Veracross

Role Description We are seeking a self-motivated and passionate Account Executive to join our successful North America sales team. You will report to the Head of Sales – North America and will be directly responsible for generating pipeline opportunities and meeting and exceeding ARR sales targets. You will be responsible for developing a sales plan to strategically target, grow, and expand the Veracross client base in the Western United States. - Responsible for growing and managing sales pipeline and closing sales to consistently meet and exceed monthly, quarterly, and annual ARR sales quota. - Perform outbound prospecting to target accounts with the goal to grow pipeline and close new logo sales. - Follow-up on and progress Sales Development Marketing Qualified Leads to convert to pipeline opportunities. - Provide Sales Demonstrations to articulate Veracross value across school departments targeting buyer personas. - Work closely with Sales Engineers to provide product demonstrations to schools. - Build a trusted rapport with prospects by helping them identify their challenges and demonstrating how Veracross can be the strategic solution for their needs. - Manage contacts, leads and opportunities through a defined sales process in Salesforce.com. - Responsible for documentation of all sales-related information and activity with detailed notes on client interactions in Salesforce.com allowing for accuracy of pipeline and forecast opportunities. - Work collaboratively with North America sales team members, Marketing, Client Experience and Product Management. - Be a visible team player, bringing clear thinking, strategies, and ideas that align to our values and culture. - Learn and maintain relevant domain knowledge to have meaningful conversations with partners and schools. - Collaborate with sales, marketing, sales operations, and finance to identify ways to decrease the sales cycle, increase sales velocity, and maximize bookings within the Western United States. - Provide feedback to company management on market trends, competitive threats, unmet needs, and opportunities to deliver greater value to clients by extending company offerings. Qualifications - 5+ years’ experience in an Account Executive role selling a solution to multiple buyers. - Proven sales experience selling within a SaaS sales model. - Proven track record of exceeding ARR target goals. - Strong written and oral communication skills including sales presentations. - Ability to convey complex technical information in an easy-to-understand way. - Ability to thrive in a fast-paced, high-growing environment. - A background of exceptional quota attainment required. - Experience in SaaS EdTech company preferred. - Salesforce experience required. - Travel – Up to 50%. - Strong preference for team member to be in territory (CA, WA). Benefits - 3 weeks of vacation per year. - 14 paid holidays per year (including the week off between Christmas and New Year's Eve). - 56 hours of paid sick leave annually. - Top tier benefits - Medical, Dental & Vision (Blue Cross Blue Shield & EyeMed). - Veracross LLC Fidelity 401(k) Plan - Managed by Sentinel Benefits. - The compensation range for this position is $200k - $225k OTE (annualized USD).

• Partner with an assigned portfolio of schools to identify needs, uncover opportunities, and develop strategic account goals. • Build relationships with assigned customers and promote goodwill between schools and Veracross, interacting via email, ticketing, and phone. • Drive retention and manage churn through awareness of customer goals and proactive monitoring of customer health, using available resources to identify and address barriers to adoption and expansion. • Assess school business needs to suggest products or services that drive long-term success, passing potential leads for incremental software needs to the sales organization. • Serve as an escalation path for customers, working to identify and remove barriers and coordinating internal resources to expedite resolution or develop action plans as needed. • Collaborate with internal teams, partnering with Support, Implementation, and Product Management to align on account strategy, ensure successful use of the software, and maximize renewal opportunities.

• Establish the design vision, principles, and standards that guide all UI/UX work across the company. • Define how UX integrates with product and engineering — from discovery through delivery — and codify the rituals, artifacts, and decision rights that make it work. • Lead UX design across multiple Veracross product areas, including SIS, Admissions, Academics, Communications, Fundraising, and FinTech. • Work within and evolve our design systems, ensuring consistency across legacy interfaces while contributing to modern, scalable design patterns. • Conduct user research and usability testing to deeply understand the needs of diverse personas—teachers, families, administrators, and students. • Create wireframes, prototypes, user flows, and high-fidelity designs that communicate clear, intuitive solutions for complex workflows. • Collaborate closely with product managers and engineering teams, translating requirements into elegant, feasible designs that scale across the platform. • Partner with engineering to ensure designs are implemented accurately across Ruby on Rails, Vue.js, and legacy front-end frameworks. • Use AI-assisted design tools to accelerate exploration, generate variations, and support documentation. • Advocate for UX best practices, accessibility standards, and user-centered decision-making across the organization. • Contribute to design system governance, helping define components, patterns, and guidelines used across all Veracross products. • Document UX patterns, research insights, and design rationale, ensuring clarity and alignment across teams. • Support cross-product integrations, ensuring cohesive experiences across the entire Veracross platform. • Manage, mentor, and develop UX designers across our product portfolio.

• Support the strategy, planning, and execution of the Veracross global payments roadmap across the US, UK, ANZ, and other markets • Conduct market research, customer discovery, and competitive analysis to inform payments product decisions • Partner with payment processors, gateways, and banking partners to evaluate capabilities, negotiate features, and manage day-to-day relationships • Collaborate with UX, engineering, compliance, and GTM teams to deliver intuitive, secure, and scalable payment experiences for schools and families • Translate business and customer needs into clear product requirements, user stories, and acceptance criteria • Help ensure compliance with PCI DSS, NACHA, card network rules, and regional payment regulations (e.g., PSD2/Strong Customer Authentication in the UK/EU, ATO/AusPayNet standards in Australia) • Analyze payment performance data — authorization rates, decline reasons, settlement timing, chargebacks, and fees — to identify opportunities for improvement • Support GTM, customer success, and support teams with training, documentation, and enablement on payments features • Track KPIs, report on product performance, and adapt the roadmap based on measurable impact

• End-to-end admissions flow. Inquiry, application, review and decisioning, enrollment contracts, and re-enrollment through financial aid decisions— owned as a single connected journey, not a set of disconnected forms. • Integrations and handoffs. Clean connections between admissions, enrollment, financial aid, billing, and the student record — so a family is one family, not five. • Discovery and roadmap. Spend time with admissions directors, business managers, and enrollment teams to understand the work, define the problems worth solving, and ship in priority order. • Metrics that matter. Funnel conversion, application completion, time-to-decision, financial aid turnaround, re-enrollment yield — and the operational metrics that tell us our product is actually saving schools time. • Cross-functional partnership. Day-to-day work with engineering and design on your squad, plus close partnership with customer success, support, implementation, sales, and marketing.

Role Description We're hiring a Sr. Product Manager to own the end-to-end admissions journey in Veracross — from the moment a prospective family fills out an inquiry form, through application and decision, into enrollment contracts and re-enrollment, and across the full financial aid lifecycle. This is one of the highest-leverage product areas at Veracross. Admissions and financial aid decisions shape a school's revenue, its student body, and its ability to fulfill its mission. You'll have real ownership of a product that matters to the people who use it. - End-to-end admissions flow: Inquiry, application, review and decisioning, enrollment contracts, and re-enrollment through financial aid decisions — owned as a single connected journey, not a set of disconnected forms. - Integrations and handoffs: Clean connections between admissions, enrollment, financial aid, billing, and the student record — so a family is one family, not five. - Discovery and roadmap: Spend time with admissions directors, business managers, and enrollment teams to understand the work, define the problems worth solving, and ship in priority order. - Metrics that matter: Funnel conversion, application completion, time-to-decision, financial aid turnaround, re-enrollment yield — and the operational metrics that tell us our product is actually saving schools time. - Cross-functional partnership: Day-to-day work with engineering and design on your squad, plus close partnership with customer success, support, implementation, sales, and marketing. Qualifications - 3-5 years of product management experience shipping software to real users, ideally B2B SaaS. - A track record of owning a product area end to end — discovery, scoping, shipping, and iterating based on what you learn. - Strong customer instincts: You spend real time with users, write down what you hear, and can tell the difference between a feature request and the underlying problem. - Comfort with workflow-heavy products: You can hold a multi-step, multi-stakeholder process in your head and reason about where it breaks. - Data fluency: You can pull your own numbers, build a basic funnel, and use metrics to prioritize — not just to report after the fact. - Clear, concise writing: PRDs that engineers want to build from. Updates that stakeholders actually read. - A bias toward shipping: You'd rather get something useful in front of customers and learn than perfect a spec for another month. - Authorized to work in the US. Requirements - Experience in EdTech, K-12, higher ed, or another mission-driven domain (nice to have). - Familiarity with admissions, enrollment, or financial aid processes — as a PM, an operator, or a former school employee (nice to have). - Experience with complex calculation engines, eligibility logic, or workflow products with branching states (nice to have). - Comfort working closely with finance or business office stakeholders (nice to have). Benefits - 3 weeks of vacation per year. - 14 paid holidays per year (including the week off between Christmas and New Year's Eve). - 56 hours of paid sick leave annually. - Top tier benefits - Medical, Dental & Vision (Blue Cross Blue Shield & EyeMed). - Veracross LLC Fidelity 401(k) Plan - Managed by Sentinel Benefits. - Salary range: $150k to $175k (annualized USD) in addition to potential bonus.

• As the Business Suite Product Manager, you will lead the strategy and execution for the Veracross Business Suite in Australia and New Zealand — the finance and accounting backbone used by independent K–12 schools to manage their general ledger, accounts payable, accounts receivable, purchasing, budgeting, and financial reporting. • Based in Australia, you will work closely with Australian and New Zealand schools, internal stakeholders, and cross-functional teams to deliver compliant, user-centric financial solutions that meet the needs of school business offices in the ANZ region and beyond. • The Integrated Business Suite Team is responsible for all Veracross financial solutions, included in the Business Suite; tuition billing, student payments, accounts receivable, general ledger, and other school finance workflows. The team is composed of fintech, accounting, and payments experts who work to simplify and optimize business office operations for independent schools across Australia, New Zealand, and globally.

• Deliver Accounting & Student Billing platform consulting and organizational change management to complex Business Offices, large and small. This multi-month implementation consulting consists of: • Platform transition options consulting: Through discovery and collaboration with the client, evaluate, demo, and revise setup options. • Orchestrate successful Business Office change management, where the tailored configurations, once approved, are documented, socialized, and deployed. • Business Office workflow consulting: Create documented models to support the ways the school's Business Office can best leverage the Veracross Accounting & Student Billing modules to support their operation. • Alongside the Veracross Lead Project Manager, develop Business Office implementation project plans based on the Accounting & Student Billing module configuration. • Develop and orchestrate tailored Accounting & Student Billing support handoffs. • Mentor clients in their chart of accounts design as needed. • Coach Implementation Managers from basic Accounting consulting proficiency to moderate Accounting consulting proficiency. • Write and update internal documentation to support continuous improvement of a standardized, best practice, Accounting & Student Billing implementation process, including training and adoption. • Lead direct training engagements for strategic and high-complexity Accounting offices. • Develop and maintain Student Billing & Accounting module product feedback that emerges from direct consultations. • Achieve consultation success on time, and on budget. • Participate with Marketing and Sales in 2-3 Independent School Business Office conferences a year.

• Responsible for growing and managing sales pipeline and closing sales to consistently meet and exceed monthly, quarterly, and annual ARR sales quota. • Perform outbound prospecting to target accounts with the goal to grow pipeline and close new logo sales. • Follow-up on and progress Sales Development Marketing Qualified Leads to convert to pipeline opportunities. • Provide Sales Demonstrations to articulate Veracross value across school departments targeting buyer personas. Work closely with Sales Engineers to provide product demonstrations to schools. • Build a trusted rapport with prospects by helping them identify their challenges and demonstrating how Veracross can be the strategic solution for their needs. • Manage contacts, leads and opportunities through a defined sales process in Salesforce.com. • Responsible for documentation of all sales-related information and activity with detailed notes on client interactions in Salesforce.com allowing for accuracy of pipeline and forecast opportunities. • Work collaboratively with North America sales team members, Marketing, Client Experience and Product Management. • Be a visible team player, bringing clear thinking, strategies, and ideas that align to our values and culture. • Learn and maintain relevant domain knowledge to have meaningful conversations with partners and schools. • Collaborate with sales, marketing, sales operations, and finance to identify ways to decrease the sales cycle, increase sales velocity, and maximize bookings within the Western United States. • Provide feedback to company management on market trends, competitive threats, unmet needs, and opportunities to deliver greater value to clients by extending company offerings.

• Lead, mentor, and grow the engineering team, fostering a culture of collaboration, accountability, and technical excellence. • Own the technical roadmap for the assigned product suite, aligning engineering strategy with product vision and long-term business goals. • Drive modernization efforts, guiding the team as we evolve legacy systems into scalable, maintainable, next-generation architectures. • Provide technical oversight across the stack, ensuring high-quality design decisions, consistent patterns, and strong engineering fundamentals. • Champion AI-assisted development, helping the team adopt agentic tools for code generation, refactoring, testing, and workflow automation. • Partner closely with product and design, translating requirements into actionable engineering plans and ensuring smooth, iterative delivery. • Coordinate cross-team integrations with our Student Information System, Admissions, Fundraising, and other platform areas. • Improve engineering processes, including CI/CD, code review practices, documentation standards, and developer experience. • Guide technical discovery and risk assessment, ensuring the team makes informed decisions and delivers predictable outcomes. • Represent the engineering team in planning, prioritization, and cross-functional leadership discussions. • Support integrations with third-party systems commonly used by private K-12 schools.