Role Description One of the RubyLabs’ portfolio projects is looking for a highly experienced and specialized CRO & Growth Manager to join our team. The primary focus of this role is to drive top-of-funnel growth through optimizing our funnel stages, leading to user registration and payment. This role requires direct experience in managing and improving web funnels in Igaming projects. Key Responsibilities - Funnel Optimization: Define and implement hypotheses to improve the conversion rate (CR) to purchase and lifetime value (LTV) within the web funnel. - Data-Driven Strategy: Dive deep into data on the competitive environment and user behavior to propose strategies that drive customer acquisition efficiency and improve CPA. - Testing Roadmap: Run a robust testing roadmap, driving continuous improvement in the web funnel. Ensure that strict quarterly KPIs are met and exceeded. - Cross-Functional Collaboration: Collaborate closely with designers, developers, and other key stakeholders to seamlessly execute optimization strategies, from product requirement documents to execution. - Ownership of Results: Lead the entire growth process, taking full responsibility for results, from hypothesis creation to final implementation and evaluation. - UA Collaboration: Work hand-in-hand with the User Acquisition (UA) team to build and optimize the full flow, ensuring that every step, from the first user interaction through registration and payment, is optimized for growth. - User Pain Points: Deeply understand user pain points and behaviors, leveraging this understanding to determine the most effective strategies for selling our product. Qualifications - 4+ years of proven experience with web funnel optimization in a B2C environment. - 3+ years of experience in the online casino / iGaming space. - Ability to define, run, and analyze A/B tests specifically for web-based funnels. - Experience leading growth initiatives with a focus on improving CR, LTV, and other performance metrics. - Strong collaboration skills to work effectively with cross-functional teams including designers, developers, and data science teams. - Ability to manage multiple growth initiatives and meet strict quarterly KPIs. - Strong problem-solving skills with a user-first mindset, aiming to understand pain points and optimize user experience. - Experience in building and executing strategic roadmaps for growth testing. - Familiarity with leading agile software development ceremonies is a plus. Benefits - Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance. - Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days. - Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge. - Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them. - Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.

Role Description As a CRO Specialist at Social Scout, you'll be the strategic lead responsible for uncovering conversion bottlenecks and running end-to-end experiment roadmaps across 5–6 client brands. You will analyze web data, develop high-impact test hypotheses, brief web designers and developers, and manage test execution in tools like VWO, Convert, or Optimizely. This is not a "set it and forget it" role. You will own the entire experimentation pipeline—from initial audit and user research to statistical analysis and post-test rollouts. You'll work closely with our Account Executives, Landing Page Designers, and developers to turn user friction into profit. What You'll Be Doing - Data & User Research: Conduct quantitative analysis (Google Analytics 4) and qualitative research (Hotjar, Microsoft Clarity, surveys, screen recordings, heatmaps) to identify drop-off points, UX friction, and revenue opportunities across homepages, PDPs, collections, and carts. - Strategy & Test Roadmaps: Translate research insights into prioritized testing roadmaps (using ICE/PIE frameworks) and write detailed, conversion-focused PRDs (Product Requirement Documents) for designers and developers. - Experiment Management: Set up, launch, and monitor A/B and multivariate tests using leading experimentation platforms. Ensure proper tracking implementation and QA tests across devices and browsers prior to launch. - Design & Dev Coordination: Collaborate closely with our Landing Page/PDP Designer to map out high-converting wireframes and brief developers on code-level variations. - Analysis & Reporting: Track, analyze, and present statistical results. Create clear, actionable post-test reports explaining why a variation won or lost, and what the business impact (LTV, CVR, AOV) is for the client. - Cross-Channel Alignment: Ensure on-site CRO strategies align seamlessly with the email and SMS customer journeys managed by our lifecycle marketing team. Qualifications - 2+ years of hands-on CRO/A/B testing experience specifically for DTC eCommerce brands (Shopify preferred). - Proven track record of running successful A/B test roadmaps and driving quantifiable lift in conversion rates, AOV, or revenue per visitor. - High proficiency in Google Analytics 4 and qualitative user research tools (Hotjar, Clarity, survey tools). - Deep technical understanding of experimentation tools (e.g., VWO, Convert, Optimizely, Klaviyo forms, Rebuy, or similar Shopify apps). - Solid grasp of statistical significance, sample sizing, and test duration math. - Experience creating clear briefs and wireframes for designers and frontend developers. - Basic understanding of HTML, CSS, and JS (you don't need to write full code, but you must know what is technically feasible to test). Benefits - Mentorship from proven performance marketers who have generated tens of millions in DTC revenue. - Opportunities to grow into a Lead Strategist or Head of CRO as this new service offering expands. - A fast-moving, supportive team with regular wins to celebrate.

Role Description We are looking for a Chief of Staff to join our team as the Enterprise GM's Chief of Staff, operating across functional teams to drive company-wide strategic alignment and transformation. This role acts as a company-level thought partner, leading cross-functional initiatives, synthesizing insights across functions, and ensuring that Coursera’s long-term priorities are executed cohesively across the organization. At Coursera, we are entering a new phase of scale, one that demands tighter strategic integration and stronger connective systems across the company. The Chief of Staff plays a critical role in shaping those systems, enabling the company to operate with clarity, consistency, and foresight. Working across multiple executives and orgs, this role strengthens Coursera’s leadership alignment and execution muscle, driving transformation through thoughtful design and company-level coherence. The Chief of Staff operates with broad executive trust and crucially balances strategic foresight with the operational clarity needed to execute at scale. Objectives of this role: - Support Enterprise GM multi-year strategies that drive financial performance - Drive integration across multiple functions to ensure alignment of strategy, priorities, and resource allocation - Enable sustainable operational excellence, including organizational cadence and governance - Drive strategic decision-making at the executive level - Shape and steer multi-function initiatives that advance Coursera’s strategy and operating model - Create and improve cross-functional collaboration that supports delivery of company- and org-level priorities - Identify and proactively address systemic organizational challenges that impact multiple functions Responsibilities: - Partner with principal plus executive enabling functions - Finance, HR, EA - to develop and execute 2-3 year strategic plans that drive measurable business impact across org functions in alignment with company objectives - Design and implement sophisticated operating models that enable scale while maintaining agility - Provide strategic counsel to principal on critical business decisions, leveraging deep understanding of market dynamics, company-level goals, and internal capabilities; Provide sophisticated analysis and recommendations that include the inputs of appropriate stakeholders, including executives - Support multi-exec alignment on strategic priorities and resource allocation across multiple functions - Architect and execute complex organizational change, from concept to landing, including structural changes, process improvements, and cultural shifts - Synthesize insights and recommendations across multiple business areas to inform company-level tradeoffs and sequencing - Build and maintain influential relationships at the senior management level (e.g. VP+) across the organization to enable rapid mobilization for strategic initiatives Qualifications - 15+ years in business management, strategy, or executive advisory roles - In-depth experience driving results in a B2B, preferably SaaS, revenue organization, e.g. Revenue Operations, Sales, GTM - Demonstrated experience leading complex, multi-year transformational initiatives - Track record of influencing executive-level decisions and driving organizational change - Deep expertise in organizational design and operational excellence - Proven ability to navigate ambiguity and drive results in rapidly evolving environments - Superior strategic thinking and analytical capabilities - Outstanding executive presence and communication skills - Experience managing high-stakes stakeholder relationships, including at the senior management level (i.e. VP+) Preferred Qualifications - MBA or advanced degree - Experience managing a large, global organization (30+ FTE) - Track record of successful P&L management - Experience serving as interim executive leader - Experience delivering company-level transformation as a cross-functional leader Compensation This role is available in the following US Pay Zones: - US Zone 1: $218,500 - $273,125 - US Zone 2: $209,000 - $261,250 - US Zone 3: $193,800 - $242,250 - US Zone 4: $180,500 - $225,625 At Coursera, we offer competitive, zone-based pay aligned to your location, experience, and role level across four U.S. pay zones. Our total rewards package goes beyond salary, with comprehensive health and wellness benefits, bonus and RSU equity programs, and global perks designed to help you grow and thrive wherever you are.

• Own business and personal projects from initial direction through successful completion • Translate high-level goals into clear scopes, timelines, budgets, and action plans • Oversee buildouts and property-related projects • Serve as the primary liaison with the principal’s CPA, advisors, and other professional service providers • Identify, evaluate, engage, and manage contractors, vendors, consultants, and other specialists • Negotiate terms, coordinate deliverables, monitor progress, and ensure projects remain on schedule and within budget • Coordinate content-production resources, medical and travel logistics, and other business or personal initiatives as needed • Maintain visibility across ongoing projects and provide concise, organized updates • Anticipate potential obstacles and resolve issues independently whenever possible • Establish systems and processes that improve organization, communication, and efficiency • Manage confidential business, financial, medical, and personal information with exceptional discretion