Accelerated Digital Media

• Develop, write and build email / SMS marketing campaigns and workflows that align with brand guidelines, unique user lifecycle touch points and marketing goals • Collaborate with Client Success Manager, designers, and other team members to ensure that the email campaigns align with overall marketing strategies and customer journey mapping, integrating insights from various stakeholders into the campaign execution • Maintain clear and consistent communication with team members and stakeholders to ensure that campaign goals are understood and that email designs meet the brief’s requirements and objectives • Continuously monitor the performance of email campaigns and workflows to ensure quality and effectiveness, and make optimization recommendations as necessary • Ensure all email campaigns comply with industry best practices and legal standards, including CAN-SPAM regulations and GDPR where applicable, maintaining high standards of data privacy and email deliverability

• Develop and execute SEM strategies in line with client objectives • Conduct keyword research and competitive analysis • Create and manage campaign budgets and forecasts • Develop a robust testing roadmap and ensure continuous evolution of the client’s SEM programs • Develop comprehensive Quarterly Business Reports (QBRs) with the team • Create, optimize, and manage PPC (Pay-Per-Click) campaigns on platforms like Google Ads, Bing Ads, and others • Write and optimize ad copy for maximum click-through rates (CTR) • Monitor and analyze campaign performance using various analytics tools • Maintain regular communication with clients to understand their business goals and objectives • Lead and mentor a team of SEM Account Managers

• Serve as the primary point of contact for a portfolio of clients • Provide strategic guidance, offering tailored marketing solutions • Proactively communicate with clients to ensure satisfaction • Manage end-to-end project delivery, from campaign planning to performance analysis • Collaborate with internal teams to ensure projects are completed on time • Analyze campaign performance metrics to drive performance improvements • Monitor client satisfaction metrics and gather feedback

• Collaborate in designing and building resilient software for complex applications • Develop and maintain components using React and Next.js • Work with APIs from generative AI providers • Create automations that leverage generative AI to enhance process efficiency • Write and manage scripts and automations using JavaScript and Python • Perform basic data management using Supabase and PostgreSQL • Identify and resolve technical issues, both independently and collaboratively • Maintain clear and precise documentation of code, workflows, and system behaviors • Experiment with new technologies and modern DevOps practices • Lead the implementation phase by overseeing code quality, performing reviews, and ensuring adherence to best practices

• Provide strategic leadership and oversight of all search engine marketing (SEM, paid social, and programmatic) initiatives • Collaborate with innovative & transformative clients, senior management, and cross-functional teams to develop and execute paid media strategies • Manage a team of Media Strategists, optimize campaigns, and stay ahead of industry trends • Develop and communicate the overall paid media strategy, including goals and objectives internally and externally • Collaborate with clients or senior management to align paid media efforts with broader marketing and business objectives • Stay updated on industry trends, algorithm changes, and emerging technologies • Lead and mentor a team of Media Strategists & Sr Strategists, including setting clear performance objectives and providing guidance • Oversee campaign planning, execution, and optimization efforts • Ensure team members are well-equipped to deliver exceptional results • Monitor and analyze campaign performance using analytics tools and performance dashboards

• Serve as the primary point of contact for a portfolio of clients • Provide strategic guidance, offering tailored marketing solutions • Proactively communicate with clients to ensure satisfaction • Develop and drive comprehensive strategies tailored to each client's goals • Manage end-to-end project delivery • Collaborate with internal teams to ensure projects are completed on time • Analyze campaign performance metrics and key insights

• Serve as the primary point of contact for clients across active AI engagements • Guide clients through AI implementations • Monitor client health across AI engagements • Document client outcomes and workflow wins • Partner with the AI team on delivery handoffs • Build and maintain a library of onboarding materials • Act as an internal AI adoption resource • Stay current on AI model capabilities and emerging tools • Support the sales team on expansion conversations • Measure and report on AI service line performance

• Plan, develop, and execute advanced paid media strategies across Google Ads, Microsoft Ads, and some social platforms, tailored to client needs and goals, ensuring top-tier results within allocated budgets and timeframes. • Lead quarterly or monthly planning sessions, presenting strategic roadmaps that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance. • Measure and report on campaign performance, including lead trends/revenue, budget allocation, quality of search terms, and other relevant metrics. • Create insightful, action-oriented monthly reports, clearly communicating performance and strategic recommendations to clients. • Collaborate with the immediate team and cross-departmentally on marketing strategies aligned with client business goals. • Demonstrate knowledge and understanding of clients' business priorities, translating them into strategies to deliver qualified leads and/or sales for essential clients. • Conduct in-depth competitor and audience analysis to inform campaign strategies, identify market opportunities, and industry trends. • Perform keyword research and analyze creative assets, providing data-driven recommendations for optimization. • Manage and optimize paid media budget allocation across channels and keywords, using a test-and-learn approach to adapt based on performance. • Actively participate in team meetings, sharing insights and contributing to the agency's collective knowledge base.

Description About Us: Accelerated Digital Media stands as a self-funded, employee-owned digital marketing agency with a focus on performance media management across paid search, paid social, and programmatic. Our culture prioritizes our team and values high standards. We welcome fresh perspectives, champion collaboration, and cultivate individual accountability to meet our ambitious growth objectives. Specializing in direct-to-consumer brands, we excel in healthcare, specifically digital health, and e-commerce, including a range of consumer products. For a view of our current client base, visit our clients page. Job Overview: We are looking for a Business Development Manager to extend our sales and marketing capabilities. This role will closely support the sales team, coordinate new business opportunities, and help drive growth. You will play a key role in ramping up our prospecting efforts and ensuring a steady flow of qualified leads into the sales process. This position is ideal for someone who thrives in a fast-paced, entrepreneurial environment and is eager to be a key player in a rapidly growing company. You will be an extension of the Associate Director of Sales Operations, owning key parts of the sales process, working directly with prospects, and representing the values and vision of ADM. This role demands a proactive mindset, a passion for sales, and the ability to manage a variety of tasks while staying aligned with the company's strategic goals. Responsibilities: Core Responsibilities: Prospecting & Lead Management: Drive lead generation through targeted research, outreach, and networking to uncover new business opportunities. Prioritize and organize leads, ensuring smooth progression from prospecting to client onboarding. Take ownership of cold lead nurturing and facilitate strong, ongoing communication with leads until they are qualified. Vet and qualify leads and facilitate scheduling meetings between these leads and the Associate Director of Sales Operations. Messaging & Strategy: Develop and execute effective outbound messaging strategies for prospect engagement. Align sales initiatives with ADM’s strategic goals to target high-value clients and drive growth. Maintain clear, strategic communication with prospects to ensure they are aligned with ADM’s offerings. CRM & Reporting: Maintain CRM records with accurate and up-to-date information for all prospects and clients. Generate regular reports on lead generation, conversion rates, and sales activities to provide visibility into the sales pipeline. Other Areas of Support: Sales Process Coordination: Manage the coordination of the entire sales process, ensuring efficient handoffs and communication throughout. Assist in conducting discovery calls and positioning ADM as the ideal partner for prospects’ needs. Collaborate closely with the Associate Director of Sales Operations to review inbound leads, qualify opportunities, and support pitch preparation. Market Research & Data Aggregation: Conduct competitive analysis and market research to support sales and marketing efforts. Aggregate and track key marketing data to support sales goals and strategic decision-making. Participate in weekly sales and marketing meetings, sharing insights and updates to drive business success. Prospect-Facing Responsibilities: Represent ADM in interactions with prospects and clients, ensuring consistent messaging and a seamless sales experience. Facilitate client onboarding processes to ensure smooth transitions and long-term success. Take ownership of key aspects of the prospect relationship from the first interaction through to the initial stages of the partnership. Requirements Qualifications: Education: Bachelor’s degree in Business, Marketing, Communications, or a related field (preferred). Experience: 2+ years of experience in business development, sales, or marketing (digital marketing or agency experience is a plus). Proven track record in lead generation, prospecting, and sales process coordination. Familiarity with digital marketing services, especially paid search and social media. Experience with CRM tools (HubSpot, Monday.com, etc.) is a plus. Experience with Prospecting tools (ZoomInfo, Growbots, etc.) is a plus. Skills: Excellent written and verbal communication skills. Highly organized, and able to juggle multiple tasks and priorities. Strong analytical skills and ability to interpret sales data. Self-starter with the ability to work independently and collaborate with teams. Strong understanding of the e-commerce and digital health industries. Comfortable working directly with clients and prospects in a sales context. This role is required to be based in the US or Canada. Benefits Why Join ADM: We offer a competitive salary and performance-based bonuses. We invest in our team by empowering new ideas and providing opportunities for continuous professional development We foster an open, supportive, and productive culture that extends into the homes of our remote workers around the continent. We work with innovative & transformative digital health brands as well as the fastest-growing e-commerce companies 90% company sponsorship for health, dental, and vision 401K with employer match program through Human Interest Unlimited paid time off (with the expectation that each team member takes a minimum of 2-weeks) We host in-person company-sponsored events multiple times per year as well as monthly virtual company-sponsored activities Total Compensation up to $80,000 How to Apply: If you're ready to become a critical part of a growing team and take ownership of the sales process, we encourage you to apply. Join us at ADM and help shape the future of digital marketing. Accelerated Digital Media is an equal opportunity employer. We encourage applications from candidates of all backgrounds to apply.