Role Description At Pavago, one of our clients is hiring a hands-on and performance-driven Digital Marketing Specialist to manage and optimize digital marketing campaigns across Google Ads, SEO, social media, and performance reporting. This is an execution-focused role where you’ll directly impact traffic growth, lead generation, audience engagement, and marketing performance across paid and organic channels. You’ll own campaign execution, optimize performance using data-driven insights, and continuously identify opportunities to improve visibility, conversions, and return on investment. If you’re passionate about Google Ads, SEO, social media, and performance marketing, this role offers the opportunity to make a measurable impact within a growing organization. What You’ll Own - Google Ads & Paid Search (Primary Focus) - Manage and optimize Google Ads campaigns across Search, Display, and Remarketing. - Conduct keyword research, audience targeting, competitor analysis, and campaign structuring. - Write and test high-converting ad copy, headlines, and calls-to-action. - Optimize campaign performance by improving CPC, CTR, CPA, ROAS, conversion rates, and quality scores. - Manage campaign budgets, bidding strategies, and performance pacing. - Identify opportunities to improve campaign scalability and lead generation. - SEO & Organic Growth - Conduct keyword research using SEMrush, Ahrefs, Google Search Console, or similar platforms. - Optimize metadata, headings, landing pages, website content, and internal linking. - Support technical and on-page SEO improvements. - Monitor keyword rankings, organic traffic, and search visibility. - Identify content gaps and opportunities to improve search performance. - Recommend SEO strategies that drive sustainable organic growth. - Social Media Management & Engagement - Manage social media engagement across Instagram, Facebook, and LinkedIn. - Support content scheduling, caption optimization, and post publishing. - Respond to comments, direct messages, and audience interactions. - Monitor engagement metrics, audience growth, and social performance. - Help improve brand visibility and online community engagement. - Reporting & Performance Analytics - Monitor campaign performance across paid advertising, SEO, and social media. - Analyze marketing performance using Google Analytics 4 (GA4), Google Ads, SEO platforms, and social analytics tools. - Prepare performance reports with actionable insights and optimization recommendations. - Maintain organized documentation of campaign updates, testing results, and optimization history. - Present data-driven recommendations that improve marketing performance. Qualifications - 3+ years of hands-on experience managing Google Ads campaigns. - 3+ years of social media management and audience engagement experience. - Proven SEO experience using SEMrush, Ahrefs, or similar SEO platforms. - Experience managing performance-focused digital marketing campaigns. Requirements - Technical Skills - Google Ads - Google Analytics 4 (GA4) - Google Search Console - SEMrush, Ahrefs, or similar SEO platforms - Strong understanding of: - PPC - Paid Search - SEO - Audience Targeting - Conversion Optimization - Strong knowledge of marketing metrics including: - CPC - CTR - CPA - Conversions - ROAS - Excellent written communication and copywriting skills. - Ability to work independently in a remote environment. Benefits - Fully remote opportunity aligned with U.S. business hours. - Own performance across Google Ads, SEO, and social media. - Direct impact on business growth through measurable marketing results. - Performance-driven environment with clear KPIs. - Exposure to paid media, SEO, analytics, and growth marketing. - Career growth opportunities into Performance Marketing Manager, Growth Marketing Lead, or Digital Marketing Manager roles. Interview Process - Initial Phone Screen - Spark Hire Intro Video (3–5 minutes) - Client Interview - Offer & Onboarding What Happens After You Apply Right after you apply, you’ll receive an email invitation from Spark Hire to record your Intro Video. This short, self-recorded video is the next step that completes your application and can be recorded whenever it’s convenient for you. Instead of repeating yourself across multiple screening calls, you’ll introduce yourself once, and your video will be shared with the hiring team. This helps the hiring team evaluate your communication style early, making future interviews more meaningful while reducing unnecessary interview rounds. Don’t overthink it—you can record your video as many times as you’d like before submitting it. Only your final submission will be reviewed. Please keep an eye on both your inbox and spam folder for your Spark Hire invitation after submitting your application. Apply Now If you’re a results-driven Digital Marketing Specialist who enjoys optimizing Google Ads, improving SEO performance, growing social engagement, and delivering measurable marketing outcomes, we’d love to hear from you. Apply today and help drive business growth through high-performing digital marketing campaigns.

• Spearhead the transformation of the global B2B digital strategy • Architect a digital marketing engine that utilizes data-derived insights • Deploy AI-powered personalization frameworks across global digital assets • Establish a culture of continuous testing, experimentation, and iteration • Scale a high-performing, globally distributed digital team

• Créer des contenus visuels, messages clés et supports de communication attrayants afin de mieux faire connaître les initiatives des structures partenaires auprès des jeunes, des communautés et des partenaires institutionnels. • Appuyer la planification, la production et la diffusion de contenus pour les plateformes numériques, y compris les médias sociaux, les sites web et autres canaux de communication pertinents. • Renforcer les capacités du personnel du MINJEC en communication digitale, création de contenu, storytelling visuel et bonnes pratiques de visibilité en ligne.

Role Description The Marketing Administrative Coordinator supports marketing management and product category owners by coordinating essential details related to product launches and ensuring accurate, timely entry of that information into company systems. This role also manages new product ordering and provides broader administrative and operational support to the marketing team as needed. The ideal candidate is highly organized, detail-oriented, and comfortable managing multiple priorities and deadlines in a fast-paced environment. - Coordinate product launch details with product category owners, ensuring all required information is collected, accurate, and complete. - Enter and maintain product launch data in internal systems in a timely and accurate manner. - Process and track new product orders, ensuring correct quantities, specifications, and timelines. - Serve as a point of coordination between marketing and other departments (e.g., Purchasing, Product Development, Sales, Operations) to keep launch timelines on track. - Maintain accurate records of product launch schedules, order statuses, and related documentation. - Monitor system data for accuracy and flag/correct discrepancies as needed. - Create and/or edit PowerPoint presentations. - Assist with general marketing administrative tasks such as data entry, preparing reports, research, and scheduling meetings. - Support marketing team members with ad hoc projects and requests as priorities dictate. - Communicate updates, delays, or issues affecting product launches to relevant stakeholders in a timely manner. Qualifications - High school diploma required; Associate's or Bachelor's degree in Marketing, Business, or related field preferred. - 1–3 years of experience in an administrative, coordination, or data entry role (marketing or product-related experience a plus). - Proficiency in Microsoft Office (Excel, Outlook, Word, PowerPoint). - Strong attention to detail and high level of data accuracy. - Ability to manage multiple tasks and deadlines simultaneously. - Strong written and verbal communication skills. - Ability to work remotely and independently. Requirements - Comfortable working cross-functionally with multiple departments and personality types. - Self-motivated with strong organizational and time-management skills. - Ability to learn new software/systems quickly. - Problem-solving mindset with a proactive approach to identifying and resolving issues. - Flexible and adaptable to shifting priorities in a fast-paced environment. - Basic understanding of marketing or product lifecycle processes a plus. - Ability to maintain confidentiality of sensitive product and business information. Physical Demands - Ability to sit for extended periods while working at a computer. - Frequent use of computer, keyboard, mouse, and phone. Disclaimer NOTE: This job description is not intended to be all-inclusive. Employees may perform other related duties as negotiated to meet the ongoing needs of the organization.