• Oversee product catalog data integrity across e-commerce platforms and internal content management systems (CMS). • Review and enhance product titles, descriptions, images, metadata, and categorization to ensure alignment with SEO best practices and platform-specific requirements (Amazon, Flipkart, Shopify, etc.). • Conduct regular audits of product listings to ensure design, content, and merchandising accuracy. • Identify and correct listing errors, inconsistencies, or mismatches across platforms. • Collaborate with cross-functional teams including marketing, content, and design to ensure high-quality product representation. • Stay updated on platform policies, competitor listings, and category trends to inform catalog improvements. • Research and analyze catalog performance metrics to support decision-making and optimization strategies. • Assist in building and maintaining product taxonomies and attribute structures for new and existing SKUs.

• Lead the end-to-end relationship and operating model for our newest China based customer, while supporting broader cross-border eCommerce initiatives and business growth opportunities. • Act as the primary cross-functional program lead across marketing, business development, customer success, onboarding, operations, and product. • Build and maintain the operating playbook for this business, including relationship cadence, governance, escalation paths, communication flows, and internal accountability. • Partner directly with various partner roles (Leadership, Ops, day-to day etc.) based in China to drive alignment, resolve issues, and strengthen collaboration. • Identify and close process gaps across teams to improve execution, visibility, and customer outcomes. • Translate customer and partner needs into clear internal priorities and coordinate with product on roadmap alignment. • Develop scalable workflows and frameworks to support additional cross-border customers as the business grows. • Lead critical issue resolution and serve as the central point of coordination for escalations. • Ensure key stakeholders are informed, aligned, and moving against shared goals. • Support strategic planning and operational readiness for expansion within the China eCommerce ecosystem.

• Define and own the architectural patterns and best practices for enterprise Shopify Plus deployments, including headless/composable commerce, Shopify Functions, Markets Pro, and B2B capabilities. • Lead the design of end-to-end commerce ecosystems spanning Shopify Plus and adjacent enterprise systems—ERP (SAP, Oracle, NetSuite), enterprise search (Elasticsearch, Algolia), CDP/CRM (Salesforce, Segment, mParticle), PIM, OMS, and payment gateways. • Evaluate and stay ahead of emerging Shopify platform capabilities (e.g., Shopify Audiences, Checkout Extensibility, Editions releases) and translate them into client-ready solutions and internal playbooks. • Serve as the practice’s ultimate authority on technical feasibility, scalability, and integration strategy for Shopify Plus engagements. • Oversee technical delivery across global, cross-functional teams delivering enterprise Shopify Plus solutions, ensuring quality, performance, and client satisfaction at scale. • Establish governance frameworks, risk mitigation strategies, and delivery KPIs tailored to the pace and complexity of commerce platform engagements. - • Act as a technical escalation point and actively unblock delivery teams, modeling the kind of senior leadership and decisiveness the practice requires. • Build, retain, and develop a high-performing team of Shopify architects, engineers, and solution leads—setting clear expectations, creating growth paths, and fostering a culture of technical excellence. • Own the technical narrative in the sales process: participate actively in discovery, solutioning, estimation, architecture design, and proposal development for Shopify Plus pursuits. • Partner closely with business development and account teams to identify upsell and cross-sell opportunities within existing Shopify Plus engagements. • Serve as a credible, senior technical voice in client-facing conversations—building trust, managing expectations, and positioning our practice as a strategic partner, not just a vendor. • Maintain and deepen relationships with Shopify’s partner and alliance teams, ensuring we are positioned for early access to new programs, beta capabilities, and co-sell opportunities. • Mentor and coach Shopify architects, technical leads, and engineers across regions—actively investing in their growth and career trajectories. • Drive Shopify-specific certification and enablement programs (e.g., Shopify Partner certifications, Shopify Developer certifications) and build learning paths that keep the team at the forefront of platform innovation. • Contribute to internal knowledge sharing, solution playbooks, case studies, and reusable architecture assets that accelerate delivery and sales across the practice.

• Work with our dev team to ensure the website is functioning as it should, and roll out improvements. • Own our product catalog end to end: list new products, keep titles, descriptions, images, variants, pricing, and inventory accurate and in sync. • Assist with the build out and maintenance of landing pages for our paid campaigns, working hand-in-hand with the media buying team. • Merchandise the store: homepage, collections, navigation, seasonal refreshes, search & filtering. • Build, QA, and launch promotions: flash sales, discount codes, BOGO, and sampler flows, so nothing breaks at launch. • Assist the team in pulling data and putting together recurring reports. • Use data and session recordings to find friction, run A/B tests, and continuously improve the site. • Launch new products. • Assist the team with building out AI powered workflows.