The Financial Counselor is responsible for performing financial clearance functions including insurance verification, prior authorization review, referral validation, and patient financial counseling to ensure patients are financially cleared prior to services. Work collaboratively with clinic staff, providers, revenue cycle teams, and payers Promote accurate financial clearance and minimize financial risk to the organization Ensure a positive patient financial experience Understand Revenue Cycle workflows, payer practices, utilization management, and basic coding principles Perform benefits verification for scheduled services Validate prior authorization requirements and ensure approvals are obtained timely when required Review referrals for accuracy and completeness based on payer requirements Calculate and communicate patient financial responsibility (copays, deductibles, coinsurance, non-covered services) Conduct financial counseling conversations with patients in a professional, empathetic, and compliant manner Collect pre-service payments in accordance with organizational policies Review accounts for potential financial assistance eligibility and guide patients through available programs when applicable Document all verification, authorization, and counseling activity accurately within the practice management system Maintain knowledge of payer-specific requirements, fee schedules, and coverage guidelines Identify and escalate payer discrepancies, workflow issues, or system errors impacting financial clearance Collaborate with Scheduling, Authorization, Charge Capture, and AR teams to ensure seamless revenue cycle workflow Support denial prevention by ensuring accuracy of insurance selection, coverage validation, and authorization documentation Follow established workflows to prevent under- or over-collection Adhere to compliance standards, HIPAA regulations, contractual obligations, and the organization’s Code of Conduct Participate in departmental meetings, training sessions, and process improvement initiatives as assigned

• Build robust financial models at both app and vertical level • Establish budgeting and forecasting cycles • Define, monitor, and refine core unit economics (LTV, CAC, ROAS, payback periods) • Develop dashboards and reporting frameworks that give leadership real-time visibility into performance • Lead the financial architecture behind major company decisions • Drive portfolio evaluation and capital allocation strategy • Structure potential spin-offs • Build the financial case for strategic transactions, including IPO readiness • Shape the company’s equity story • Develop board-level materials and institutional-grade reporting • Benchmark against public consumer app peers • Build the narrative expected by long-term institutional investors

• Provide the highest level phone support for all Connexus products and services. • Open new accounts for members and employees. • Build trusted relationships that lead to financial opportunities. • Respond to inquiries left on the website and customer relationship management software. • Partner with a variety of other teams to provide a best-in-class experience. • Engage members in robust and proactive financial review conversations resulting in personalized recommendations based on their unique needs. • Open new loan and deposit products, and build ongoing and valuable relationships. • Assist members through a variety of channels, including over the phone and digitally while troubleshooting as necessary. • Develop working knowledge of deposit and loan products, accurately open memberships and upsell appropriate accounts. • Responsible for developing additional business by promoting credit union products and services through building and maintaining strong member relationships. • Make outbound sales calls and educate team members on new or existing products.

• Assist Finance leaders with annual budget and quarterly forecast processes by developing financial models, templates, reports and resources used to guide managers, member champions and senior leaders in building projections. • Support month-end financial statement reviews by developing and maintaining financial analytics, performance metrics, dashboards and communicating variance analysis conclusions and highlights. • Lead regular presentations of financial performance and forecast reviews with assigned budget owners of department programs, initiatives, meetings and global events. • Partner with accounting team members to co-serve as Finance Business Partner of assigned departments or events; providing financial reports, analysis, advice, and accountability. • Support managers with completing finance activities as appropriate and assigned. • Perform financial data mining, research, and system reconciliations which includes validation of data used for financial planning and analysis and resolution of any data inconsistencies. • Analyze events with hedge requirements and regularly reconcile currency balances to recommend purchase and sale of currency, as appropriate. • Serve as SME, system administrator, and resource support for FP&A and various integrated financial systems to achieve high system utilization of features for advanced reporting, analytics, and processes. • Approve invoice payments to ensure consistent coding and alignment with current forecast. • Partner with finance leaders on ad hoc financial analysis and projects.