Barkley

Title: Sr. Art Director - Bilingual Locations: Chicago or NYC Looking for a bilingual Senior Art Director to join our Chicago or NY creative team. Ultimately, we need a Sr. Team, so partners are welcome! This role requires the ability to communicate effectively in both English and Spanish to provide support to our diverse customer and client base. Candidates must demonstrate fluency in both languages. To land this gig, you'll need experience concepting projects big and small and must be able to bring a desire to make things just crazy enough to work for a variety of national brands. Must be able to submit an online portfolio. RESPONSIBILITIES - Be based out of our Chicago or NYC office in a hybrid schedule / will provide relocation assistance to candidates interested in moving to either area. - Gain a thorough understanding of the client's business and industry. - Develop creative strategies and ideas that are innovative and that sell. - Concept and execute advertising consistent with the agreed-upon strategy. - Develop original visual concepts. - Seek out and work with outside suppliers (photographers, illustrators, etc.) and work closely with video and print productions to accurately estimate and produce work. - Under the direction of the Creative Director, see all work through completion on time and on budget. - Work productively and harmoniously as a teammate with Copywriters and Producers who share responsibility on a given product. - Present creative materials to clients, as needed. - Review proofs, rough cuts, etc. for accuracy before final production. QUALIFICATIONS - Fluency in Spanish and English required - Demonstrated ability to think creatively and provide marketable solutions in conceiving, developing, and producing tactics. - Broadcast production experience - Bachelor's degree or industry equivalent years of experience required - 4 years of related experience and/or training; or equivalent combination of education and experience The annual gross base salary range is $75,000 - $110,000 USD, depending on location and experience. This range represents the anticipated target salary range for this position. Actual salaries will vary and are based on factors such as a candidate’s qualifications, skills, and geographic location. Salary is one component of BarkleyOKRP's total compensation package, which includes multiple health insurance options, flexible PTO, life insurance, and 401K. BarkleyOKRP’s Commitment to Diversity, Equity, Inclusion + Belonging - At BarkleyOKRP, DEI+B drives work that matters. We believe people and creativity are made of the same substance, and when every perspective is valued, the impact is stronger. We build belonging as a business strategy, power inclusive creativity that delivers measurable results, and hold ourselves accountable as a B Corp committed to progress over performative intent. When people are valued, the work carries greater impact.

Develop innovative creative strategies and concepts while ensuring timely execution of advertising projects. Collaborate effectively with team members and external suppliers to deliver high-quality work that aligns with client objectives.

• Lead development of integrated media strategies across assigned accounts • Establish and steward the strategic direction for each assigned client, ensuring alignment with broader portfolio priorities • Ensure all deliverables align to that strategic direction and business objectives • Apply audience insights, competitive intelligence, and marketplace trends to drive differentiated recommendations • Act as final quality reviewer of team output, ensuring rigor and clarity before client delivery • Serve as senior day-to-day strategic contact for clients • Lead key client communications and presentations • Build trusted relationships with senior client stakeholders • Integrate closely with Creative, Strategy, Analytics, CRM, Activation, and Finance teams to ensure cohesive planning output • Bring proactive media ideas that sharpen and enhance creative impact • Lead and mentor Directors, Supervisors, AMDs, and Planners within the pod • Clearly delegate work while maintaining visibility into account health and team workload • Protect focus and prioritization within the pod structure • Provide direct, actionable feedback to elevate strategic rigor and team performance • Build capability within the team, reducing unnecessary senior executional dependency over time • Oversee media budgets and ensure disciplined financial management • Maintain visibility into team bandwidth and staffing needs • Identify workflow or process inefficiencies and implement improvements • Partner with Activation and Finance to ensure seamless execution and billing accuracy • Identify and drive organic growth opportunities rooted in strategic insight • Contribute meaningfully to new business efforts as the media lead • Apply marketplace insights to strengthen account-level strategy and team output

MissionOne Media is a brand within BarkleyOKRP that combines full-funnel media planning and buying services, CRM, data, analytics, retail media, SEO, and digital experiences. $1 Billion+ in Annual Billings 200 Team Members Our tech stack is powered by Adlucent, the digital performance marketing agency that joined BarkleyOKRP in 2024 This is a full-time, hybrid position for a VP, Planning at BarkleyOKRP. In this role, you act as a senior client leader, leading a team in the development of Media Strategy & Tactical Media Recommendations, that deliver upon client objectives while striving for a high level of creative media thinking. You will work closely with others across MissionOne Media and BarkleyOKRP client experience teams, and you will partner closely with clients. Qualities: Curiosity and Skepticism: You are always asking, “ WHY? ” You have an internal drive to learn more and expand your knowledge. You consider situations from multiple perspectives, and use that to navigate and solve challenges as they arise. Strategic, Creative Problem-Solving : You are analytical and enjoy working with data to derive insights. You use insights and knowledge to develop robust strategies and visions for team success. You love coming up with creative solutions to new and old problems alike. Initiative & Accountability : You are a gritty self-starter driven to find answers, solve tough problems, and overcome challenges. You proactively bring solutions to challenges, and instill this mindset in your team. You build senior-level client relationships, and use that understanding to ensure media deliverables surpass client expectations. You manage team bandwidth, and build the business case for team growth. Communication & Storytelling: You can easily communicate complex information or nuanced situations. You know what details are necessary and what details to leave behind. You can marry data and storytelling to articulate a compelling vision.You are a confident media leader, and build relationships that establish you as a first point of contact that other disciplines turn to when they need media support. Adaptability: You can comfortably adjust in evolving or ambiguous situations, and you coach your team to be flexible. You use creativity to tackle new and existing challenges. You have a firm grasp on changes in the media landscape, and you use that to evolve ways of working to ensure the team is set-up for the future. Self-Development: You’re reflective and self-aware. You seek opportunities to learn and develop yourself and others. You identify gaps in team performance, and put together plans for how to level-up team performance. You can put together & implement plans for long-term team growth and development. Requirements: Qualifications: Bachelor's degree or equivalent in a related field Minimum of 8 years of media planning experience Able to apply a strategic filter to solve client challenges Strong knowledge of traditional media channels with an understanding of digital is preferred, but not a requirement Ability to think critically and apply a strategic approach to all plans or projects Experience in leading and managing a team Ability to work effectively with a variety of internal teams and business groups, including Creative, Media, Data & Measurement, Project Management and Finance Ability to communicate effectively within a team environment as well as with outside media sales reps Displays a passion for media and advertising Strong organizational and mathematical skills (including basic media math) Ability to multi-task and deliver work on-time for set deadlines Must be prepared for a fast-paced environment and be comfortable making decisions BarkleyOKRP’s Commitment to Diversity & Inclusion We believe being radically diverse and inclusive is the key to becoming one of the world’s great creative idea companies. By embracing everything that makes our partners who they are and what makes them unique to the world around them, we create the conditions and capacity to help creative, original thinking thrive. BarkleyOKRP is committed to Diversity, Equity, Inclusion and Belonging as part of our corporate strategic goals, supported by a formal DEI+B program, Employee Resource Groups, Director of Diversity leadership and agency commitment to The Brand Lab, Creative Accelerator, Fellowship, MAIP, and BLAC.

• Oversee day-to-day accounting operations, including general ledger, accounts payable, accounts receivable, payroll, and month-end close • Prepare and review monthly, quarterly, and annual financial statements in accordance with GAAP • Partner with Legal and Client Finance to review client contractual terms and scopes of work to ensure appropriate accounting of revenue recognition methodology • Ensure timely and accurate revenue recognition, including client retainers, project-based fees, and media commissions • Responsible for managing the month-end closing activities, including variance analysis and monthly reconciliation of balance sheet accounts. • Ensure accruals/reserves are sufficient and review of spend for correctness and appropriateness of classification. • Oversee and manage the balance sheet, including account reconciliations. Monitor risks associated with ageing balances for A/R, A/P, unbilled media and other key accounts. Advise of provision requirements as necessary. • Oversee client billing processes, including media billing, pass-through costs, and reconciliations • Ensure compliance with match pay and sequential liability • Manage and track cash balances, including reconciliation of client and agency cash balances on a monthly basis • Work closely with Human Resources to ensure payroll and benefits are accurate and paid timely. • Develop and implement policies/procedures in support of and consistent with Company Objectives. • Maintain and improve internal controls to safeguard company assets • Ensure compliance with tax filings, audits, and regulatory requirements • Manage relationships with external auditors, tax advisors, and banking partners • Manage annual audit with external audit firm • Responsible for maintaining a relationship with the Company’s lending bank, including the management and review quarterly bank covenant calculations • Own and optimize financial systems and tools (ERP, billing systems, time tracking, etc.) • Identify opportunities to improve efficiency, accuracy, and scalability of financial processes • Support system implementations or upgrades as the agency grows • Manage and mentor accounting staff, fostering a high-performing finance team • Collaborate closely with leadership, operations, media, and client service teams • Act as a trusted financial advisor to senior leadership

• Executing direct media investments • Managing vendor relationships • Ensuring smooth campaign implementation • Contributing to the tactical execution of media placements across offline and digital channels • Ensuring accuracy in media activations • Supporting contract negotiations • Providing input on strategic recommendations • Offering foundational insights into best practices and strategy

• Support development of measurement plans including metric availability across systems • Develop and maintain dashboards, reports, and data visualizations aligned to measurement plans, referencing existing reports and templates • On-going data QA to ensure data used for reporting and analysis is accurate • Support media performance analysis by analyzing data trends and identifying data changes or outliers that can lead to actionable insights • Collaborate with media planning, activation, strategy, and account teams to provide data storytelling of results and analyses in presentation decks/slides • Partner with reporting and engineering teams to improve data infrastructure and automation of reporting processes. • Demonstrate problem-solving ability with emphasis on drawing inferences with data • Showcase the ability to understand the full working picture of a media plan, not in a single channel silo

• Build and develop a deep understanding of the client's strategic issues, initiatives, and competitive positions. Use this information to measurement frameworks and reporting roadmaps • Ensure that analytics efforts lead to clear, compelling and actionable insights; and insightful narratives are constructed through sophisticated analytics techniques • Create and support executive level presentations and analysis of analytic and data solutions to support client needs • Oversee the development of dashboards, campaign performance reports, and advanced measurement (e.g., brand health, incrementality, A/B testing, etc.). • Translate data/results into compelling and actionable insights; constructing insightful narratives through sophisticated analytic techniques • Ensure timely follow through on all scheduled and ad hoc deliverables. Identify opportunities to continuously improve processes • Present reports, POVs and other materials to clients on a regular basis over the phone and in person • Manage a team of analysts and managers, providing mentorship, technical guidance, and career development support. • Collaborate with data engineering, BI, and marketing science partners to refine data infrastructure and analytics workflows. • Ensure data accuracy, integrity, and consistency across deliverables. • Partner with the Planning and Investment teams on annual budget setting, media plan development and ongoing budget / plan optimization. • Stay up to date on industry trends, analytics best practices, emerging tools, and methodologies. • Develop depth and breadth of understanding of solutions and offerings across BarkleyOKRP and MissionOneMedia

• Design measurement strategies for cross-channel campaigns by working with clients and internal teams to understand business objectives & campaign strategy and aligning appropriate KPIs and measurement solutions. • Demonstrated ability to create analyses that move beyond an explanation of ‘what happened’ to ‘what is important,’ ‘why it happened’ and ‘what should be done’. • Develop, maintain and deliver dashboards, reports, and data visualization tools to internal and client teams that track KPIs and campaign success. • Build and maintain strong client relationships that will enable Analytics team to be viewed as trusted partner and drive strategic conversations. • Be a translator of data and ideas between the client and internal teams; Listen to client, hear them and anticipate their needs. • Forecast audience and campaign performance benchmarks to provide optimization diagnostics. • Manage and mentor small team of junior analysts, ensuring best practices in data analysis, reporting, and storytelling. • Comfortable developing business relationships with AdTech partners to manage and source data. • Comfortable working with and delivering concrete requirements to reporting & engineering team that will enable reporting-ready data & deliverables. • Stay up to date with emerging trends in media analytics, measurement technologies, and industry benchmarks.