Anatta

• Build and deploy ~100 transactional and lifecycle emails in Maropost — order confirmations, shipping notifications, refunds, cancellations, account updates, abandoned cart, welcome/onboarding, reorder flows, product review requests, and promotional campaigns • Develop a reusable, modular component library plus a global header/footer system aligned with the client's new design system • Implement Liquid-based dynamic templates with conditional logic for variables like customer type (e.g., preferred customer vs. unaffiliated buyer), autoship vs. non-autoship, affiliate flows, subscription lifecycle events, and lead routing • Configure multi-country and multi-language localization • Audit the client's existing Mandrill email inventory and migrate flows to Maropost (or support a hybrid approach if needed) • Wire up Shopify triggers to Maropost flows; validate end-to-end functionality alongside the broader platform migration • Coordinate with subscription tooling (Seal Subscriptions) for subscription-related email events • Support a dedicated QA phase covering business logic variability, localization, deliverability, and rendering across major clients and devices • Document templates, components, and conditional logic so the client's marketing team can maintain and extend the system post-launch

• Own and optimize paid acquisition strategy across key channels • Manage and execute campaigns within Meta Ads Manager and Google Ads Manager • Build and test conversion-focused funnels tied to Shopify product and collection pages • Coordinate with Shopify product feeds and dynamic product ads • Analyze campaign performance and optimize toward CPA/CAC efficiency • Partner with internal teams on landing pages, product pages, and offers • Own lifecycle strategy across email and SMS channels for the Shopify store • Build, manage, and optimize flows in Klaviyo • Monitor and report on performance across the full funnel: acquisition → conversion → retention

• Architect, build, and maintain high-quality, reusable, and performant Shopify POS applications. • Develop custom UI Extensions using the Shopify POS UI Extensions SDK to create bespoke in-store workflows. • Integrate server-side logic and third-party services with POS frontend components. • Collaborate closely with project managers, frontend developers, and clients to define and address technical and business requirements for retail environments. • Thoroughly test and debug applications across various devices, including physical Shopify POS hardware. • Write clean, well-documented code and build reusable libraries for future use. • Stay ahead of emerging technologies and updates within the Shopify POS platform. • Troubleshoot complex issues in live retail environments, ensuring minimal disruption to store operations.

• Architect, build, and maintain high-quality, reusable, and performant Shopify POS applications • Develop custom UI Extensions using the Shopify POS UI Extensions SDK to create bespoke in-store workflows • Integrate server-side logic and third-party services with POS frontend components • Collaborate closely with project managers, frontend developers, and clients to define and address technical and business requirements for retail environments • Thoroughly test and debug applications across various devices, including physical Shopify POS hardware • Write clean, well-documented code and build reusable libraries for future use • Stay ahead of emerging technologies and updates within the Shopify POS platform • Troubleshoot complex issues in live retail environments, ensuring minimal disruption to store operations

• Own the full sales cycle for $150K–$1.5M+ eCommerce engagements from discovery through close • Lead high-stakes conversations with executive stakeholders, controlling narrative, scope, and expectations • Build and manage robust pipelines through disciplined prospecting and account-based selling • Diagnose business challenges and create solution-oriented proposals that differentiate Anatta • Serve as subject-matter expert on Shopify Plus capabilities, limitations, and best-fit use cases • Discuss commerce architectures, API connectivity, backend integrations (ERP, OMS, PIM, WMS), and scaling considerations confidently • Partner with Solutions Engineers while maintaining ownership of client relationships • Learn quickly and identify patterns across our client base

• Create, update, and maintain sales collateral including: Pitch decks and proposal templates, Case studies and client success stories, Sales scripts, discovery guides, and talk tracks, Service overviews and capability decks • Partner with sales leadership to translate offerings into clear, compelling, and repeatable sales materials • Continuously refine messaging and positioning based on sales feedback and customer insights • Document and streamline the sales process and sales-to-delivery handoff, making each step clear and repeatable • Identify manual, repetitive, or inefficient tasks and help build systems or workflows to reduce them • Support basic automation and process improvements across sales and marketing workflows (CRM, templates, intake forms, etc.) • Ensure sales materials and processes stay aligned as new services, offerings, or pricing models are introduced • Build and maintain a centralized, well-organized repository for all sales content and documentation • Ensure materials are easy to find, clearly labeled, and always up to date • Own version control and lifecycle management of sales assets • Create simple documentation and internal guides so sales teams know how and when to use each asset • Work closely with leadership to understand evolving priorities, offerings, and go-to-market strategies • Regularly audit sales materials and processes to ensure relevance and effectiveness • Support enablement needs as the business grows into new service lines (e.g., managed services, new delivery models) • Act as a trusted operational partner to sales leadership, enabling them to focus on revenue-generating work

• Create, update, and maintain sales collateral including: Pitch decks and proposal templates, Case studies and client success stories, Sales scripts, discovery guides, and talk tracks, Service overviews and capability decks • Partner with sales leadership to translate offerings into clear, compelling, and repeatable sales materials • Continuously refine messaging and positioning based on sales feedback and customer insights • Document and streamline the sales process and sales-to-delivery handoff, making each step clear and repeatable • Identify manual, repetitive, or inefficient tasks and help build systems or workflows to reduce them • Ensure sales materials and processes stay aligned as new services, offerings, or pricing models are introduced • Build and maintain a centralized, well-organized repository for all sales content and documentation • Ensure materials are easy to find, clearly labeled, and always up to date • Own version control and lifecycle management of sales assets • Create simple documentation and internal guides so sales teams know how and when to use each asset • Regularly audit sales materials and processes to ensure relevance and effectiveness

• Administer product development across client workstreams • Communicate product vision and requirements • Produce business requirements documents, product backlogs, process flows, and user flows • Partner with Project Manager/Scrum Lead to drive various Agile Ceremonies • Develop system architecture diagrams for eCommerce upstream and downstream integrations • Curate client communications and serve as a counterpart to a larger scrum team

• Leads complex, multi-workstream projects with enterprise clients, managing dependencies across technical, creative, and business teams • Owns end-to-end delivery for high-value engagements, ensuring on-time, on-budget execution while maintaining quality standards • Manages multiple concurrent projects, balancing priorities and resources across portfolio • Drives proactive risk management, identifying issues before they become blockers and implementing mitigation strategies • Leads change management processes, negotiating scope changes and managing client expectations on budget and timeline impacts • Ensures business objectives, KPIs, and success metrics are defined, tracked, and achieved • Owns project roadmap build and execution. • Serves as primary point of contact for enterprise client stakeholders, building trusted advisor relationships • Facilitates executive-level conversations, translating technical complexity into business value • Manages difficult conversations with tact and diplomacy, de-escalating issues and maintaining client confidence • Proactively identifies opportunities for account growth and expansion • Mentors and coaches Project Managers and Associate PMs on methodology, client management, and delivery best practices • Provides guidance on complex project challenges and escalations • Conducts project retrospectives and captures lessons learned to improve team performance • Participates in hiring and onboarding of new project management team members • Identifies and implements process improvements to increase delivery efficiency and quality • Contributes to PM practice development, including templates, playbooks, and standards • Shares knowledge across teams through documentation, training, and peer learning sessions • Collaborates with Program Director on resource planning and capacity management • Owns P&L for assigned projects, monitoring budget utilization, profitability, and forecasting • Manages change requests with clear financial impact analysis • Ensures accurate time tracking and resource allocation to maximize billability

• Design and develop scalable middleware solutions to connect Shopify with external enterprise systems • Write robust code to ingest data from various sources • Utilize the Shopify Admin API and Storefront API to manage products, orders, and inventory • Automate data flows for critical business processes • Implement logging, alerting, and retry mechanisms for API errors • Ensure all data in transit is encrypted and handled in accordance with compliance standards