Veriff

• Own Veriff’s messaging architecture from company narrative to product, persona, and vertical levels • Translate technical differentiation into clear, buyer-facing value that resonates with enterprise customers • Ensure consistency across sales conversations, content, and market-facing communications • Define ICPs, personas, and jobs-to-be-done that are actionable for Sales and Marketing • Own the strategy and output for sales enablement, with a clear focus on improving win rates and deal velocity • Build and maintain a focused, high-impact content set: core pitch, vertical narratives, competitive positioning, and objection handling • Partner closely with Sales leadership to align on priorities and continuously improve what’s used in the field • Drive adoption through training, onboarding, and tight feedback loops • Own Veriff’s competitive strategy, tracking positioning, product evolution, and win/loss dynamics • Translate insights into clear, actionable guidance for Sales and updates to positioning • Stay ahead of category shifts across identity, fraud, and trust infrastructure • Own go-to-market strategy for key segments: Financial Services, Marketplaces, and Resellers • Build complete vertical narratives including buyer, problem, solution, proof points, and differentiation • Ensure vertical strategies are activated consistently across campaigns, content, and sales motions • Own GTM for product launches and major releases from positioning through market activation • Partner with Product to ensure commercial readiness including packaging, pricing input, and sales readiness • Define success metrics and feed learnings back into future launches and product strategy

• Own Veriff’s brand platform (positioning, narrative, visual identity, and voice) and ensure it is applied consistently across every customer, partner, and employee touchpoint • Own Veriff's brand architecture and messaging framework across corporate, product, and solution marketing. • Translate our trust infrastructure positioning into a clear, differentiated market narrative that sets us apart in a crowded identity verification landscape • Partner closely with Product and Product Marketing to evolve the narrative as our portfolio and category expand • Lead category-building initiatives that position Veriff as a leader in digital trust • Build and own a content strategy that serves both pipeline and brand goals with efficient and transparent data reporting • Develop a content engine that equips Sales with high-impact, credible materials for priority accounts and deals while establishing Veriff as the authority in identity and trust • Oversee the development of customer stories, thought leadership, solution messaging, sales content, and digital experiences that establish Veriff as the category leader. • Partner closely with Revenue Marketing to ensure content drives conversion and enterprise pipeline, not just awareness • Implement AI-assisted workflows to scale content production without sacrificing quality • Own the strategy for how Veriff's brand and content are activated across owned channels, including web, social, and digital experiences. • Build an authentic and credible executive social presence that strengthens brand authority and market relevance • Amplify key moments including product launches, customer wins, and thought leadership to maximize reach and share of voice • Lead the creative and web development team responsible for all brand-aligned visual output across marketing, web, events, and sales enablement • Establish and maintain a design system that enables teams across Veriff to produce high-quality, on-brand work at scale • Partner with Revenue Marketing and Product Marketing to ensure messaging is consistent and effective across all customer touchpoints • Collaborate closely with Sales and Account Management to support pipeline through customer stories, vertical narratives, and deal-enabling content • Measure and report on brand awareness, website engagement, content performance, and pipeline influence.

• Owning the design and evolution of the architecture for a strategically critical product area, making the calls that shape scalability, security, and maintainability for years • Leading transformational architecture work: real-time matching at scale, resilient event-driven services, and the CI/CD and observability foundations that make them dependable • Setting and raising engineering standards, and mentoring and growing the engineers around you • Partnering closely with other engineers, ML data scientists, and specialists to turn complex identity problems into working products, and driving cross-functional alignment with product and dependency teams • Building scalable, maintainable APIs and event-driven services that other teams and external customers depend on

• Coordinating cross-functional technical projects, managing timelines, resources, and dependencies, ensuring all stakeholders are aligned and project goals are met • Serving as a liaison between Account Managers in GTM, Solutions Engineering and Product teams to ensure alignment on technical requirements and timelines for customer onboarding and go lives • Creating and maintaining project plans with clear milestones, deliverables, and critical paths for both customers and internal teams • Facilitating communication between Account Management and Product, track action items resulting from customer engagements and escalations, as well as support preparation and delivery of customer communications • Working closely with the GTM and Product teams to ensure all necessary technical deliverables for the customer, including documentation, integrations, and testing, are completed on time • Working with our large, enterprise customers to set and achieve clear project milestones, supporting their onboarding, growth, performance optimization, and overall success with Veriff's solutions • Maintaining project documentation, including schedules, progress reports, and risk logs, including providing regular status updates to leadership. • Driving customer journey support by leading customers from onboarding to adoption and value realization while coordinating with support and engineering teams to troubleshoot issues and ensure sustained success.

• Designing, building, and operating VP's backend services, including the orchestration engine and the automated decisioning pipeline, with a strong focus on reliability, scalability, and maintainability • Delivering key orchestration features such as multi-method flow execution, branching and fallback logic, and webhook integrations • Improving the resilience of production-critical systems — backpressure and idempotency handling, backwards-compatibility testing, SPOF elimination, and end-to-end monitoring • Participating in on-call rotations, incident response, and postmortems to ensure our most critical flows stay healthy • Driving engineering quality through code reviews, CI practices, runbook documentation, and mentoring teammates

• Lead, grow, and develop a Fraud Countermeasures team that ships high-impact fraud rules at pace by nurturing a team culture of accountability, experimentation, and cross-functional collaboration. • Translate raw threat intel into a focused detection strategy, aligning the team’s backlog with the Fraud Platform’s north-star metrics. • Own end-to-end delivery—plan sprints, remove blockers, and help team ship countermeasures in hours, not weeks, while communicating crisp updates to execs and the wider company. • Champion tooling and process upgrades—automate intel ingestion, detection testing, and rule deployment—so the team scales faster than the fraud landscape. • Partner with product, data science, and engineering stakeholders to craft a long-term vision for proactive detection and inspire the team to chase it independently. • Contribute to Veriff’s global fraud risk posture reinforcement. • Foster a red-team mindset: treat every missed fraud case as a controlled breach, and drive cross-functional squads to hunt, replicate, and shut down attacks faster than they can scale. • Support career growth, feedback culture, and skill development in alignment with our internal product management principles.

• Investigating and analyzing cases of suspected fraud affecting Veriff’s customers. • Monitoring, inspecting, and validating fraud strategy outcomes to ensure they meet compliance standards. • Developing new countermeasures and strategies to address emerging fraud patterns while minimizing false positives and negatives. • Collaborating with internal and external stakeholders to communicate findings, propose improvements, and ensure product readiness. • Evaluating risk scenarios, identifying system vulnerabilities, and suggesting corrective actions to prevent fraud. • Working cross-functionally to improve fraud detection processes and enhance the overall quality of our fraud products.

• Owning end-to-end responsibility for building identity verification machine learning models from prototyping to production and and driving measurable impact in live environments • Taking full ownership for performance metrics like verification accuracy and false acceptance rates, and pushing the boundaries of what’s possible under high-security constraints • Influencing and shaping our in-house models, and evaluating external solution vendors, and improving instrumentation to generate valuable insights while creating new machine learning products • Establishing key metrics, deriving data-driven insights, and conducting experiments to assess the overall product impact of our biometric machine learning solutions on identity verification • Working both independently and collaboratively with other engineers to define and deliver high-impact product features in the biometrics domain

• Own the product end to end. Take primary ownership of Biometric Authentication: strategy, roadmap, and execution — across a cross-functional squad of ML, engineering, and design. • Own a commercial metric. Pick up a revenue, adoption, or conversion metric, diagnose the gap, and design the customer research and process changes to close it alongside sales and GTM. • Make decisions at scale. Reason about trade-offs in cost, conversion, and latency against live enterprise contracts, in real production conditions, on a regular basis. • Run a tight customer-feedback loop. Turn enterprise customer feedback into a prioritized, defensible roadmap. • Own competitive positioning and pricing. Track the biometric and identity landscape and shape packaging and pricing grounded in real unit economics. • Operate with high agency. Get to independent operation within ~60 days and start clearing the highest-impact work early.

• Ensure that Revenue’s high growth targets are met from new customer acquisition • Drive key decisions with the company’s executive leadership team to develop both short and long term strategy • Engage with the largest strategic opportunities, leading executive relationships and helping the team navigate long sales cycles to win new customers • Lead and mentor the current sales team, inspiring a cohesive and performance-driven culture and team spirit • Bring discipline and structure to the sales process to deliver the best possible customer experience throughout the sales cycle, while ensuring accurate and reliable forecasting. • Work in partnership with the Product and Engineering teams to ensure the goal of offering market-leading products and service solutions • Partner with the finance department to implement better metrics to improve revenue forecasting and better utilize resources • Develop best practices that enable the organization to more rapidly scale to deliver on revenue targets and support KPIs for growth • Regular alignment with internal stakeholders to continue to drive significant impact across all markets and grow the business