• Identify and generate sales opportunities through inbound and outbound calling activities • Meet/exceed Sales Accepted and Sales Qualified Leads (SAL&SQL) goals on a monthly basis • Meet/exceed Key Performance Indicator (KPI) Metrics for Weekly Prospecting Activities • Qualify inbound prospects to the correct agreed upon criteria with the sales organization • Outbound prospecting to drive opportunities with named accounts • Host Hand-off calls/video meetings involving prospects, Account Executives, Solution Consultants

• Generate qualified sales opportunities through outbound prospecting, including phone, email and social channels. • Qualify Marketing Qualified Leads (MQLs) and progress them to Sales Qualified Leads (SQLs) using agreed qualification processes. • Schedule high-quality appointments for Business Development Managers in line with agreed targets. • Explain Everway's products and solutions to prospective customers and identify where they can add value. • Maintain accurate customer and prospect information within our CRM and sales engagement platforms. • Research target organisations and build prospect lists that support business growth. • Work closely with Sales and Marketing colleagues to improve lead quality and conversion. • Produce reports and maintain accurate records to support pipeline management and business performance. • Represent Everway professionally and ensure every prospective customer has a positive first experience. • Occasional travel may be required.

• Multi-channel outbound prospecting: email, phone, LinkedIn, video messages, and voicemail drops targeting enterprise accounts. • Following up on GTM campaign-sourced leads within 24 hours, running light discovery, and securing qualified meetings. • Qualifying every booked meeting against fit and intent criteria to protect the AE calendar. • Researching and enriching accounts, logging intent signals, and maintaining CRM accuracy in Salesforce. • Using modern sales tools including Outreach sequences, Apollo, Clay, and AI tools for personalization and research. • A/B testing subject lines, call openers, and channel mix. Documenting wins and contributing to the SDR playbook. • Meeting weekly with sales and GTM teams to close the lead-to-pipeline data gap.

• Proactively identify and research potential customers through outbound prospecting, social media, industry research, networking events, and other lead generation channels. • Generate new business opportunities through high-volume outbound phone calls, emails, LinkedIn, and other digital engagement strategies. • Qualify inbound and outbound leads by understanding operational challenges, safety requirements, and buying processes. • Schedule discovery calls, product demonstrations, and introductory meetings for Regional Sales Managers and Sales Specialists. • Develop a strong understanding of Blackline Safety's connected safety solutions, including lone worker technologies, gas detection, cloud software, and managed services. • Maintain knowledge of industry trends, safety regulations, and the competitive landscape to effectively position Blackline's solutions. • Accurately document customer interactions, opportunities, and pipeline activity within HubSpot CRM. • Meet or exceed individual activity, pipeline generation, and qualified opportunity targets. • Engage with prospects to understand their business needs and qualify leads based on predefined criteria. • Schedule meetings or demos between leads/prospects and the sales team to further discuss how our solutions can address their needs. • Track and report key performance metrics including activity levels, pipeline generation, conversion rates, and opportunity quality. • Collaborate closely with Sales, Marketing, Customer Success, and Channel Partners to maximize lead conversion and improve sales processes. • Provide regular updates on lead generation activities and progress to management. • Represent Blackline Safety at industry conferences, trade shows, and customer events as required.