MeanPug Digital is a performance-focused marketing agency that helps law firms grow in competitive markets. We work closely with legal clients to drive measurable results and are looking for people who understand both strong media execution and the unique dynamics of law firm advertising. We are looking for a Traditional Media Buyer with direct experience buying media for law firms. This role will be responsible for planning, negotiating, placing, and managing traditional media campaigns for legal clients across channels such as TV, radio, cable, print, and out-of-home. The ideal candidate understands how to evaluate opportunities not just by cost or reach, but by their ability to generate qualified leads and support firm growth. This person should be comfortable managing budgets, working with media vendors and reps, monitoring campaign performance, and making informed recommendations based on results. Experience in legal marketing is required, and candidates should understand the pace, competitiveness, and performance expectations that come with buying media for law firms.

• Develop and execute a repeatable, scalable content engine • Conduct viral strategy audits across comparable brands • Extract repeatable formats, hook structures, and engagement patterns • Build Figma boards to present and align on content direction • Manage daily publishing cadence • Oversee creator and UGC pipeline • Optimize hooks, retention, and storytelling • Test one new experimental content format weekly • Build and optimize Manychat keyword flows • Set up auto-DMs tied to Reel CTAs • Segment users by product interest • Track revenue impact from organic and retention efforts • Ensure athletes are aligned to clear KPI buckets • Improve content output and monetization structure • Track whitelisting results and measurable ROI • Maintain weekly KPI spreadsheet • Report performance during executive meetings

• Support the Marketing Manager with planning, posting, and engaging with audiences across organic social channels. • Act as the brand’s voice on social media by engaging with audiences — commenting, liking, and responding on our channels, as well as relevant brand and influencer pages. • Assist with influencer collaborations and user-generated content, including outreach, recruitment, contracts, and product sampling. • Monitor social media and industry trends and contribute creative ideas to support content and campaign planning. • Support cross-team marketing initiatives, help track campaign performance, and maintain marketing documentation and trackers. • Assist with trade show preparation, marketing materials, asset reviews, and provide general ad-hoc support to ensure smooth team operations. • Support email marketing campaigns, customer lists, and basic CRM tasks to drive engagement. • Assist the Marketing Manager with day-to-day website updates, product uploads, content management, and act as a point of contact for website requests. • Support loyalty, referral, and retention initiatives, including testing, setup, and ongoing optimisation. • Help create sales landing pages, update collections, and support promotional campaigns across the website.

• You own our social media calendar and keep it up to date and ensure all relevant assets required are collected. • You write social posts as needed following TOV guidelines and ensuring all text is channel optimised. • You monitor comments and maintain engagement with our community. • You follow key content trends and know how to optimise our content calendar accordingly and keep a keen eye on competitor activities. • You prepare periodic reports using various tools to generate data and can recommend actionable insights. • You work daily with our design team to ensure all design assets for social and beyond are delivered on time and on budget. • You create and update briefs and tickets and ensure our design team and relevant stakeholders are looped in to their design. • You update visual asset templates as required using tools like Figma. • You research and develop new ideas for content aligned with business goals and brand positioning. • You re-edit video clips and channel-optimize them. • You work closely with the wider cross-functional marketing team to ensure no opportunities for great content are missed. • You coordinate with agencies and external suppliers for the delivery of design assets, collateral, and other deliverables relevant to the wider Enfuce Marketing Team. • You can independently manage your time between social media-related tasks, design production tasks, and any others that may come your way. • You are the go to person for internal requests for brand assets and ensure our asset library is up to date alongside our ensign team. • You update confluence and other internal info to ensure all creative processes and brand info is effectively shared across the business.