• Launching, managing, and optimising Paid Social Ads campaigns • Structured creative testing and reporting • Scaling campaigns based on performance data and business goals • Collaborating with creative and strategy teams to align messaging and performance • Managing budgets, pacing, and daily account health • Ensuring compliance with Meta Ads policies and ad approvals • Creating clear, insightful reports for internal and client use • Participating in internal strategy calls to provide tactical recommendations

The Senior Manager, Digital Experience & Growth Journeys owns the end‑to‑end customer journey across web and in‑product surfaces, from initial awareness through consideration, activation, and revenue‑generating engagement. This role goes beyond website management to orchestrate scalable, self‑serve, and product‑led experiences that drive conversion velocity, pipeline influence, and product outcomes. Operating at the intersection of web, product, content, growth, and GTM, this leader uses behavioral insights, funnel diagnostics, and AI‑enabled optimization to continuously improve how customers discover, evaluate, activate, and adopt our products across global markets. Key Responsibilities End‑to‑End Customer Journey Ownership - Own and optimize the full digital customer journey, spanning awareness, consideration, evaluation, trial, activation, and sales engagement. - Design cohesive experiences across marketing web, in‑product touchpoints, trials, demos, and self‑serve flows, ensuring continuity from first visit to product usage. - Translate GTM strategy into clear journey architectures that support both no‑touch / PLG motions and sales‑assisted pathways. Funnel Performance, Diagnostics & Insights - Define what “engagement” means within our GTM model and operationalize it through measurable behaviors (e.g., progression, activation, depth of use, conversion velocity). - Lead funnel diagnostics across traffic sources, content, journeys, and product touchpoints to identify friction, drop‑off, and growth opportunities. - Use qualitative and quantitative insights (behavioral data, experimentation, feedback loops) to inform continuous optimization. Product‑Led & Self‑Serve Growth - Partner closely with Product and Growth teams to design self‑serve journeys, activation flows, and product‑led pathways that increase adoption and expansion. - Ensure web and pre‑product experiences meaningfully feed trials, demos, onboarding, and in‑product engagement. - Contribute to PLG strategy by aligning digital experiences with activation, retention, and usage outcomes. AI‑Ready, Search‑Forward Digital Experience - Evolve the web experience for the next generation of discovery, including answer‑engine optimization (AEO), AI search readiness, structured content, and schema strategy. - Lead initiatives around AI‑powered personalization, automated content structuring, and predictive journey optimization to scale relevance and performance. - Ensure digital surfaces are optimized for both human users and machine‑driven discovery (search, assistants, copilots). Global, Multi‑Market Optimization - Own international web and journey considerations, including regional SEO/AEO, localization strategy, and market‑specific optimization. - Balance global consistency with regional relevance to drive performance across priority markets. Cross‑Functional Leadership & Alignment - Act as a connective leader across web, product, content, campaigns, brand, and analytics to deliver a unified digital experience. - Partner with Sales and Marketing leaders to ensure digital engagement meaningfully supports pipeline creation, acceleration, and product adoption. - Influence roadmaps, priorities, and investment decisions through data‑backed insights and clear articulation of impact. What Success Looks Like - Improved conversion velocity across key funnel stages (visit → engagement → activation → revenue impact). - Clear linkage between digital engagement and pipeline, trial, demo, or product usage outcomes. - Scalable, self‑serve journeys that reduce friction and increase activation without added sales touch. - Strong global performance driven by localized, search‑optimized, AI‑ready digital experiences. - Trusted partnership across product, growth, marketing, and sales teams. Qualifications - 8-10+ years leading digital experience, content, growth, or web strategy in a B2B or product‑led environment. - Proven experience owning complex, multi‑stage customer journeys tied to business outcomes. - Deep understanding of PLG motions, self‑serve funnels, and activation metrics. - Strong analytical mindset with hands‑on experience using funnel analysis, experimentation, and behavioral insights. - Experience operating at global scale with localization and regional optimization. Preferred Experience - Experience with AI‑driven personalization, structured content systems, or predictive optimization. - Familiarity with modern SEO evolving into AEO and AI search ecosystems. - Background partnering closely with Product and Growth teams on in‑product experiences. Application Process If you thrive in a fast‑paced environment and you are eager to make a significant impact in the field of accessibility, we would love to hear from you! This is a full‑time, salaried position offering a competitive benefits package, including bonus opportunities, generous paid time off, paid holidays, and a range of programs designed to support employee well‑being and work‑life balance. Interested in immediate consideration? Please submit your resume to be considered for this role. Level Access is committed to workforce diversity and is an Equal Opportunity Employer. We are dedicated to providing reasonable accommodations throughout the hiring process. Level Access uses artificial intelligence (AI) tools to support and enhance our recruitment and hiring processes. These tools may assist with activities such as résumé screening, skills assessments, interview scheduling, and communication These tools are designed to assist our recruiters and do not make final hiring decisions. All AI-assisted processes are subject to human review and candidate information is handled in accordance with our Privacy Policy and applicable regulations. To learn more about how we collect and use personal data, please review our Privacy Statement (https://www.levelaccess.com/privacy-statement) and our Trust Center (https://trust.levelaccess.com).

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description This role will be responsible for researching and writing content for the Forbes Vetted Beauty & Grooming and Fashion sections. These sections publish a number of story types, including: - Buying guides - Roundups - Tested product reviews - News posts - How-tos - Columns and features The Beauty & Fashion Writer will collaborate across areas of the business, working closely with the team’s editorial and strategy staffers to create and optimize evergreen content, and with the audience development team to create video and newsletter content as needed. This is a remote position with an option to commute to the Jersey City Forbes office if based locally. - Write well-researched and authoritative articles in the fashion and beauty & grooming categories, which includes apparel, jewelry and accessories, makeup, skincare, haircare, personal products and more - Perform hands-on testing along with other research and interviews to craft high-quality, best-of-the-web content that Forbes Vetted readers can confidently rely on - Brainstorm and pitch stories as a part of the regular monthly content planning process, based on SEO/GEO and audience data, trends, seasonality and other KPIs - Frequently collaborate across teams, including with strategy, data, audience development, partnerships and product, as well as other editors and writers on staff - Ideate and execute off-platform content for social, newsletter and video channels as a routine part of beauty and fashion coverage - Leverage analytics tools like Looker to help plan content and track performance against team and individual goals - Participate in sales event coverage, including working shifts over some holiday weekends such as Memorial Day, Amazon Prime Day and Black Friday/Cyber Monday Qualifications - 4+ years of expertise and experience writing about products and topics in the fashion and beauty & grooming categories - Impeccable writing and reporting skills - Experience with hands-on product testing in the beauty, grooming and fashion space - Experience appearing in video - Existing online audience or excitement to develop a following at Forbes Vetted - Eager to innovate and experiment editorially Requirements - Comfortable writing about products across at least some of Forbes Vetted’s other lifestyle categories, such as travel - Understanding how to source and cultivate experts for inclusion in articles - Robust network of industry PR contacts - Eye for features, storytelling and packaging that strengthens the site’s authority Benefits - Annual base salary range: $70,000 - $75,000

• Implement structured content schemas and document types within Sanity Studio • Configure marketing page templates, reusable components, and structured content modules • Build and maintain preview functionality and publishing workflows for content editors • Develop frontend page templates aligned to defined layout patterns • Build reusable UI components using modern React patterns • Fetch and render content from Sanity APIs into the storefront experience • Integrate Shopify Storefront API where product data is referenced within content pages • Support migration of approximately 260 marketing pages and 600 templated store detail pages • Write or support transformation scripts to convert AEM content structures into Sanity-compatible documents • Assist with bulk content imports and validate data integrity post-migration • Collaborate with delivery, UX, and engineering teams to maintain strict scope control and timelines