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Lead – Growth & Demand Marketing

Full-stack EngineerSoftware EngineerOtherRemoteSeniorTeam 51-200Since 2013H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

137 days ago

Salary

0

Seniority

Senior

Bachelor Degree3 yrs expEnglish

Job Description

Lead – Growth & Demand Marketing

LoginRadius

• Own the end-to-end content strategy and execution for Blogs focused on CIAM, security, developer, and enterprise audiences • Guides, eBooks, and gated assets for lead generation • webinar content including themes, landing pages, promotions, and follow-ups • Campaign and product landing pages • Social media content aligned to demand generation and distribution goals • Own on-page SEO for blogs, landing pages, and core website pages • Plan and execute programmatic SEO initiatives to scale organic traffic and inbound leads • Conduct keyword research, content gap analysis, and internal linking optimization • Drive conversion improvements across: • Landing pages and gated assets • Website journeys and CTA • LiveChat and conversational lead capture • Build, test, and optimize landing pages to improve conversion rates and lead quality • Own lifecycle and campaign email marketing including: • Drip and nurture campaigns • Automation and engagement workflows • Conversion-focused email journeys

Job Requirements

  • 3–7 years of experience in B2B SaaS growth or demand marketing
  • B.Tech, BE, or equivalent qualification (engineering, computer science, or related field preferred)
  • Ability to translate complex technical concepts into clear messaging for developers and enterprise buyers
  • Hands-on experience across content, SEO, CRO, and email-led demand generation
  • Comfortable working with product and engineering teams to understand features, APIs, and technical differentiators
  • Working knowledge of web technologies, APIs, and SaaS
  • Proven track record of driving inbound demand and pipeline growth
  • Experience with marketing automation and CRM tools (HubSpot preferred)
  • Strong ownership mindset with the ability to execute end-to-end

Benefits

  • Opportunity to work with a cutting-edge technology company in a rapidly growing industry
  • Collaborative and inclusive work environment
  • Competitive salary and benefits package
  • Health and Accidental Insurance
  • Certification Policy : Opportunities for professional growth and development

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