Abhyaz logo
Abhyaz

A Remote Working Platform-Inspiring Growth, Shaping Careers, Enriching Communities

Performance Marketing Specialist Intern

Performance MarketingPerformance MarketingInternshipRemoteEntry LevelTeam 51-200Since 2020H1B No SponsorCompany SiteLinkedIn

Location

India

Posted

1 day ago

Salary

0

Seniority

Entry Level

Bachelor Degree1 yr expEnglish

Job Description

Performance Marketing Specialist Intern

Abhyaz

• Plan, create, and execute Meta (Facebook & Instagram) advertising campaigns • Set up and manage advertising campaigns using Meta Ads Manager • Perform audience research, segmentation, and targeting for different campaigns • Assist in budget planning, allocation, and campaign optimization • Conduct A/B testing on ad creatives, audiences, and campaign strategies • Monitor campaign performance and analyze key metrics such as CTR, CPC, CPM, CPA, ROAS, and conversions • Optimize campaigns to improve lead quality and maximize return on investment (ROI) • Coordinate with the content and design teams to develop high-performing ad creatives • Prepare campaign performance reports and present actionable insights • Stay updated with Meta Ads platform features, advertising trends, and best practices

Job Requirements

  • Bachelor's degree in Marketing, Business, Communications, or a related field
  • 1 to 3 years of experience in Performance Marketing, with hands-on experience in Meta (Facebook & Instagram) Ads
  • Strong verbal and written communication skills
  • Good analytical and problem-solving skills
  • Hands-on experience with Meta Ads Manager and campaign optimization
  • Knowledge of audience targeting, campaign objectives, budget management, and performance metrics (CTR, CPC, CPM, CPA, ROAS)
  • Experience in A/B testing and campaign performance analysis
  • Proficiency in MS Excel or Google Sheets for campaign reporting
  • Ability to interpret campaign data and provide actionable insights
  • Need adequate resources (Laptop/Desktop with a good Wi-Fi connection)

Benefits

  • Learn On-Demand SaaS Tools: Gain hands-on experience with industry-standard tools like Moodle and Zoho One, enhancing your tech skills.
  • Out-of-the-Box Work: Engage in innovative projects that go beyond your primary job role, broadening your skill set.
  • Remote Opportunities: Enjoy the flexibility of working from anywhere, making it convenient to balance other commitments.
  • Diverse Project Experience: Work on internal projects as well as real client assignments, providing a well-rounded professional experience.
  • Online Portfolio Building: Develop a strong online portfolio showcasing your work, which can be invaluable for future job applications.
  • Flexible Timing: Benefit from flexible working hours, allowing you to manage your time effectively and maintain a healthy work-life balance.

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