High Scale

• Design Better Business Systems Evaluate current workflows and identify opportunities to improve efficiency across departments. • Develop scalable SOPs, documentation, and operational playbooks that promote consistency while supporting rapid growth. • Implement practical solutions that simplify work without sacrificing quality. • Build High-Performance KPI Frameworks Partner with department leaders to define meaningful KPIs and performance metrics. • Create dashboards and reporting systems that give leadership clear visibility into organizational performance. • Ensure accountability through structured scorecards and measurable outcomes. • Continuously evaluate metrics and recommend improvements based on business needs. • Strengthen HR & People Operations Review and improve employee lifecycle processes, including onboarding, performance management, promotions, and offboarding. • Collaborate with HR to ensure operational processes support both employee experience and business objectives. • Recommend systems and processes that improve organizational effectiveness and workforce planning. • Drive Operational Excellence Lead cross-functional initiatives that eliminate bottlenecks and improve collaboration. • Identify opportunities to automate repetitive processes using modern tools and technology. • Champion continuous improvement by encouraging smarter, more scalable ways of working. • Support organizational change initiatives as High Scale continues to expand. • Partner with Leadership Serve as a trusted operational partner to department heads and executive leadership. • Provide recommendations backed by data, operational insights, and industry best practices.

• Source Exceptional Talent • Develop creative sourcing strategies across job boards, LinkedIn, social media, referrals, and other recruiting channels. • Build strong talent pipelines for current and future hiring needs. • Proactively identify and engage passive candidates for critical positions. • Manage the Full Recruitment Process • Review resumes and evaluate candidate qualifications. • Conduct initial phone and video interviews to assess experience, communication skills, and overall fit. • Coordinate interviews with hiring managers and provide a seamless candidate experience from application through offer. • Keep candidates informed throughout every stage of the hiring process. • Partner with Hiring Managers • Work closely with department leaders to understand hiring needs and ideal candidate profiles. • Improve Recruitment Operations • Maintain accurate candidate records within the Applicant Tracking System (ATS). • Track recruiting metrics including time-to-fill, pipeline conversion, and hiring effectiveness. • Assist with employer branding initiatives that strengthen High Scale's presence in the talent market. • Represent the High Scale Brand

• Conduct Initial Candidate Interviews • Evaluate candidates' communication skills, work experience, professionalism, and overall fit for the role. • Serve as the first point of contact for applicants throughout the recruitment process. • Review resumes and verify that candidates meet minimum qualifications. • Identify opportunities to improve the candidate experience and recruitment workflow.

• Oversee day-to-day accounting functions including accounts payable, accounts receivable, general ledger, and bank reconciliations • Maintain accurate and up-to-date financial records in compliance with GAAP • Prepare month-end, quarter-end, and year-end closing reports • Manage full-cycle payroll across US, and abroad team members and contractors, ensuring timely and accurate payments • Handle multi-currency transactions and reconciliations across USD, COP, PHP, and more, ensuring accurate conversion and reporting • Manage contractor and vendor invoicing, PO tracking, freelancer payment schedules, and vendor contract documentation • Create, monitor, and analyze budgets across multiple departments, clients, and projects • Provide actionable insights and financial forecasts to support strategic decision-making • Track KPIs, profitability, gross margin per client, utilization rates, and campaign-level financial performance • Ensure compliance with local, state, and federal tax regulations across all operating jurisdictions • Prepare for audits and liaise with external accountants as needed • Provide financial guidance to executives, department heads, and project managers • Streamline accounting workflows, systems, and reporting processes to support rapid growth

• Execute High-Volume Outbound: Relentlessly hunt for new business via cold calling, personalized email sequences, and social selling (LinkedIn/Twitter). • Engage decision-makers at DTC brands with 50+ touchpoints daily regarding their pain points (creative fatigue, scaling ad spend). • Conduct discovery calls to vet prospects against our Ideal Customer Profile (ICP). • Articulate High Scale’s unique value proposition clearly and compellingly to book demo calls. • Work closely with Sales VAs to identify key stakeholders within target organizations. • Monitor buy signals (e.g., a brand just raised Series B funding, or they are running outdated ads) to time outreach perfectly. • Track your metrics (dials, open rates, conversion rates) in our CRM. • A/B test your email subject lines and call scripts to constantly improve your success rate.

• Execute High-Volume Outbound Relentlessly hunt for new business via cold calling, personalized email sequences, and social selling (LinkedIn/Twitter). • Conduct discovery calls to vet prospects against our Ideal Customer Profile (ICP). • You will articulate High Scale’s unique value proposition clearly and compellingly to book demo calls. • Work closely with Sales VAs to identify key stakeholders within target organizations. • Monitor buy signals to time your outreach perfectly. • Track your metrics in our CRM.

• Execute High-Volume Outbound. • Relentlessly hunt for new business via cold calling, personalized email sequences, and social selling (LinkedIn/Twitter). • Execute 50+ touchpoints daily to engage decision-makers at DTC brands, engaging them on their pain points (creative fatigue, scaling ad spend). • Conduct discovery calls to vet prospects against our Ideal Customer Profile (ICP). • You are the gatekeeper—you only pass quality opportunities to the Account Executives. • You will articulate High Scale’s unique value proposition clearly and compellingly to book demo calls. • Work closely with Sales VAs to identify key stakeholders within target organizations. • Monitor buy signals (e.g., a brand just raised Series B funding, or they are running outdated ads) to time your outreach perfectly. • Track your metrics (dials, open rates, conversion rates) in our CRM.

• Manage end-to-end execution of creative and production projects—from kickoff to delivery. • Define timelines, milestones, and deliverables across teams. • Ensure all moving parts align to meet client goals and internal standards. • Coordinate between creative, media, production, and strategy departments. • Keep communication flowing, blockers cleared, and priorities aligned. • Build, track, and manage detailed project schedules. • Hold teams accountable to deadlines without compromising creative quality. • Support Account Executives and Production Leads in updating clients on progress. • Identify bottlenecks, implement tools, and streamline cross-departmental systems.

• Assemble, edit, and refine raw footage into high-quality videos daily for various digital platforms, ensuring all content aligns with client objectives and brand guidelines. • Work and integrate feedback with the creative team to execute the post-production vision for compelling video content for performance ads. • Perform expert color correction and grading to maintain video quality, mood, and consistency. • Maintain and organize all video files, projects, and assets in a streamlined workflow. • Manage multiple projects simultaneously, ensuring timely delivery. • Upload and manage final video content across various platforms, ensuring proper formatting and optimal performance. • Stay ahead of the curve with the latest trends and techniques in video editing, social media (TikTok, Reels), and performance advertising, and apply those insights directly to your work.

• Write High-Converting Video Scripts: Craft direct-response scripts for UGC creators, actors, and voice-over artists. • Structure scripts around proven performance frameworks (e.g., Hook → Problem → Agitation → Solution → Social Proof → CTA). • Write specific visual notes alongside dialogue to guide editors and producers on the creative vision. • Develop Creative Concepts & Angles: Research client products, competitors, and customer reviews to find unique "angles" (e.g., "The scientific approach to acne" vs. "The morning routine aesthetic"). • Brainstorm varied hook concepts to test what grabs attention best (e.g., Shocking Statement vs. ASMR Visual). • Write Ad Copy & Headlines: Produce punchy primary text, headlines, and descriptions for Meta (Facebook/Instagram), TikTok, and YouTube ads. • Ensure the tone of voice matches the specific brand persona—from edgy and humorous to clinical and trustworthy. • Iterate Based on Data: Review performance data with the Strategy team. If a script has a high drop-off rate, rewrite the middle section. If the CTR is low, rewrite the hook. Refresh successful winning ads with new script variations to combat creative fatigue.