Karbon logo
Karbon

The collaborative practice management platform for accounting firms

Digital Customer Success Lead

Location

United States

Posted

1 day ago

Salary

$120K - $150K / year

Seniority

Senior

3 yrs expEnglish

Job Description

Digital Customer Success Lead

Karbon

• Design and own the full digital customer journey for the SMB segment, from onboarding through renewal - automated touchpoints, milestone triggers, adoption nudges, and health-based interventions. • Build and manage lifecycle email and in-app campaigns that drive product adoption and surface value at the right moments, using behavioral and health score signals. • Identify the leading indicators of retention in this segment and create proactive playbooks that engage our customers. • Leverage AI tools to automate outreach, personalize communication at scale, and improve the efficiency of the digital CS motion. • Instrument everything — define the metrics, track what's working, and report clearly on program performance and segment health. • Work cross-functionally with Product, Marketing, and Implementation to align messaging, timing, and channel strategy for SMB customers. • Build and run scalable webinar programs that educate customers and deepen product adoption across our customer base.

Job Requirements

  • 3–6 years in customer success, with time spent building or running a scaled digital or tech-touch CS program with measurable outcomes.
  • Demonstrated experience designing automated customer lifecycle journeys - you've built one before and can build one again.
  • Comfort working with customer health data, usage signals, and segmentation to drive program design decisions.
  • Strong written communication skills — you write crisp, effective copy for customer-facing journeys and internal documentation.
  • AI-first mindset — you've used AI tooling in your CS workflows (automated outreach, smart triggers, analysis, or similar), have proven outcomes, and you stay current on what's emerging.
  • Operational rigor — you set up measurement before you launch programs, not after.
  • Collaborative, low-ego, and comfortable building in ambiguous environments.
  • Bias for action — you move from insight to hypothesis to test quickly, synthesize what you learn, and iterate without waiting for perfect conditions.
  • Strong cross-functional instincts — you understand how to stay aligned with Marketing, Product, and other partners, keep projects moving, and give and receive feedback effectively at every level.
  • Bonus Points if you have:
  • Experience in B2B SaaS serving SMB customers.
  • Experience managing offshore team members.
  • Background in accounting, professional services software, or fintech.

Benefits

  • Paid Flexible Time Off with an encouraged 3 weeks use per year
  • Company paid medical for you and eligible spouse/partner and dependents
  • Company paid dental and vision and eligible spouse/partner and dependents
  • Fully company funded short and long term disability
  • Fully company paid life insurance
  • 401(k) with company matching
  • Flexible Spending Account
  • Up to 8 weeks paid parental leave
  • Work-from-home stipend

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