• We are looking for a strategic, hands-on marketing manager to build and scale our customer marketing motion and own our integrated campaign strategy and planning. • This role is critical for driving adoption, retention, and expansion throughout the customer lifecycle. • The ideal candidate is a self-starter who will take ownership of the full customer marketing strategy—from adoption to renewal—in a high-growth environment. • This person will also lead the execution of specific integrated campaigns, focusing on core sales plays and aligning product marketing, field marketing, digital, sales, and customer success around a shared campaign framework. • This role is ideal for someone who can think big, execute quickly, and thrive in a company where processes are still being defined. • You’ll help define how we go to market, how we tell our story, and how we turn customers into long-term advocates, all while building foundational programs that scale with the business.

• Own and Lead Enterprise ABM Strategy: Develop and drive the end-to-end ABM strategy for a defined segment of high-value enterprise accounts, aligning programs to revenue goals and solving complex go-to-market challenges with minimal oversight. Partner with marketing leadership to operationalize the enterprise ABM roadmap, owning execution standards and ensuring strategic plans translate into measurable enterprise impact. • Design and Execute Integrated Plans: Architect and orchestrate 1:1 and 1:few multi-channel campaigns across digital, outbound, events, and executive engagement to penetrate buying committees and accelerate pipeline. Help refine and scale repeatable ABM playbooks and operating models across enterprise segments. • Drive Strategic Sales Partnership: Serve as a strategic partner to with sales to co-create plans, prioritize targets, align engagement plays, and ensure coordinated outreach that drives measurable revenue impact. Provide strategic insights and recommendations that inform account prioritization and sales engagement approaches. • Leverage Data, Technology, and Insights: Utilize ABM, enrichment, and analytics platforms to inform segmentation, personalization, workflow automation, and performance optimization; translate engagement data into actionable growth strategies. Drive continuous improvement of ABM measurement frameworks in partnership with RevOps, ensuring enterprise ABM performance standards are clearly defined and consistently applied. • Measure Impact and Influence Cross-Functionally: Define success metrics tied to pipeline and revenue, deliver leadership-level reporting, and influence cross-functional teams (content, demand gen, product marketing, RevOps) to continuously improve ABM effectiveness and scale best practices. Serve as the primary point of contact for enterprise ABM expertise, mentoring peers and influencing cross-functional teams to adopt scalable, high-impact practices.

• Launch, manage, and scale paid campaigns across Meta Ads, Google Ads, TikTok Ads, and other performance channels • Optimize campaigns to hit CPA, MER, and ROAS targets • Manage monthly ad budgets of $10,000+ with profitability in mind • Build structured testing frameworks for creatives, audiences, and offers • Analyze funnel performance including CTR, CPC, CVR, AOV, and LTV • Collaborate with creative and CRO teams to improve conversion rates • Implement retargeting and full-funnel scaling strategies • Provide weekly performance reports with actionable growth insights • Identify new acquisition opportunities and platform expansion strategies

• Medical Editors partner in the content review process, reviewing and editing content for correct spelling, grammar, and sentence structure, fulfillment of creative brief, adherence to AMA and client style, and appropriate and accurate referencing • You'll be involved at all stages of content development, initiating and maintaining editorial integrity from outline to printer’s proof • Editors fact check materials and align with the writers on annotating and referencing • You will represent Editorial at internal start-up and status meetings, and work with the extended team to facilitate project completion • You will ensure all pieces are aligned with each client’s MLR submission process and support the MLR process