Carbel Auto Group

• Manage a portfolio of clients that includes dealerships and automotive groups • Data intelligence: monitor and take preventive actions with success plans to minimize churn • Upsell: proactively and consultatively identify and close upsell opportunities • Operational excellence: maintain discipline and contribute to improvements in our tools and routines • Prepare detailed briefings for the production team based on client requests gathered during alignment meetings • Monitor Alpes solutions and the results achieved to identify opportunities for improvement and ensure the proper functioning of these products/services • Manage and review internal deliverables to ensure project completion on time and according to expected outcomes • Prepare monthly reports with analysis of metrics and data available in the Alpes platform for client reporting • Conduct daily calls and meetings (internal and external) to discuss market best practices, identify improvements for clients, and propose new solutions • Analyze and quantify lead data • Analyze and work with integration data • Assess website quality • Configure and edit integration rules in the internal system (leads, emails, CRMs, etc.) • Keep the team and senior management informed of activities, especially regarding more complex/important decision-making • Act as the client's primary contact, bridging their needs with solutions provided by the internal team • Identify client needs for products and services that can improve their results, informing both the clients and the company's upsell/commercial team • Perform other duties related to the role as requested by immediate leadership

• Criar e adaptar banners para sites e landing pages de clientes a fim de realizar manutenção e melhorias no produto; • Tratar e redimensionar imagens para sites de acordo com os tamanhos e padrões solicitados; • Realizar pequenos ajustes em peças digitais a partir da solicitação do cliente; • Executar demais atividades solicitadas pela liderança imediata correlacionadas ao cargo.

• Customer Journey Mapping and Analysis • Identify opportunities to improve customer service and overall customer experience • Collaborate with Marketing and CX Supervisors and Managers on projects aimed at improving sales performance and customer satisfaction • Support the implementation of automation flows to track customer feedback and comments on platforms such as Google My Business, Reclame Aqui, and social media • Assist with satisfaction surveys (NPS, CSAT), collecting and organizing data for leadership analysis • Help implement improvements based on customer feedback, following management guidance • Conduct market research and analyze consumer rating reports/questionnaires • Update reports and dashboards with area KPIs for review by Supervisors and Managers • Produce campaign performance reports, analyzing ROI and engagement metrics • Use marketing analysis techniques to collect relevant data (social media, web analytics, ratings, etc.) • Work with responsible teams on digital media integration and tagging (Google Tag Manager, Facebook Pixel, UTM tracking) • Primarily support the creation of campaigns and customer communications using CRM and digital marketing platforms (Salesforce, Marketing Cloud, Blip, BI, RD Station) • Ensure correct categorization and routing of requests to the appropriate teams