• Own the top-of-funnel pipeline generation for assigned EMEA territories — consistently delivering a volume of qualified meetings that meets or exceeds monthly and quarterly targets. • Maintain a structured, data-driven outbound prospecting motion — building and executing multi-touch, multi-channel sequences across phone, email, LinkedIn, and social that reach senior CX, IT, and operations decision-makers at target EMEA enterprise accounts. • Qualify inbound leads from marketing campaigns, events, and website activity — rapidly assessing fit, intent, and timing, and advancing qualified prospects to the appropriate Account Executive. • Act as the first commercial representation of Omilia in EMEA prospect interactions — communicating Omilia's value proposition clearly and compellingly across diverse European markets and cultural contexts. • Maintain accurate and complete records of all prospecting activity in Salesforce — ensuring that the Sales Director has full visibility of pipeline generation activity, conversion rates, and outreach performance across the EMEA region. • Research, identify, and build targeted prospect lists for assigned EMEA territories — drawing on Salesforce, LinkedIn Sales Navigator, ZoomInfo, and other intelligence tools to map target accounts, identify buying centres, and pinpoint senior decision-makers across CX, IT, contact centre operations, and digital transformation functions. • Execute structured multi-touch outbound sequences — combining personalised cold email, phone outreach, LinkedIn engagement, and social selling to engage senior prospects at target EMEA enterprise accounts across priority verticals including financial services, insurance, telecommunications, utilities, healthcare, and public sector. • Craft compelling, personalised outreach in English and relevant EMEA languages as applicable — connecting Omilia's conversational AI and contact centre capabilities to each prospect's known business challenges and demonstrating genuine understanding of each target account and market context. • Conduct high-quality discovery conversations with senior prospects — qualifying on budget authority, need, and timing, uncovering the prospect's contact centre environment and automation objectives, and building sufficient interest and context to secure a substantive first meeting for the Account Executive. • Adapt outreach approach and communication style to the distinct procurement cultures and business norms of assigned EMEA markets — recognising that prospecting into UK and German enterprises, for example, requires meaningfully different tone, cadence, and messaging. • Respond to inbound leads from marketing campaigns, content downloads, event registrations, and website enquiries within agreed SLAs — assessing fit and intent rapidly and advancing qualified prospects through to AE handover. • Partner with the marketing team on EMEA campaign follow-up — ensuring that leads generated from webinars, events, and digital campaigns are worked promptly and effectively, and providing feedback on lead quality and regional relevance to improve targeting. • Work closely with assigned EMEA Account Executives to align prospecting activity to territory priorities — understanding each AE's target account list, preferred verticals, and current pipeline gaps, and focusing outbound effort accordingly. • Prepare and deliver clear, structured meeting briefs for AEs prior to each booked discovery call — summarising the prospect's role, company context, key business challenges, and the conversation that led to the meeting. • Participate in joint account planning sessions with AEs — contributing outbound intelligence, contact mapping, and engagement history to inform EMEA territory strategy. • Develop and maintain a working knowledge of Omilia's product portfolio — OCP, miniApps, Pathfinder, CoPilot, TalkGuard, and OptimizeIQ — sufficient to hold an intelligent first conversation with a senior prospect, articulate Omilia's key differentiators, and connect platform capabilities to common contact centre pain points across EMEA verticals. • Maintain awareness of GDPR and the EU AI Act as they relate to enterprise AI and contact centre deployments — sufficient to address basic compliance questions in initial prospect conversations and position Omilia credibly in the European regulatory context. • Stay current with Omilia's EMEA target verticals, competitive landscape, and key industry trends — ensuring that outreach messaging reflects current market context and positions Omilia credibly against incumbent CCaaS and IVR vendors active in European markets. • Maintain Salesforce as the system of record for all prospecting activity — logging calls, emails, LinkedIn touches, meetings booked, and pipeline progression accurately and consistently. • Track and report on personal KPIs — including outreach volume, connection rates, meeting booking rates, and pipeline contribution — and use this data to continuously refine messaging, sequencing, and targeting across EMEA markets. • Participate in regular pipeline reviews and coaching sessions with the Sales Director — sharing what is working, identifying regional blockers, and incorporating feedback to improve performance. • Occasionally travel within EMEA to support trade shows, industry events, and internal sales team meetings — up to 10% of the time.

• The Sales Development Representative represents Hustler Marketing to potential new clients and drives new business through proactive outbound. • You build and work your own pipeline through a multi-channel outbound strategy, then take those opportunities through discovery and sales calls to closed deals. • The focus is selling our digital agency services primarily to DTC brands. • As part of the Sales Team, you run outbound campaigns, deliver strong discovery and sales calls over Zoom/Google Meet, and represent Hustler Marketing in the best possible way. • You source, qualify, and prepare future clients, then carry them through the sales conversation yourself. • This is a hands-on role across the full sales process, so a thorough understanding of our services is essential. • It calls for strong sales skills, creativity, comfort with data, and real fluency with modern outbound tooling and AI. • You are expected to use AI for efficiency and automation wherever it makes the work faster and better, and to operate autonomously most of the time, while staying structured, efficient, and approachable in a remote environment. • The Sales Development Representative reports directly to the Vice President and Managing Director and is the liaison between prospective clients and our internal teams at Hustler Marketing. • Building and owning your outbound pipeline, contacting new clients across cold email, LinkedIn, cold calls, and other channels. • Running discovery and sales calls over Zoom/Google Meet, from first conversation through to close. • Selling our digital agency services primarily to DTC brands, tailoring the pitch to each prospect. • Researching and qualifying prospects against our ideal client profile to confirm fit for Hustler Marketing. • Proactively finding new business in our target DTC market and spotting adjacent segments worth pursuing. • Owning and managing the CRM, keeping records clean, accurate, and current, and reporting progress to the Vice President and Managing Director. • Using AI and automation to make outbound, research, personalization, and follow-up more efficient, and testing new tools that improve output. • Digging into our sales processes to find friction and improve them, including trialing new strategies and measuring results, and suggesting better ways to work. • Making follow-up calls and running nurturing sequences for prospects and assigned leads. • Upselling current clients from one-off services to retainers or recurring work. • Reporting weekly to the Vice President and Managing Director on activity and results. • Supporting onboarding of new clients alongside Account Managers, Strategists, and Department Heads. • Managing key client relationships and helping close strategic opportunities, guiding clients through the sales and onboarding process. • Ensuring a smooth and successful onboarding for new clients.

• Execute outbound prospecting campaigns targeting technology-focused organizations • Qualify inbound and outbound leads through structured discovery conversations • Communicate product and solution value clearly to non-technical and technical audiences • Engage decision-makers and influencers across multiple roles • Schedule high-quality meetings for Account Executives • Collaborate with sales and marketing teams on targeting and messaging • Maintain accurate and detailed CRM records

Role Description We're looking for a driven Sales Development Representative (SDR) to join a growing B2B SaaS company that helps restaurant businesses improve profitability and streamline operations. In this role, you'll engage restaurant owners and decision-makers through outbound cold calling, identify business challenges, qualify opportunities, and schedule product demonstrations for the sales team. This is a high-volume outbound sales role, ideal for someone who enjoys prospecting, building relationships, and creating opportunities through meaningful conversations. What You'll Do - Outbound Prospecting - Conduct a high volume of outbound cold calls to restaurant owners and operators. - Introduce the company's software solution in a clear and engaging way. - Capture prospects' attention and generate interest quickly. - Follow structured sales scripts while keeping conversations natural. - Adapt your approach based on each prospect's needs and business. - Lead Qualification - Identify whether prospects match the ideal customer profile. - Understand how they currently manage operations, inventory, labor, food costs, and profitability. - Discover operational pain points and business challenges. - Assess buying potential and determine if a product demonstration is appropriate. - Focus on booking qualified meetings rather than maximizing appointment volume. - Discovery & Relationship Building - Conduct initial discovery conversations around topics such as: - Food cost management - Labor costs - Inventory control - Purchasing processes - Recipe costing - Profitability tracking - Operational efficiency - Multi-location management - Restaurant performance visibility - Appointment Setting - Schedule qualified product demonstrations. - Confirm meeting details and contact information. - Ensure prospects understand the value of the demo. - Record detailed discovery notes for the sales team. - Coordinate confirmations, reminders, follow-ups, and rescheduling when needed. - CRM & Pipeline Management - Maintain accurate CRM records. - Document calls, objections, qualification details, and next steps. - Keep prospect information updated. - Manage follow-up activities consistently. - Performance & Continuous Improvement - Meet outbound activity and appointment targets. - Participate in coaching sessions and call reviews. - Track common objections and provide feedback to improve messaging. - Continuously improve sales performance through feedback and training. Qualifications - Previous experience as an SDR, BDR, Appointment Setter, Telesales Representative, or similar outbound sales role. - Proven experience making outbound cold calls. - Experience speaking with business owners or senior decision-makers. - Excellent communication and active listening skills. - Strong objection handling and persuasion abilities. - Ability to identify business needs through discovery questions. - Experience using CRM platforms. - Highly organized with excellent follow-up skills. - Comfortable working independently in a remote environment. - Strong spoken English with clear pronunciation. - Reliable internet connection and a professional home office setup. Requirements - Experience selling SaaS or subscription-based software. - Experience selling into restaurants, hospitality, or SMBs. - Familiarity with restaurant operations or profitability management. - Experience working with North American customers. - Experience using dialers, CRM systems, and appointment scheduling tools. - Track record of consistently achieving outbound sales targets. Success in This Role You'll thrive in this position if you are: - Confident and resilient. - Comfortable making a high volume of outbound calls. - Curious and consultative. - Skilled at building rapport quickly. - Results-oriented and accountable. - Coachable and eager to improve. - Organized and detail-oriented. - Focused on quality conversations rather than simply booking meetings. Work Arrangement - Remote position - Full-time - Working hours aligned with North American business hours - Ongoing coaching and professional development - Performance-driven environment with clear goals and metrics What You'll Be Measured On - Outbound calls completed - Conversations with decision-makers - Qualified opportunities generated - Product demonstrations booked - Demo attendance rate - CRM accuracy and quality of notes - Follow-up completion - Overall contribution to the sales pipeline