• Execute, and optimize paid search campaigns across platforms • Support and optimize paid social campaigns across different social platforms and other relevant channels • Translate campaign data into actionable insights and performance recommendations • Monitor campaign performance daily and identify opportunities to improve efficiency, conversion rates, and ROAS • Support ongoing experimentation across marketing strategies, audience targeting, landing pages, ad formats, messaging, and creative • Assist in implementing and scaling automation workflows, scripts, AI-assisted processes, and performance optimization tools • Ensure campaign structure, tracking, tagging, and attribution are properly maintained • Partner with creative and content stakeholders to improve messaging impact, ad performance, and audience engagement • Stay up to date on paid search trends, platform updates, automation capabilities, and AI developments within performance marketing

Role Description We are looking for a strategic, hands-on Paid Strategy Manager to own the full media buying proposition at Not On The High Street. This role gives a single, holistic owner end-to-end accountability for performance, audience strategy, testing, budget and reporting across paid media. - Paid Search will represent roughly 70% of your remit, with Paid Social making up the remaining 30%. - Collaborate closely with our Creative Social Strategy Manager. - Run day-to-day buying, optimisation and budget allocation across the funnel. - Be hands-on with both PPC & Paid Social. - Defend every decision with data and maintain a strategic instinct. Accountabilities - Paid Search (approx 70% of the role) - Lead the strategy and execution of all Paid Search activity across Google Ads and Microsoft Ads. - Own the strategy and execution of our brand-led YouTube activity. - Perform daily, weekly, monthly and quarterly performance monitoring. - Continuously test, optimise and iterate ad copy, creative, product feed, audience and bid strategies. - Paid Social (approx 30% of the role) - Own the day-to-day management, optimisation and buying across Paid Social platforms. - Build out audience targeting, segmentation and retargeting strategies. - Work with the Creative Social Strategy Manager to provide structured feedback on creative performance. - Build, launch and QA campaigns. - Cross-channel ownership - Own the audience, creative and incrementality testing roadmap. - Own budget planning and pacing across brand and performance marketing. - Provide consolidated reporting on paid performance. - Own audience data, tracking and measurement set-up. - Liaise with key stakeholders across the business. - Management of Performance Marketing Executive - Impart knowledge and involve them in processes. Qualifications - 5+ years hands-on experience managing Paid Search and Paid Social campaigns. - Deep expertise across Google Ads and Microsoft Ads. - Strong working experience with Meta Ads Manager. - Strong analytical capability — Google Sheets, Google Analytics, Looker & Count. - Track record of designing and executing incrementality, audience and creative testing strategies. - Experience managing significant budgets across both brand-building and performance objectives. Requirements - Ability to demonstrate knowledge and passion for the NOTHS brand. - Commercially minded with a test-and-learn mindset. - Highly organised and comfortable juggling multiple channels, campaigns and stakeholders. - A strong communicator who collaborates well across teams. - Flexible in your approach to digital marketing. - Comfortable making data-driven trade-offs between channels, funnel stages and audiences. - Understanding of our position as a marketplace. Benefits - Private medical insurance. - Health cash plan. - Electric vehicle scheme. - Mental health platform access. - Cycle to work scheme. - 20% discount on our website. - 25 days of holidays each year (plus bank holidays). - Opportunity to work from anywhere for two calendar months a year.

Role Description Scopely is looking for a Senior Performance Marketing Manager to join our User Acquisition team in Canada on a remote basis! The User Acquisition team is focused on driving player growth and efficiency across various digital marketing channels. The UA team’s mobile advertising ecosystem is an always-changing, rapidly growing world, and at Scopely, you'll play a key part in our next big leap in user growth. Our mission is to make experiences that our players love and keep coming back to time and time again. - Own Growth Systems: Own end-to-end UA performance across one or more titles, including budget allocation, marginal CAC targets, and profitability at scale. - Channel Strategy & Scaling: Define channel strategies across Meta, Google, TikTok, DSP Networks, SDK Networks, CTV, and emerging platforms; identify scaling opportunities, saturation points, and performance constraints. - Creative System Leadership: Partner with Marketing to drive high-velocity creative testing, translating insights into repeatable creative strategies that improve performance. - Global Partnerships: Identify, evaluate, and grow high-impact partnerships, ensuring contribution to incremental user growth. - Measurement & Forecasting: Own experimentation strategy and measurement frameworks, including A/B and multivariate testing, incrementality testing, and forecasting (LTV, payback, marginal CAC). - Cross-Functional Growth: Partner with product, ads, data, and creative teams, influencing decisions through UA insights and performance constraints. - Portfolio Risk Management: Identify risks across channels, creatives, and measurement (e.g., signal loss, fatigue, concentration) and adjust strategies to sustain growth. Qualifications - Education: BA/BS in Economics, Mathematics, Marketing, Communications, Finance, Business Administration, or a related field. - Experience: 4–7+ years in media buying, user acquisition, or performance marketing, with ownership of significant budgets and demonstrated impact on growth outcomes. - Analytical Mindset: Strong expertise in experimentation design, cohort analysis, and LTV forecasting, with the ability to translate data into actionable investment decisions. - Problem-Solving: Ability to operate at a systems level, evaluating tradeoffs and optimizing across multiple growth levers. - Technical Skills: Proficiency with Excel/Sheets; experience with SQL, BI tools, or attribution platforms is a plus. - Self-Motivation: Ability to work independently with strong ownership, proactively identifying opportunities and driving execution. Benefits - Base pay offered may vary depending on job-related knowledge, skills, and experience. - In addition to base pay, employees may be eligible for equity, bonuses, and a comprehensive benefits package, including healthcare benefits, retirement benefits, pet insurance, paid holidays, paid Scopely free days, and unlimited paid time off. Company Description Scopely is a leading video game and global interactive entertainment company, home to many of the world’s most beloved and enduring experiences, including two of the most successful mobile games of all-time “MONOPOLY GO!” and “Pokémon GO.” Founded in 2011, Scopely is powered by its exceptional team — including thousands of world-class gamemakers around the globe, a distinctive tenet-driven culture, and its proprietary technology platform, Playgami. Recognized multiple times as one of the "100 Most Influential Companies in the World" by TIME magazine and one of Fast Company's "World's Most Innovative Companies" and “Best Workplaces for Innovators,” Scopely believes that video games can be a force for good — creating meaningful connections, vibrant communities, and making life better through play.

Fires Planner, lead Location: Honolulu, HI United States time type Full time Hybrid job requisition id R0240988 Job Description: The Opportunity: As a Lead Fires Planner, you will serve as the senior Fires expert and advisor at an Army Combat Training Center. You will lead and manage fires planning and execution across Joint Exercise Life Cycle events and rotational training, synchronizing Fires with all warfighting functions to create realistic, high‑tempo joint training environments. This role combines operational leadership, exercise design, and the ability to integrate joint and multinational fires into large-scale combat operations training. You will guide planning teams, oversee replication of higher headquarters fires processes, and ensure the fidelity of battlefield effects across the battlespace. How You'll Contribute: - Lead planning, design, and delivery of exercise products across the Joint Exercise Life Cycle. - Develop and refine CONOPS, mission analysis, COAs, exercise orders, and integrated Fires Plans. - Ensure scenarios incorporate all warfighting functions and reflect current doctrine. - Direct creation of battlefield effects plans and oversee the Battlefield Effects Coordination Cell (BECC). - Rotational Execution and Higher Command Replication. - Lead the fires element within replicated higher command during rotations. - Synchronize joint fires and ensure realistic replication of joint and coalition fires processes. - Oversee production and distribution of operational and strategic products using Mission Command Systems. - Oversee development of mid‑ and end‑of‑rotation AARs, take‑home packages, and fires assessments. - Ensure battlefield effects, key events, and mission outcomes are accurately captured in feedback. - Supervise and mentor a team of fires planners, scaling support during rotations. - Maintain high standards of quality, relevance, and doctrinal accuracy across fires products. Join us. The world can't wait. You Have: - 4+ years of experience as an Army or USMC fire supporter at Brigade level or below - 2+ years of experience with LVC training or CTC - Experience at Division, Corps, Joint, or Multinational HQ - Experience with Microsoft Office - Knowledge of Army and Joint doctrine and training policy - Knowledge of Army Command and Control Systems - Secret clearance - Bachelor's degree Nice If You Have: - 2+ years of experience as a fire supporter at Brigade level or higher - Experience as a Fires BN S3, XO, or CTC OC/T - Possession of strong communication, analytical, and leadership skills - Master's degree - Completion of ILE, CGSC, or MEL 4 - Completion of Joint Firepower or Joint Air Operations C2 course Clearance: Applicants selected will be subject to a security investigation and may need to meet eligibility requirements for access to classified information; Secret clearance is required. Compensation At Booz Allen, we celebrate your contributions, provide you with opportunities and choices, and support your total well-being. Our offerings include health, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work-life programs, and dependent care. Our recognition awards program acknowledges employees for exceptional performance and superior demonstration of our values. Full-time and part-time employees working at least 20 hours a week on a regular basis are eligible to participate in Booz Allen's benefit programs. Individuals that do not meet the threshold are only eligible for select offerings, not inclusive of health benefits. We encourage you to learn more about our total benefits by visiting the Resource page on our Careers site and reviewing Our Employee Benefits page. Salary at Booz Allen is determined by various factors, including but not limited to location, the individual's particular combination of education, knowledge, skills, competencies, and experience, as well as contract-specific affordability and organizational requirements. The projected compensation range for this position is $86,900.00 to $198,000.00 (annualized USD). The estimate displayed represents the typical salary range for this position and is just one component of Booz Allen's total compensation package for employees. This posting will close within 90 days from the Posting Date. Identity Statement As part of the hiring process, we will ask you to complete an identity verification process that leverages advanced biometrics and artificial intelligence to ensure authenticity and protect against identity fraud. You are expected to be on camera during interviews and assessments. We reserve the right to take your picture to verify your identity and prevent fraud. Candidate AI Usage Policy AI is a part of our daily work at Booz Allen, and we are committed to the responsible and ethical use of AI tools. However, we want to ensure a fair candidate process based on your own skills and knowledge. As part of this commitment, the use of artificial intelligence (AI) or other tools to assist with responses during interviews (whether in-person or virtual) is prohibited unless permission is explicitly provided. Work Model Our people-first culture prioritizes the benefits of collaboration, whether it occurs in person or virtually. To support engagement and effective communication, employees working virtually are generally expected to have their cameras on during meetings. - Remote: If this position is listed as remote, there may still be occasions when you are required to work in person at a Booz Allen or customer facility. - Hybrid: If this position is listed as hybrid, you will be expected to work from a Booz Allen facility frequently, in alignment with leadership expectations and the needs of the role. You may also be required to work from or visit a customer facility. - Onsite: If this position is listed as onsite, work will primarily be performed at a Booz Allen office or customer facility, where employees will collaborate directly with colleagues and customers as required by the role. Commitment to Non-Discrimination All qualified applicants will receive consideration for employment without regard to disability, status as a protected veteran or any other status protected by applicable federal, state, local, or international law.