Inizio Evoke

• The Associate Director of Media Analytics turns media and marketing data into clear recommendations that improve campaign performance and results. • This role sits within the analytics team with a focus on media campaigns and leads day-to-day analytics across assigned accounts, with a strong focus on media measurement, optimization, reporting, and performance storytelling. • Work closely with Strategy, Creative, MarTech, and Client Services to connect campaign activity to audience behavior, engagement, conversion, and commercial impact. • Be a subject matter expert for paid media analytics and measurement best practices. • Mentor and support analysts across the Analytics team, helping build media analytics knowledge and capabilities. • Lead daily media analytics support for assigned client accounts. • Measure performance across paid search, paid social, programmatic, video, connected TV, endemic, and other healthcare media channels. • Work with data from ad servers, DSPs, search and social platforms, website analytics, CRM systems, CDPs, publisher reports, and healthcare data providers. • Build partnerships across Media, Analytics, Strategy, Martech, and Data teams to align measurement approaches and support data-driven decision-making.

Role Description This is a remote role working EST. We are looking for an Associate Project Manager to join our dynamic agency. You will support our senior Project Managers and above. This is an entry-level remote role. You Will: - Help to keep projects moving through the agency, which includes routing work for review according to internal and external processes, handling submissions for client review and medical/legal review, meeting setup, and supporting in managing timelines and budgets. - Coordinate timelines, budgets, resources and processes to take projects from concept through to implementation. - Work with all internal departments -- creative, technology, strategy, account & behavioral services -- during the life of a project. - Be trained and possess extensive knowledge of multiple submission platforms. - Understand assets delivered by creative team to prepare for submission (references, citations, claims, and coordinating with project teams). - Maintain electronic job folders based on established procedures. - Route projects through the agency for review and sign-off via Ziflow platform per agency process. - Maintain jobs in system, which includes opening and closing projects, updating tasks, uploading files, etc. - Pull weekly project financial reports. - Schedule and prepare materials for team meetings. - Assist Senior Project Managers and greater project management team. Qualifications - Are passionate about our people and the work we do. - Collaborate positively in an innovative and cooperative work environment. - Are detail and process-oriented with good written and oral communication skills. - Possess strong organizational, prioritization, time management, and multi-tasking skills. - Have high comfort level with technology. - Are able to implement instructions from senior team members in a timely manner. - Are proficient in Microsoft Word, Excel, PowerPoint and Adobe Acrobat. Benefits - Exciting and flexible work environment. - Great compensation packages. - Outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off. Compensation $58,000 — $65,000 USD

• Take the lead on visual creative development • Be the design expert and brand steward • Oversee a team of Art Directors and Senior Art Directors • Work closely with Copy, Strategy, and Medical teams • Manage and refine design execution across multiple channels • Present and defend creative work • Contribute to brand strategy and campaign development • Stay ahead of industry trends and emerging technologies

• Proactively inform and develop new approaches, ideas, and services • Guide and serve as a go-to subject matter expert for a strategic point-of-view on specific client challenges or marketplace dynamics • Oversee the brand and communications direction of an account in partnership with the Account Lead and Creative Lead • Create and steward brand strategies, defining them and building them over multiple campaigns/activities • Frame thinking and place in its proper context by: Isolating a business' problems with a brand and communications can affect. Isolating the roles of the brand, communication, and communication channels within business plans—thinking for tomorrow and not just today. • Promote the brand purpose and ensure that it lives across all main touch-points and communications • Identify additional opportunities for growing assigned accounts, both in the world and within the agency • Forge relationships with internal members of senior leadership, with diverse teams and departments (Creative, Account, etc.) • Track the success of campaign and accounts and manage the award submission process • Develop the skills of and mentor junior team members

Role Description We are seeking an Account Supervisor to join our dynamic agency. You will help us to reach our goals. - Lead the daily management of identified projects on assigned accounts - Build successful relationships with assigned clients and external agency partners - Collaborate with Creative Services/Strategic Services/Project Management to coordinate agency efforts on behalf of assigned clients/accounts - Understand and participate in assigned accounts’ brand planning process - Identify new revenue opportunities within assigned accounts - Be the client advocate by articulating their strategic needs to the internal team to ensure brand/project objectives are met - Review creative/production materials, copy, layouts, and production art, and coordinate client approval - Write and review appropriate client documents, including statements of work, project briefs, meeting/conference agendas and reports, change logs - Partner with project management to oversee project timing and budget - Exceed client expectations by managing assigned accounts Qualifications - Have comprehensive knowledge of digital communications - Have the ability to assess day-to-day situations and make decisions based on the impact of many factors, such as quality of work, internal team, client timelines, budget, etc. - Possess a passion for technology, emerging media; specific interactive strategy experience in relationship marketing and social media is the dream - Be a team player that advocates for their team and understands their client needs - Know and love agency life and understand how to move in the pharma/healthcare marketplace - Be solution oriented at all times - Be extremely detail and process oriented with excellent written and oral communication skills - Have a bachelor’s degree in business, healthcare, or pharmaceutical-related field - Have 4+ years of relevant industry experience; agency, digital marketing, and/or pharma experience Benefits - Fully remote work environment - Outstanding company-paid benefits, including medical, dental, 401(k), tuition reimbursement, and flexible time off Compensation $80,000 — $115,000 USD

Title: Associate Director, Omnichannel Strategy Location: New York, New York Job Description: In the journey of life, your career should make a difference. At Inizio Evoke, we come together—to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human™. About the Role: Omnichannel strategy drives activation planning for our clients, providing multichannel marketing expertise to the multidisciplinary teams that serve our clients. Along with client work, this team leads the agency's thought leadership activities and is involved in our business development process. The Associate Director, Omnichannel Strategy will collaborate on the creation and execution of integrated marketing and communications plans for a specific set of clients and brands. In this role, you will serve as a subject matter expert for your accounts while partnering with other omnichannel strategists, members of the strategy team, and colleagues from various disciplines, including account management, project management, creative, data, technology, and media. You will have client-facing responsibilities, so strong presentation skills are essential. The position offers flexibility for remote and hybrid work arrangements. You will report to the SVP, Omnichannel Strategy. You will: - Bring omnichannel experience across HCP audiences, strong fluency in media and channel capabilities, an understanding of content strategy, and a data-first mindset - Translate actionable insights around important brand challenges, top commercial opportunities, as well as audience beliefs, behaviors, and needs into highly personalized omnichannel experiences - Serve as a connector—bridging insights, creative, analytics, media, and client goals into cohesive, high-performing engagement ecosystems that bring campaigns to life - Thrive in both strategic planning and hands-on execution, helping drive the strategic vision of scoped projects from conception through execution, ensuring each initiative is consistent with the holistic omnichannel plan - Collaborate with Inizio Evoke teams to define measurement plans, contribute analysis to performance reports, and develop optimization recommendations - Partner with account, brand strategy, and other omnichannel strategists to drive annual strategic and tactic plans that address the right strategic levers and comprise an optimized mix of channels, tactics, content, and messaging - Elevate the agency as a strategic partner and trusted advisor to clients by demonstrating a full understanding of their businesses and the ability to craft actionable solutions to their challenges - Bring new innovative thinking to clients that propel their businesses forward - Supporting business development from assisting in new business pitches - Keep current on omnichannel best practices; trends, channels, technologies, and partners —both within and outside of healthcare You Will Bring: - 4+ years of agency experience with a foundation in healthcare/pharmaceutical marketing to healthcare professionals in a digital, engagement, or omnichannel strategy role - Experience marketing to patients/consumers is beneficial, but not required - Main discipline expertise: omnichannel marketing, digital marketing, customer relationship management (CRM), relationship marketing (RM), customer segmentation, segmented content strategies, marketing & sales automation, digital media, social media, search (SEO/SEM), strategic application of data and marketing analytics - Can manage client relationships and navigate multi-stakeholder environments - Hands-on experience supporting agency new business efforts - Proficient in creating impactful presentations Inizio Evoke provides an exciting and flexible work environment, great compensation packages and outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace. The base salary range represents the low and high end of the salary range for this position. This range may differ based on your experience and skill set, geographic location, and cost of living considerations. We consider compensation more than just a base salary – that’s why we also offer an exceptional range of flexible benefits, personal support and tailored learning and development opportunities all designed to help you realize your full potential both in life and at work. Compensation $140,000—$150,000 USD Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.

• Ensure consistency in brand voice across all written materials • Mentor Copywriters and Senior Copywriters • Develop messaging strategies and create compelling copy • Collaborate with cross-functional teams for visual storytelling • Oversee messaging platforms across various media • Ensure compliance with regulatory requirements in copy • Present and defend creative work to stakeholders • Stay updated on industry trends and evolve brand messaging

• Serve as a trusted technology advisor to clients and internal stakeholders. • Lead technology vision and strategy across strategic client engagements. • Develop MarTech technology roadmaps aligned with business goals and digital transformation initiatives. • Assess current state technology landscapes and define future-state architectures, platforms, and capabilities. • Guide clients on MarTech architecture, platform strategy, integration approaches, and technology modernization. • Translate complex business objectives into scalable technology strategies and actionable implementation plans. • Advise executive stakeholders on technology investments, modernization initiatives, AI adoption, and digital transformation priorities. • Establish architectural principles, governance, and technology standards that support scalable, secure, and maintainable solutions. • Lead client discovery sessions, executive workshops, technology assessments, demonstrations, and solution planning engagements. • Translate ambiguous business challenges into structured solution architectures, delivery approaches, and implementation roadmaps. • Evaluate enterprise platforms, cloud technologies, AI capabilities, and integration strategies to recommend best-fit solutions. • Define scalable architectures across cloud, data, AI, integration, and digital experience ecosystems. • Produce executive-level recommendations for balancing business value, technical feasibility, scalability, and operational efficiency. • Create business requirements, solution architecture documents, technical briefs, and implementation strategies. • Partner closely with development and delivery teams to ensure architectural integrity throughout implementation. • Communicate complex technical concepts effectively to both executive stakeholders and technical teams. • Identify AI, automation, and emerging technology opportunities across client engagements and internal initiatives. • Advise clients on practical AI adoption strategies, governance, security, and responsible implementation. • Design AI-enabled solutions leveraging enterprise AI platforms, large language models (LLMs), AI agents, and Retrieval-Augmented Generation (RAG) architectures where appropriate. • Partner with innovation, engineering, and delivery teams to operationalize AI concepts into production-ready capabilities. • Stay current with evolving technology trends and translate emerging capabilities into measurable business outcomes. • Support business development by shaping technology strategies for proposals, pitches, and new client opportunities. • Partner with account teams to identify technology-led growth opportunities within existing client relationships. • Guide technology strategy during new client onboarding and solution planning. • Build trusted executive relationships and serve as the primary technology advisor for strategic accounts.

• Perform light copyediting and proofreading, checking for grammatical accuracy and spelling errors • Ensure all final copy and design match approved job • Assist manager in delegating work from the queue and communicating any direction specific to the jobs in a clear, professional manner • Take on special projects as assigned by the manager

• Lead in creating top-notch social strategies and content plans, ensuring feedback, strategic consultation and social media management is done to a high level. • Guide clients and teams on social media strategies and issues, providing insights before implementation. • Be the go-to social media subject matter expert, providing insight around platform capabilities, specifications and functionalities for clients and external audiences • Inform and develop new approaches, ideas, and services to expand the agency's social media and strategy capabilities • Lead teams through social listening, • Aid in omnichannel and engagement strategy initiatives, promoting social media's alignment into client's omnichannel mix • Counsel clients and teams on best practices for social media execution, showcasing deep knowledge of platform functionalities, formats, trends, and both organic and paid content across major social channels like Facebook, Instagram, TikTok, X, LinkedIn, Pinterest, Snapchat, and YouTube. • Stay up to date with latest digital marketing trends and technologies to maintain a competitive edge