Advance Media

Role Description Advance Local Media is hiring exceptional top producers to deliver high-value digital advertising solutions. If you excel in achieving extraordinary results, we encourage you to apply. We currently have an opening for an Account Executive – Regional, Cincinnati, Ohio. You will drive strategic and profitable revenue growth through your industry knowledge and experience delivering innovative data solutions. This position is responsible for the full sales lifecycle across a broad array of business categories including: - Finance - Home Services - Utilities - Legal - Hi-Tech Focus on winning regional blue-chip clients with significant marketing budgets to deliver measurable outcomes. In this position you will: - Regularly meet with existing and prospective clients - Apply needs-based selling to achieve mutually beneficial outcomes - Focus on profitable revenue growth, meeting or exceeding sales targets - Identify new revenue opportunities - Develop and deliver client presentations supported by data analysis - Manage a healthy pipeline using Salesforce.com to ensure consistent growth - Collaborate with Strategy, Marketing and Operations teams - Work from your home office and travel to clients, conferences and team meetings as necessary Qualifications - Bachelor's degree or equivalent combination of education and experience - Minimum of two years of digital advertising sales, preferably in digital media - Demonstrated success at increasing sales in a competitive marketplace - Consultative and solution-oriented selling experience - Entrepreneurial spirit - Prior experience selling digital media advertising is highly preferred - Demonstration of motivation and quick learning ability - Thorough knowledge of needs-based selling - Experience using CRM sales management platforms, preferably Salesforce.com - Proficiency in MS Office Suite, including Excel, Word, PowerPoint and Outlook - Strong self-motivation and the ability to achieve goals independently - Excellent relationship-building skills - Outstanding written and verbal communication and presentation abilities - Active listening abilities - Commitment to teamwork and collaboration - Solid organizational skills with proven ability to multi-task, manage pressure and meet deadlines Requirements - This role requires reliable transportation to regularly meet with clients Benefits - Compensation for this position is comprised of a base salary plus commission compensation - The base salary range is $50,000 to $60,000 per year - Additional commissions bring total potential target compensation to $94,500 to $104,500

Role Description We’re looking for a driven, detail-oriented Advertising Account Strategist to join our team. In this role, you’ll own the strategic analytics, actionable insights and performance for a portfolio of accounts while staying hands-on with campaign execution across digital media, paid search, and web. If you thrive at the intersection of strategy and execution — and love turning data into compelling client stories — this role is for you. The role of a Digital Advertising Coordinator is to be a trusted resource and strategy driver on a subset of clients spanning multiple mediums. In addition to development, the Digital Advertising Coordinator is responsible for maintenance and management of various campaigns, internal tools/systems, and service offerings. - Creation and ongoing development of digital advertising campaigns - Management and maintenance of digital advertising campaigns including: - Budgeting and bid management - Ad copy/keyword/targeting updates - In-depth secondary/tertiary account updates (ie. RLSA, extensions, shared libraries, placements, etc.) - Learn to analyze data and act upon it to improve account performance - Changes to keep up with the latest service offerings across Google, Bing, Facebook, and other advertising platforms - Changes to abide by client requests/needs/new services - Updates to campaigns from global account analysis - Cross-team and client communication and education, including, but not limited to: - In-depth reporting - Account planning and execution - Development of actionable insights - Maintaining internal documentation to ensure it is always up-to-date and in-line with best practices - Other functions include: - Updating ad creative - Using internal tools for purposes of tracking/reporting and data-diving in an effort to increase overall account performance Qualifications - Great Communicator: Ability to present reports/findings to clients as needed - Amazing with Numbers and Excel: A strong mathematical background is strongly preferred - Detail Oriented: A keen attention to detail is strongly preferred - Strong problem-solving skills and the ability to handle ambiguous situations - Must be proficient with Microsoft Excel, Microsoft PowerPoint, and Microsoft Word - Must be proficient in spelling and grammar utilization - Must be comfortable working with large data sets - Google Ads certification is a plus Requirements - Bachelor’s degree in Economics, Math, Finance, Marketing, Advertising or related field or equivalent job experience required - Minimum 1 year of work experience - Exposure to Google ads, Microsoft ads, or Facebook ads is a plus - Exposure to GA4 is a plus - Exposure to data visualization software (Google Data Studio or Tableau) is strongly preferred

Role Description We’re looking for a Digital Advertising Specialist to join our team. The role is to be a trusted resource and strategy driver on a subset of clients spanning multiple mediums. The Digital Advertising Specialist is responsible for maintenance and management of various campaigns, internal tools/systems, and service offerings. - Creation and ongoing management of digital advertising campaigns, including: - Budgeting and Bid Management - Ad copy/keyword/targeting updates - In-depth secondary/tertiary account updates (ie. RLSA, extensions, shared libraries, placements, etc.) - Analyzing data and acting upon it to improve account performance - Changes to keep up with the latest service offerings across Google, Facebook, Microsoft, and other advertising platforms - Changes to abide by client requests/needs/new services - Updates to campaigns from global account analysis - Cross team and client collaboration, including but not limited to: - Facilitating effective communication across internal teams to align strategy, share learnings, and accelerate decision making - Driving account planning through partnership with internal stakeholders and clients to ensure seamless strategy development and execution - Transforming data and cross-team insights into meaningful, actionable recommendations that support client goals - Act as a reliable training resource to other team members, including, but not limited to: - Facilitate development of newer team members - Act as both a reliable contributor and leader, understanding when it’s time to support and when it’s time to facilitate. - Other functions include: - Updating ad creative - Using internal tools for purposes of tracking/reporting and data-diving to increase overall account performance - Managing, maintaining, and developing internal tools, providing feedback and updates, and working across teams to improve performance/reliability Qualifications - Must be proficient with Microsoft Excel, Microsoft PowerPoint, and Microsoft Word - Must be proficient in spelling and grammar utilization - A strong mathematical background is strongly preferred - Must be comfortable working with large data sets - A keen attention to detail is strongly preferred - Ability to speak up/call out issues when they arise is strongly preferred - Ability to present reports/findings to clients is strongly preferred - Self-starter and proactive approach to their responsibilities is highly preferred Requirements - Bachelor's degree in a related field or equivalent job experience required - Minimum 2 years of working in Google ads, Microsoft ads, or Facebook ads required - Minimum 2 years working in GA4 required - Experience with data visualization software (Google Data Studio, Tableau) is strongly preferred - Less than 5% travel required

Role Description MassLive, the largest news and information website in Massachusetts, is looking for an experienced high school sports reporter to help their team expand into the Boston Area. The reporter will be responsible for all aspects of coverage, including: - Working alongside the High School Sports Editor to build Boston coverage. - Playing a role in content strategy. - Reporting on some of the biggest schools in the state. - Writing and reporting from games. - Gathering data for the high school sports stats platform. - Creating creative storylines. - Producing multi-dimensional content as a digital media outlet. - Covering rankings for teams and players, breaking news, and feature stories. Qualifications - A degree in journalism or communication, or equivalent education and work experience. - Minimum of two years of journalism experience with proven ability in reporting and writing. - Solid understanding of news writing, reporting, journalistic ethics, and story structure. - Mastery of social media and digital interaction. - Bilingual and multilingual language skills are a plus. Requirements - Ability to work independently and remotely under deadline pressure. - Ability to prioritize tasks appropriately. - Must be able to work nights and some weekends. - Ability to learn and master methods and applications used to deliver content across various platforms. - Ability to leverage relationships with sources to deliver differentiated content. - Ability to shoot, edit, and publish short-form video content optimized for Instagram and mobile audiences. - Comfortable appearing on camera for live hits, interviews, and social media-first reporting; broadcast experience a plus. - This job requires reliable transportation to meet with sources or cover events. Benefits - This position pays between $49,500 to $56,000 annually. - Share samples of your best work or a list of story links when you apply.

Role Description As an SEM Strategist at Advance Local, you will develop, manage, and analyze custom SEM strategies for high-tier clients. Your responsibilities include: - Creating, managing, and analyzing custom SEM strategies for our highest-level clients - Supporting both the pre-sales analysis and the ongoing fulfillment of our SEM program - Assisting peers in their understanding of strategy analysis and development - Achieving established KPIs - Providing full, hands-on campaign strategy and execution in collaboration with sales and account management colleagues - Monitoring campaign delivery and pacing by proactively ensuring campaigns are performing to set standards and benchmarks - Providing post-sale campaign reporting and recommendations, with support of sales strategy as needed Qualifications - Bachelor’s degree or the equivalent combination of education and experience - Minimum three years’ experience in SEM strategy building (Agency environment preferred) - Track record in building SEM strategies for a variety of business types - Demonstrated expertise of ad operations processes - Client-facing experience with the skill to explain complex topics in simple language - Ability to manage multiple projects simultaneously while working within deadlines - A desire to continually learn and apply their knowledge Requirements - Passion about SEM and client success - Ability to explain complex concepts in a clear, accessible way Benefits - Compensation includes a base salary range of $50,000 to $60,000 per year - Additional incentives bring total potential compensation to $55,000 to $66,000

Role Description Advance Media New York has an exciting opportunity for a Trending News Reporter to join our growing content team focused on Upstate New York. This role will cover a wide range of high-interest topics that matter to Upstate New Yorkers, including: - News - Weather - Travel and tourism - Business - Everyday issues The job will also include handling some clerical tasks such as: - New business listings - Election posts - Police blotter This position is at the forefront of a new approach to journalism, combining strong instincts with cutting-edge AI tools to produce timely, useful, and engaging content at scale. The ideal candidate is curious, adaptable, and not afraid to use AI as a core part of their workflow. You’ll produce a high volume of stories each day and work alongside a supportive group of reporters and editors who know Central New York and the broader Upstate New York region inside and out. What You’ll Do: - Aggregate and write timely, accurate stories on trending topics across Upstate New York - Use AI tools to streamline research, writing, and publishing workflows - Cover topics including weather events, travel trends, tourism, businesses, and more - Identify trending stories through social media and analytics - Optimize headlines and content for audience engagement and search - Assist with weekly duties related to data collection and posting The base salary range is $45,000 to $55,000 per year. Qualifications - Degree in journalism, communications, or equivalent experience - Demonstrated writing skills - Solid understanding of journalistic ethics, AP style, and story structure - Strong headline writing and SEO instincts - Comfort using AI tools, or a willingness and enthusiasm to learn quickly - Ability to work independently under deadline pressure and juggle multiple assignments - Experience sourcing stories from social platforms and digital communities - Interest in Upstate New York news, culture, and communities - Willingness to assist in other areas, such as election coverage and database development Work Environment & Schedule - Remote-friendly position. Candidates who live in Central/Upstate NY or have knowledge of the area are preferred. - Weekly shift is Tuesday-Saturday. Benefits - Hands-on experience with emerging AI tools - Opportunity to cover stories that directly impact communities across the region — from Syracuse to the Adirondacks to the Finger Lakes and beyond - Supportive work environment for fast, curious journalists who want to experiment, innovate, and grow in a rapidly evolving newsroom

Role Description We’re looking for a Sr. Specialist, Digital Advertising to join our team. In this role, you’ll be a tactical expert in the digital advertising space, with working knowledge of advertising platforms and industry trends, and will be responsible for delivering quality analytical oversight for our client accounts in the automotive vertical. Their tactical responsibilities will directly align with company goals and key results. - Help Catalyst IQ deliver best-in-market digital advertising by continuing to diversify and enhance our digital offerings and tactical approach, with an emphasis on VIN-level vehicle products; hypothesize, test, evaluate and deliver insights and improvement recommendations. - Sit on client calls and speak confidently to their account performance, make recommendations and handle real-time questions. - Stay up to date on new industry trends and technical changes across platforms, and develop a point of view and response on behalf of Catalyst IQ. - Analyze a vast data warehouse and help to distribute key findings to Sales & Account teams to better present Catalyst IQ’s value on various accounts and dealer groups. - Provide the broader digital advertising team with the tools to improve efficiency and troubleshoot problems on the day-to-day. - Support the team with daily deliverables and ticket queues; be a resource to help navigate the tougher problems and requests from Sales/Account teams & clients. Measurements of Success - Expertise: You are on the cutting edge of our services, and you aid your team’s adoption of these services to drive results and connect task-level execution with client-level goals. - Client-First Results: Your impact is felt directly, making sure clients are happy and that performance is strong across programs and accounts. Make yourself present and reliable. Be quick to offer up solutions, recommendations and tools for others to use to continue to push Catalyst IQ’s growth. - Accuracy: You rarely make mistakes. When you do, you can proactively communicate them to your manager, own up to them, and ensure that the same mistake never happens again. - Internal Communication: In-person and across mediums, communication is handled professionally and appropriately. You are viewed as a trusted resource across teams and within the company thanks to your ability to successfully set and manage expectations. - Workload Management: Deliverables are successfully aligned with team goals, client goals and objectives; roadblocks or delays are managed appropriately and proactively. You’re able to balance big-picture projects and detail-level tasks that drive the business forward and keep the focus on client success. - Thought Leadership: You actively participate in making Catalyst IQ better – for our clients and for our teams. We can count on you to push the status quo, find innovative solutions, and promote creative thinking. Qualifications - Bachelor’s Degree in related field or equivalent experience. - Minimum 4 years of experience in digital advertising. Account management, sales or digital advertising operations experience is a major plus. - Google Ads and Google Analytics Certified. Requirements - Strong Digital Advertising expertise in the following: Search, Social Media, Display, Performance Max, CTV/OLV. - Including platform experience in: Google, Facebook, DV360, Google Analytics, Google Merchant Center, Google Tag Manager, Amazon. - Strong analytical mind with the ability to interpret digital ad campaign performance and trends, and speak to them confidently. - Heavy emphasis on mid-to-low-funnel Conversion / Lead delivery. - Proactive mindset, always looking for the next problem to solve. - Seamless collaborator and facilitator of new ideas and projects. - Confident communicator and speaker, able to articulate clearly both in a team environment and in front of clients. - Ability to organize and prioritize time and workflow in a fast-paced, demanding environment. - Ability to work independently on concurrent tasks under tight deadlines. - Quick learner with ability to apply learnings to key company goals. - Strong Microsoft Excel skills.

Role Description This position drives strategy, execution, and optimization of paid media campaigns across Google and Microsoft Ads — including Search, Performance Max, AI Max, YouTube, and Demand Gen — to meet advertiser objectives. This includes all elements of campaign execution: - Proposal research - Competitive analysis - Bid and budget management - Ongoing performance monitoring - Optimization and performance analysis Compensation for this position is comprised of a base salary plus incentive compensation. The base salary range is $53,000 to $65,000 per year. Additional incentives bring total potential compensation to $58,300 to $71,500. What you’ll be doing: - Build and manage campaigns across Search, Performance Max, AI Max, Demand Gen, and Shopping formats aligned to client KPIs - Structure PMax campaigns with asset group segmentation, audience signals, and brand exclusions; apply AI Max URL expansion controls - Maintain traditional Search campaigns alongside automated formats to preserve keyword-level control and protect branded traffic - Develop onboarding plans, budget forecasts, and bid strategy recommendations for new and existing clients - Implement and manage Smart Bidding strategies (tCPA, tROAS, Maximize Conversions/Value) matched to funnel stage and client goals - Feed quality signals via Enhanced Conversions, consent mode (v2), Customer Match, and audience list layering - Monitor pacing, adjust budgets, and manage learning periods during seasonal shifts or strategy changes - Implement and audit conversion tracking via Google Tag Manager, GA4 event tagging, and Enhanced Conversions - Conduct ongoing optimizations: search term analysis, asset reporting, audience reviews, and landing page alignment - Build performance reports and communicate insights, trends, and recommendations in client status calls (weekly/bi-weekly/monthly) - Proactively identify opportunities to improve CPA/ROAS, grow conversion volume, and scale client investment - Translate client objectives into actionable PPC tactics; partner with internal teams, search engine reps, and client stakeholders - Stay current on Google/Microsoft product updates, AI tool changes, and industry best practices; share learnings with the team Qualifications - Bachelor's degree in marketing, business, communications, or related area or equivalent experience - Minimum 1 year’s relevant experience executing and optimizing paid Google Ads and Microsoft Ads campaigns - Active Google Ads certifications required: Search and GA4; Microsoft Advertising preferred - Google Ads AI-Powered Performance Ads or Google Ads Measurement certification a plus - Hands-on experience with YouTube, Demand Gen and Performance Max campaign types required - Experience managing multiple clients across varied industries and budgets simultaneously - Demonstrated experience with Higher Education, Advocacy and/or B2B clients preferred - Google Tag Manager, GA4, Enhanced Conversions, and consent mode (v2) implementation and troubleshooting - Strong analytical skills; proficient in Excel, Google Sheets, or Data Studio for performance reporting - Familiarity with Display/Video and paid social campaigns a plus - Exceptional organizational and time management skills; thrives managing multiple priorities in a fast-paced environment - Clear communicator able to translate complex PPC strategy for non-technical stakeholders - Proactive, adaptable, and current on evolving platform capabilities and automation best practices

Role Description MVD is seeking a Digital Fulfillment Specialist to join our team and support the execution of multi-channel, complex digital advertising campaigns. This role is critical in ensuring campaigns are set up accurately, launched on time, and delivered with a high level of quality and precision. The Digital Fulfillment Specialist works closely with account management, strategy, and fulfillment teams to translate campaign requirements into execution, maintain data integrity, and support performance tracking. This is an ideal opportunity for a detail-oriented, collaborative team player who thrives in a fast-paced environment and is looking to build a strong foundation in digital advertising. Compensation for this position is comprised of a base salary plus incentive compensation. The base salary range is $55,000 to $65,000 per year. Additional incentives bring total potential compensation to $60,500 - $71,500. Responsibilities: - Manages multiple projects and works under tight deadlines with strong organization, prioritization, and follow-through across campaign setup, delivery, optimizations, and reporting. - Builds key relationships as a valued team player with account management, strategy, and fulfillment departments, including interpretation and application of ad operations SLAs, issue resolution, and escalation processes. - Acts as a liaison across teams by translating inputs into clear next steps, ensuring all required information (KPIs, creative assets, access, tracking) is complete and communicated to support campaign setup and execution. - QAs all work prior to handoff to ensure accuracy, completeness, and alignment with campaign and reporting requirements. - Ensures that campaigns are fully set up and ready for launch by validating that all required inputs are complete and accurate prior to execution. - Ensures that campaigns are launched on time, that campaign performance is adequately monitored, and proactively flags potential issues or risks before they impact downstream teams or timelines. - Pulls and prepares campaign data and reports to support performance analysis and optimization recommendations. - Manages Salesforce opportunities ensuring accurate campaign setup, billing, and financial reconciliation align with signed media plans. - Debugs and troubleshoots issues with reporting discrepancies and workflows, validating assumptions before escalation. - Coordinates with internal teams to resolve discrepancies and meet client needs. - Continually works to streamline processes to ensure efficient tracking and best-in-class delivery. Qualifications - Bachelor’s degree or equivalent education and experience - Minimum 1 year of relevant experience within the digital advertising space, including prioritizing delivery across multiple campaigns/accounts - Self-starter with a passion for digital advertising and client service; comfortable in high-volume environments where speed and accuracy both matter - Strong critical thinking and ownership: able to identify root causes, interpret incomplete/ambiguous information, and determine next steps without step-by-step direction - Strong communicator (written and verbal) who can explain issues clearly, ask precise questions, and keep stakeholders aligned - Excellent attention to detail, high accuracy, and accountability; strong time-management and prioritization skills - Demonstrated experience with Social Media and Google Ad products (e.g., Meta Business Manager, Google Analytics, Campaign Manager, Google Tag Manager, Google Ads) - Experience using project management tools like Asana or Basecamp to drive schedules and outcomes (workflow management, not just task completion) - Experience with Google Workspace (Sheets, Docs, Slides) - Knowledge of digital advertising products and KPIs across channels (display, search, social), with awareness of current and emerging trends - Salesforce experience preferred - Agency experience a plus

Role Description Advance Education, part of Advance Local Media, is hiring exceptional top producers to achieve high-value digital advertising solutions within the Education industry. If you excel in achieving extraordinary results, we encourage you to apply. In this digital advertising sales role, you will drive strategic and profitable revenue growth through your deep industry knowledge and experience delivering innovative data solutions for the full education category sales lifecycle, including: - Client acquisition - Campaign strategy - Performance optimization Focus on helping institutions attract and retain students to deliver measurable outcomes for education organizations. Compensation for this position is comprised of a base salary plus commission compensation. The base salary range is $60,000 to $70,000 per year. Additional commissions bring total potential target compensation to $118,000 to $128,000. In this position you will: - Regularly meet with existing and prospective clients - Apply needs-based selling to achieve mutually beneficial outcomes - Focus on profitable revenue growth, meeting or exceeding sales targets - Identify new revenue opportunities - Develop and deliver client presentations supported by data analysis - Manage a healthy pipeline using Salesforce.com to ensure consistent growth - Collaborate with Strategy, Marketing and Operations teams - Work from your home office and travel to clients, conferences and team meetings as necessary Qualifications - Bachelor's degree or equivalent combination of education and experience - Minimum of five years of digital advertising sales in the education industry, preferably in digital media - Demonstrated success at increasing sales in a competitive marketplace - Consultative and solution-oriented selling experience - Entrepreneurial spirit - Prior experience selling digital media advertising is highly preferred - Thorough knowledge of needs-based selling - Experience using CRM sales management platforms, preferably Salesforce.com - Proficiency in MS Office Suite, including Excel, Word, PowerPoint and Outlook - Strong self-motivation and the ability to achieve goals independently - Excellent relationship-building skills - Outstanding written and verbal communication and presentation abilities - Active listening abilities - Commitment to teamwork and collaboration - Solid organizational skills with proven ability to multi-task, manage pressure and meet deadlines Requirements - This role requires reliable transportation to regularly meet with clients.