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Ecommerce Manager
Location
Worldwide
Posted
2 days ago
Salary
0
Seniority
Lead
No structured requirement data.
Job Description
Ecommerce Manager
HireHawk
Role Description We're looking for an Ecommerce Manager who owns the on-site and channel execution across our key platforms. You'll drive CRO on our Shopify storefront, manage and optimize product pages on TikTok Shop and Amazon, run email campaign sends, and keep the operational layer of our ecommerce engine running cleanly. You'll work closely with the Director of Growth and our retention agency on email flows and campaigns; your job is execution and iteration, not just ideation. If you like seeing your work ship fast, move metrics, and actually matter, this is the role. Responsibilities - Site CRO & Shopify - Own conversion rate optimization across the Shopify storefront PDPs, collection pages, checkout flow, homepage - Run A/B tests and on-site experiments; manage tooling and interpret results - Manage Shopify app ecosystem including upsell/cross-sell, reviews, subscriptions, bundles, and site speed tools - Maintain integrations and troubleshoot issues across apps, pixels, and data layers - Coordinate with creative team to brief and deploy updated imagery, copy, and UGC across PDPs - TikTok Shop - Own PDP optimization on TikTok Shop titles, bullets, imagery, A+ content, category/attribute setup - Monitor TikTok Shop storefront performance and flag issues to the broader team - Coordinate with the content and affiliate team to ensure product pages are dialed in to support creator traffic - Stay current on TikTok Shop feature releases and surface relevant updates - Amazon - Assist with Amazon listing optimization titles, bullets, A+ content, backend keywords, imagery - Work alongside internal stakeholders and agency contacts to implement updates and maintain listing health - Flag suppressed listings, content issues, or policy flags and coordinate resolution - Email Marketing - Execute campaign sends end-to-end: build, QA, schedule, and deploy in Klaviyo - Partner with Director of Growth and retention agency on flow strategy — your role is hands-on implementation - Manage segmentation logic, list hygiene, and send cadence - Pull post-send reporting and surface performance insights - Tooling & Operations - Own the review platform — ensure review collection, moderation, and syndication are running - Leverage AI tools for copywriting, content optimization, and productivity - Maintain clean documentation across SOPs, app settings, and platform configurations - Support new channel or integration launches as the business scales Qualifications - 2 to 4 years in a DTC ecommerce role, you've lived inside Shopify and know it cold - Hands-on Klaviyo experience: you've built campaigns, managed flows, and pulled your own reporting - Worked on TikTok Shop in some capacity, even if not the primary owner - Basic Amazon Seller Central familiarity listing updates, A+ content, suppression troubleshooting - Comfortable with the Shopify app ecosystem: you know what tools exist, how they talk to each other, and how to triage when something breaks - CRO mindset: you think about the customer journey, not just the task in front of you - Detail-oriented and execution-focused you ship, you follow up, you close the loop - Comfortable using AI tools to move faster (ChatGPT, Claude, Midjourney, etc.) - Strong communicator who can work cross-functionally with creative, growth, and external partners Nice-to-Have - Experience at a beauty, wellness, or CPG DTC brand - Familiarity with affiliate or influencer-adjacent ecommerce (TikTok Shop affiliates, LTK, etc.) - Basic HTML/CSS for email template edits - Experience with tools like Elevar, Triple Whale, or similar attribution/analytics platforms - Comfort pulling and interpreting data in Google Sheets or Looker Benefits - Access to a $200K+ perk marketplace with discounts on 150+ services. - Option to withdraw up to 50% of approved earnings before payday.
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• Monitor the performance of the customer's digital journey, identifying opportunities to improve conversion; • Analyze navigation data, user behavior and sales to support strategic decisions; • Track digital operation performance indicators, identifying trends and optimization opportunities; • Prepare management reports and dashboards to monitor key indicators; • Develop hypotheses to improve the user experience based on behavioral analyses; • Plan, execute and monitor A/B tests and other conversion rate optimization (CRO) experiments; • Evaluate experiment results and propose continuous improvements to the platform; • Analyze the performance of products, features and digital journeys to increase conversion and retention; • Support the definition of strategies for product, content and offer exposure across digital channels; • Monitor metrics related to acquisition, retention and customer re-engagement; • Support the planning of commercial campaigns through data analysis, seasonality and customer behavior; • Monitor the digital platform to identify failures, inconsistencies and opportunities to improve the user experience; • Log and track correction requests with the responsible teams; • Validate the quality of information made available on the platform; • Consolidate data from different analytics tools, transforming it into management information to support decision-making; • Share metrics and analyses with teams involved in the digital operation.
Manager, Ecommerce Merchandising & AI
BICBIC World is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need. BIC World is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means.
Role Description The Manager, Ecommerce Merchandising & AI is responsible for leading BIC's digital content strategy and execution across North America's ecommerce landscape, supporting a diverse portfolio of retailers including Amazon, retail.com partners, wholesalers, distributors, and commercial ecommerce platforms. This role plays a critical part in driving online sales growth by optimizing digital shelf performance, enhancing product discoverability, improving conversion, and delivering an exceptional shopper experience. As the organization's subject matter expert in ecommerce content and digital merchandising, this role partners cross-functionally with Sales, Marketing, Brand, Customer Supply Chain, agencies, and retailer teams to execute best-in-class digital strategies. This role also identifies emerging technologies, AI capabilities, and digital innovations that strengthen BIC's competitive position while developing scalable processes and tools that improve operational efficiency and performance measurement. What You'll Do: - Lead the execution of BIC's digital content strategy across Amazon, retail.com, B2B, and distributor ecommerce platforms to maximize sales, conversion, and digital shelf performance. - Develop and execute seasonal content strategies and optimization plans that improve shopper engagement, search visibility, glance views, and conversion. - Manage digital product launches, ensuring new innovations and core assortments achieve digital shelf excellence across all supported retailers. - Drive continuous improvement of ecommerce workflows, content syndication, reporting capabilities, and analytics through new tools, technologies, and automation. - Monitor digital performance metrics to identify opportunities, diagnose issues, and implement data-driven recommendations that improve online business results. - Serve as the organization's subject matter expert for ecommerce content, digital merchandising, SEO best practices, and emerging digital trends, including AI-enabled customer experiences. - Partner closely with Sales, Marketing, Brand, agencies, and retailer teams to align priorities, execute initiatives, and resolve complex digital execution challenges. - Lead strategic vendor relationships supporting content management, analytics, ratings and reviews, and digital optimization programs. - Influence cross-functional teams to improve digital capabilities, streamline processes, and elevate execution across the ecommerce organization. - Stay ahead of evolving ecommerce trends, retailer capabilities, and competitive best practices to identify innovative growth opportunities. Qualifications - Bachelor's degree in Business, Marketing, Information Systems, Information Technology, or a related field. - 4-6 years of experience managing ecommerce, digital content, or digital merchandising within a consumer products, retail, or agency environment. - Proven experience supporting Amazon and retail.com ecommerce businesses with responsibility for digital content, conversion, and online sales performance. - Strong knowledge of ecommerce platforms and content management systems including Salsify, Vendor Central, digital shelf analytics, and related tools. - Experience utilizing SEO principles, digital merchandising strategies, and analytics to improve ecommerce performance. - Demonstrated ability to lead cross-functional initiatives while influencing stakeholders across Sales, Marketing, Brand, and retailer organizations. - Excellent project management, organizational, and communication skills with the ability to manage multiple priorities in a fast-paced environment. - Strong analytical and problem-solving skills with the ability to translate data into actionable business recommendations. - Passion for digital innovation, continuous improvement, and emerging technologies that enhance the online shopper experience. Requirements - Increase ecommerce sales through improved digital shelf execution, enhanced product discoverability, and higher conversion rates. - Deliver best-in-class digital content across supported retailers with high levels of accuracy, consistency, and speed to market. - Successfully launch new products while maintaining digital excellence across the core portfolio. - Improve operational efficiency by implementing scalable tools, reporting capabilities, and workflow enhancements. - Serve as the trusted ecommerce expert who enables teams across the organization with knowledge, guidance, and best practices. - Build strong partnerships with internal stakeholders, retailers, and agency partners to consistently deliver business results. - Continuously identify innovative technologies, AI capabilities, and industry trends that position BIC as a leader in digital commerce. - Drive measurable improvements in key ecommerce KPIs including digital shelf health, search visibility, content quality, shopper engagement, and conversion. Company Description BIC World is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need. BIC World is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means.
• With the goal of eCommerce site stability, the Ecommerce Engineer will perform the initial analysis of the incident or request to determine its severity and urgency. • This will entail working in an agile environment with a high performing team and quickly responding to dynamic incidents and requirements. • Responsible for designing, coding, testing and implementing solutions on time and within budget. • This role will specialize in Front End Development. • Analyze production trends and recurring UI issues to identify opportunities for stability and performance improvements • Contribute to automation initiatives (monitoring, alerting, and Lights Out Testing) to reduce manual effort and improve detection • Partner with the internal team to align UI enhancements with guest journey expectations • Advocate for UI best practices, including accessibility, performance, and modern design standards • Support release readiness activities, ensuring UI quality and risk mitigation prior to production deployments • Drive continuous improvement initiatives across UI engineering and support processes • Provide feedback into QE and development teams to improve defect quality, test coverage, and production readiness • Translate solution designs into working code with minimal oversight from team members • Develop and enhance UI components and storefront features across: Spartacus (Angular-based storefront) and/or Hybris Accelerator (JSP-based storefront) • Integrate UI with Hybris OCC APIs (REST/JSON) to support seamless data flow • Implement responsive, accessible (WCAG), and performant UI solutions • Partner with backend teams to align UI components with service contracts and data models (JSON/Schema) • Perform unit and integration testing along with perform tests and evaluations regularly to ensure data integrity • Evaluate interrelationships between programs such as whether a change in one part of a program will cause an unwanted result in another part • Assist in developing and documenting test cases and testing data requirements and expected results • Maintain and update documentation of project code and technical processes following standards that are set by the team • Manage the backlog of incidents and requests to be addressed by the support team • Enhance existing applications on an as-needed basis and assist in the review of development issues • Document programming problems and resolutions for future reference • Provide day-to-day production support for SAP Commerce storefronts with a focus on UI and guest-facing issues • Troubleshoot and resolve frontend defects, API integration issues, and performance bottlenecks • Perform end-to-end issue tracing across UI, OCC services, and backend systems to determine severity and urgency • Participate in incident triage, on-call rotations, and SWAT/command response models as needed • Monitor and improve UI performance (page load times, Core Web Vitals, responsiveness) • Ensure cross-browser compatibility and consistent user experience across platforms along with various device compatibility • Support root cause analysis (RCA) and drive permanent fixes to reduce repeat incidents • Collaborate closely with Production Support, QE, and Engineering teams to improve release quality and reduce production defects



