marketing automation platforms, or digital customer experience tools - Experience leveraging common growth and ecommerce platforms such as Google Analytics (GA4), Shopify, Klaviyo, Bazaarvoice, Salsify, JIRA or equivalent - Background in consumer goods, durables, home improvement, or adjacent categories is a plus Requirements - Define and lead the growth strategy in partnership with the Sr. Director, Brand & Growth Marketing across Pit Boss, Char-Broil, and Oklahoma Joe’s - Establish priorities across media, DTC, and CRM to drive acquisition, conversion, and retention - Align growth strategy with brand, product, and commercial objectives - Provide data-driven recommendations on investment decisions, growth opportunities, and performance tradeoffs - Own all paid media strategy, budget allocation, and execution across brand awareness, performance marketing, and retail media - Lead retail media strategy across key partners, in close coordination with Trade Marketing and Sales - Manage media agency, setting direction, holding teams accountable, and ensuring high-quality execution and performance - Ensure all media plans and investment are aligned with brand strategy, product launches, retail calendars, and commercial priorities in partnership with Brand team - Drive continuous optimization to improve efficiency, incrementality, and overall business impact - Own DTC business performance across brands, including P&L accountability - Lead site experience, merchandising, and promotional strategy to drive conversion and revenue growth - Partner with Product and IT to evolve the ecommerce platform, tools, and underlying tech stack to support growth and customer experience - Identify and execute opportunities to scale DTC as a meaningful growth channel - Own CRM and lifecycle marketing strategy across brands, including acquisition, retention, and customer engagement - Lead core lifecycle channels, including email, SMS, affiliate, and ratings and reviews platforms - Leverage first-party data to drive personalized, high-impact customer experiences - Partner with DTC and Brand teams to align lifecycle efforts with campaigns and business priorities - Build and lead a unified measurement framework across media, DTC, and CRM - Establish KPIs, dashboards, and reporting to track performance and inform decisions - Lead a structured test-and-learn agenda across channels, including creative, audiences, and offers - Translate data into clear, actionable insights, partnering with Research & Insights to drive continuous improvement - Lead and develop a high-performing growth team across media, DTC, CRM, and analytics, setting clear priorities, processes, and accountability - Partner cross-functionally with Brand, Trade, Product, IT, Sales, Research & Insights, and agency partners to ensure alignment and execution - Foster a culture of ownership, collaboration, and continuous improvement Benefits - Ability to work in a constant state of alertness - Ability to maintain regular and predictable attendance
National Account Manager – eCommerce
W.C. Bradley Co.W.C. Bradley Co. is: Badlands, Char-Broil, Dansons, Lamplight, and W.C. Bradley Real Estate
• Responsible for managing sales and maximizing profits with one or more assigned national retailers and distribution channels • Grow market penetration through account growth and the development of new accounts • Ensure sales goals are achieved through managing long-term business relationships • Manage the sales strategy for the assigned national retailers and distribution channel(s) • Establish and manage strong business relationships with key decision-makers of assigned accounts • Identify new opportunities for product introduction • Prepare national strategic plans, evaluate sales performance • Maintain a current knowledge and understanding of the consumer market • Understand the brand’s product line(s) • Create and present presentations on products, promotions, etc. to decision makers • Provide forecasting information regarding anticipated product need • Actively participate in Sales & Operations Planning (S&OP) meetings • Attend and participate in trade shows and other customer events • Assist with business unit budget planning process • May provide or assist in training sales representatives and/or sales support team
Director, International Sales
W.C. Bradley Co.W.C. Bradley Co. is: Badlands, Char-Broil, Dansons, Lamplight, and W.C. Bradley Real Estate
Role Description The International Sales Manager will be responsible for developing and implementing sales strategies to expand the company's presence in global markets. This role involves identifying and targeting new business opportunities, building strong client relationships, and working closely with regional sales teams to drive revenue growth and achieve sales objectives. The ideal candidate will have a strong understanding of international sales, excellent communication skills, and a proven track record in managing and growing sales across multiple countries. - Market Development: Conduct market research to identify potential new markets and customer needs, including trends and competitive analysis, to develop market entry strategies. - Sales Strategy & Planning: Develop and execute international sales plans to achieve company targets, including forecasting and setting performance goals. - Client Relationship Management: Build and maintain strong relationships with key clients, partners, and distributors across multiple regions, ensuring a high level of customer satisfaction. - Team Collaboration: Coordinate with regional sales teams, marketing, and operations to ensure alignment on goals and efficient execution of sales initiatives. - Negotiation & Contract Management: Lead negotiations with international clients, manage contracts, and ensure compliance with legal and company standards. - Reporting & Analysis: Monitor and report on international sales performance, providing insights and recommendations to management to optimize strategy and drive growth. - Compliance & Risk Management: Ensure compliance with international trade regulations, customs requirements, and company policies in all transactions. - Travel: Regular travel required to attend industry events, meet clients, and support sales teams in target markets. Qualifications - Education: Bachelor's degree in Business Administration, International Business, Marketing, or a related field (MBA preferred). - Experience: 5+ years of experience in international sales, with a proven track record in a managerial role, ideally within [industry]. Requirements - Strong negotiation and interpersonal skills. - Deep understanding of international markets and cultural sensitivities. - Ability to analyze market trends and make data-driven decisions. - Proficiency in CRM systems and sales software. - Excellent verbal and written communication skills, including presentation skills. - Fluency in Spanish is required to support effective communication across teams and locations. Company Description
International Sales Manager
W.C. Bradley Co.W.C. Bradley Co. is: Badlands, Char-Broil, Dansons, Lamplight, and W.C. Bradley Real Estate
• Conduct market research to identify potential new markets and customer needs. • Develop and execute international sales plans to achieve company targets. • Build and maintain strong relationships with key clients, partners, and distributors. • Coordinate with regional sales teams, marketing, and operations. • Lead negotiations with international clients, manage contracts. • Monitor and report on international sales performance, providing insights and recommendations.
Sales Manager
W.C. Bradley Co.W.C. Bradley Co. is: Badlands, Char-Broil, Dansons, Lamplight, and W.C. Bradley Real Estate
Role Description Current is an innovator in the outdoor cooking space, creating a new category of premium, all-electric outdoor cooking products designed to bring the joy of outdoor cooking to more people in more places—from urban balconies to townhomes and backyards. This is a high-impact, revenue-driving role responsible for building and scaling Current’s B2B channel and serving as the sales lead and product expert for the brand within the broader WC Bradley Outdoor Cooking organization. With approximately 65–75% of time focused on B2B (HOAs, multifamily housing, developers, and property managers), this role will establish and grow a new, highly strategic channel—leveraging strong product-market fit within communities where traditional gas solutions are restricted or impractical. The remaining scope will focus on enabling the broader sales organization to successfully bring Current to market across retail and commercial accounts. This includes equipping teams with the right tools, training, and targeted account strategies, while positioning Current as the leading solution in the fast-growing electric outdoor cooking category. THIS POSITION IS: REMOTE Duties and Responsibilities - Build and scale a B2B sales pipeline across HOAs, multifamily housing, developers, and property managers - Develop tailored partnership models, pitch materials, and deployment programs for community-based customers - Drive prospecting, relationship building, and deal closure within the HOA channel - Serve as the Current brand expert within the WC Bradley Outdoor Brands sales team, providing product training, demos, and support - Develop and implement Current-specific trade programs and sales strategies - Identify high-potential target accounts and guide the WC Bradley Outdoor Brands sales team on prioritization - Partner cross-functionally with Marketing, Product, and Operations to support growth and execution - Represent Current at industry events, trade shows, and partner meetings - Track pipeline performance and provide insights to inform broader strategy - Other duties as deemed necessary. Qualifications - 5+ years of relevant sales experience - Experience in B2B/commercial sales strongly preferred - Background in consumer products or adjacent categories preferred - Proven track record of driving growth and building partnerships - BA/BS degree preferred Requirements - Strong B2B sales and channel-building expertise - Ability to operate as both a builder (new channel) and enabler (supporting broader sales team) - Excellent communication, training, and relationship-building skills - Strategic thinker with strong execution focus - Data-driven with strong pipeline and forecasting discipline - Entrepreneurial mindset with high ownership - High energy with bias for action - Ability and willingness to learn, improve, and broaden professional skills - Ability to travel regularly (domestic and/or international) - Ability to maintain regular and predictable attendance - Ability to work in a constant state of alertness Physical Requirements - Represents the appropriate physical requirements of the job in the course of the work
National Sales Manager
W.C. Bradley Co.W.C. Bradley Co. is: Badlands, Char-Broil, Dansons, Lamplight, and W.C. Bradley Real Estate
Role Description Current is an innovator in the outdoor cooking space, creating a new category of premium, all-electric outdoor cooking products designed to bring the joy of outdoor cooking to more people in more places—from urban balconies to townhomes and backyards. This is a high-impact, revenue-driving role responsible for building and scaling Current’s B2B channel and serving as the sales lead and product expert for the brand within the broader WC Bradley Outdoor Cooking organization. With approximately 65–75% of time focused on B2B (HOAs, multifamily housing, developers, and property managers), this role will establish and grow a new, highly strategic channel—leveraging strong product-market fit within communities where traditional gas solutions are restricted or impractical. The remaining scope will focus on enabling the broader sales organization to successfully bring Current to market across retail and commercial accounts. This includes equipping teams with the right tools, training, and targeted account strategies, while positioning Current as the leading solution in the fast-growing electric outdoor cooking category. THIS POSITION IS: REMOTE Duties and Responsibilities - Build and scale a B2B sales pipeline across HOAs, multifamily housing, developers, and property managers - Develop tailored partnership models, pitch materials, and deployment programs for community-based customers - Drive prospecting, relationship building, and deal closure within the HOA channel - Serve as the Current brand expert within the WC Bradley Outdoor Brands sales team, providing product training, demos, and support - Develop and implement Current-specific trade programs and sales strategies - Identify high-potential target accounts and guide the WC Bradley Outdoor Brands sales team on prioritization - Partner cross-functionally with Marketing, Product, and Operations to support growth and execution - Represent Current at industry events, trade shows, and partner meetings - Track pipeline performance and provide insights to inform broader strategy - Other duties as deemed necessary. Qualifications - 5+ years of relevant sales experience - Experience in B2B/commercial sales strongly preferred - Background in consumer products or adjacent categories preferred - Proven track record of driving growth and building partnerships - BA/BS degree preferred Requirements - Strong B2B sales and channel-building expertise - Ability to operate as both a builder (new channel) and enabler (supporting broader sales team) - Excellent communication, training, and relationship-building skills - Strategic thinker with strong execution focus - Data-driven with strong pipeline and forecasting discipline - Entrepreneurial mindset with high ownership - High energy with bias for action - Ability and willingness to learn, improve, and broaden professional skills - Ability to travel regularly (domestic and/or international) - Ability to maintain regular and predictable attendance - Ability to work in a constant state of alertness Physical Requirements - Represents the appropriate physical requirements of the job in the course of the work
Sales Manager, National Retail & B2B
W.C. Bradley Co.W.C. Bradley Co. is: Badlands, Char-Broil, Dansons, Lamplight, and W.C. Bradley Real Estate
Role Description Current is an innovator in the outdoor cooking space, creating a new category of premium, all-electric outdoor cooking products designed to bring the joy of outdoor cooking to more people in more places—from urban balconies to townhomes and backyards. This is a high-impact, revenue-driving role responsible for building and scaling Current’s B2B channel and serving as the sales lead and product expert for the brand within the broader WC Bradley Outdoor Cooking organization. With approximately 65–75% of time focused on B2B (HOAs, multifamily housing, developers, and property managers), this role will establish and grow a new, highly strategic channel—leveraging strong product-market fit within communities where traditional gas solutions are restricted or impractical. The remaining scope will focus on enabling the broader sales organization to successfully bring Current to market across retail and commercial accounts. This includes equipping teams with the right tools, training, and targeted account strategies, while positioning Current as the leading solution in the fast-growing electric outdoor cooking category. Duties and Responsibilities - Build and scale a B2B sales pipeline across HOAs, multifamily housing, developers, and property managers - Develop tailored partnership models, pitch materials, and deployment programs for community-based customers - Drive prospecting, relationship building, and deal closure within the HOA channel - Serve as the Current brand expert within the WC Bradley Outdoor Brands sales team, providing product training, demos, and support - Develop and implement Current-specific trade programs and sales strategies - Identify high-potential target accounts and guide the WC Bradley Outdoor Brands sales team on prioritization - Partner cross-functionally with Marketing, Product, and Operations to support growth and execution - Represent Current at industry events, trade shows, and partner meetings - Track pipeline performance and provide insights to inform broader strategy Qualifications - 5+ years of relevant sales experience - Experience in B2B/commercial sales strongly preferred - Background in consumer products or adjacent categories preferred - Proven track record of driving growth and building partnerships - BA/BS degree preferred Requirements - Strong B2B sales and channel-building expertise - Ability to operate as both a builder (new channel) and an enabler (supporting broader sales team) - Excellent communication, training, and relationship-building skills - Strategic thinker with strong execution focus - Data-driven with a strong pipeline and forecasting discipline - Entrepreneurial mindset with high ownership - High energy with bias for action - Ability to maintain regular and predictable attendance - Ability to work in a constant state of alertness Physical Requirements - Typical Office Working Environment