• Drive territory growth by prospecting, developing, and closing new business while expanding relationships with existing accounts. • Serve as the first line of account management for healthcare providers, including physicians, genetic counselors, and staff. • Deliver tailored, consultative sales presentations to communicate the value of GeneDx’s solutions and services. • Coordinate and execute both in-person and virtual client meetings. • Collaborate with cross-functional teams to ensure smooth onboarding, service delivery, and timely resolution of customer issues. • Lead educational efforts within the territory, including developing and executing in-office appointments, regional conferences events, physician lunches and dinners, and other engagement initiatives. • Stay current on clinical genomics developments, product offerings, and competitive landscape to position GeneDx effectively • Maintain high field presence, with an expectation of 4.5 days per week spent in the field with clients. • Meet or exceed assigned sales targets, KPIs, and activity metrics. • Document customer opportunities, interactions, and updates in CRM and other business systems as needed, maintain a target clinician development pipeline. • Actively embody and encourage GeneDx cultural principles: be adaptable to change; communicate directly, with empathy; do what we say we’re going to do; be bold in our vision and brave in our execution; operate with a sense for action. • Demonstrate accountability and a strong work ethic, with a team-first mentality.

• Own and actively drive a defined pipeline of payer opportunities, with clear accountability for progress, outcomes, and timelines • Initiate, build, and expand relationships with assigned payer accounts, proactively identifying opportunities to advance discussions toward pilots, data evaluations, and access-enabling activities • Lead payer meetings from initial outreach through follow-up execution, ensuring momentum is maintained and next steps are clearly defined • Translate payer interest into concrete deliverables, including pilots, collaborations, or agreements, in close partnership with the Senior Director, Payer Engagement • Navigate complex payer organizations to identify and engage key clinical, economic, and decision-making stakeholders • Surface payer needs, objections, and decision criteria early, and work cross-functionally to address them efficiently • Partner with Market Access, HEOR, Medical Affairs, Commercial, Government Affairs, and clinical development teams to support payer-driven evidence and access requirements • Prepare and deliver compelling, compliant payer-facing materials that clearly articulate clinical and economic value • Maintain disciplined pipeline management, including documentation of payer interactions, progress, risks, and next steps • Represent the company with credibility, urgency, and professionalism in all payer interactions

• Prospect and hunt for new clients through proactive outbound efforts, utilizing existing databases and referral networks. • Manage lead pipeline from initial contact, qualification, and discovery to proactively convert all qualified prospects. • Master Tebra product and value propositions to lead effective product demonstrations. • Build and maintain a detailed customer pipeline to ensure value driven follow up, stage progression, and accurate weekly forecast. • Identify areas of expansion for new clients and schedule consistent account reviews to upsell. • Report detailed weekly forecast and execution plan to leadership. • Consistently achieve performance metrics for quota attainment, conversion rate, win rate and successful product adoption. • Foster strong cross functional collaboration across customer success, marketing and sales to deliver an exceptional customer experience.

FIELD SALES REPRESENTATIVE - ARMY (MID-ATLANTIC) POSITION SUMMARY  The Field Sales Representative, Army Mid-Atlantic, will have the unique opportunity to build customer relationships by providing innovative solutions, mission-focused products, and procurement channels to eliminate our customers’ daily challenges. The Field Sales Representative is responsible for identifying, establishing, and maintaining sales opportunities including account management and end-user relationships with assigned agencies and departments. This individual is responsible for developing and implementing a sales plan as well as a geographic strategy with direct input from the Director of Army Field Sales. This position is responsible for interacting with customers daily both through in-person visits as well as through other communication methods, primarily fulfilling their requirements through order creation, providing price estimates, product specifications and demonstrations, and general customer questions. This individual must possess the ability to multi-task and use professional time management skills to complete all tasks on or before schedule. The Field Sales Representative must present a professional appearance, demeanor, and positive, can-do attitude. TERRITORY FOCUS Fort Bragg, NC; Fort Knox, KY; Fort Campbell, KY; Fort Greg-Adams, VA; Fort Barfoot, VA; AP Hill, VA; Fort Story, VA; Fort Belvoir, VA; ARNG Bases through the Mid-Atlantic territory. ESSENTIAL FUNCTIONS Reasonable Accommodations Statement To perform this job successfully, an individual must be able to perform the essential duties outlined below.  Reasonable accommodations may be made to enable qualified individuals with disabilities to perform these essential functions. Essential Functions Statements ●   Exceed assigned revenue and profit goals quarterly and against an annual goal. ●   Establish relationships with customers, and vendors while creating opportunities in assigned region(s) as well as new markets when required. ●   Manage and report out a weekly pipeline of sales opportunities, quotes, and orders. ●   Develop requirements with customers for future bids and contract quotations for equipment and services  provided by the company. ●  Travel to client locations and attend symposiums, conferences, trade shows and exhibitions, and conduct  vendor ride-alongs, to cultivate sales opportunities. ●   Actively develop competitive and customer intelligence: Communicate market intelligence, opportunities,  and threats to the company. ●   Provide price quotations and establish proper credit or contract terms, warranties, and delivery dates. ●   Learn and utilize internal CRM and ERP systems for processing quotes and orders. ●   Assist Inside Sales in data entry with generating quotes for customers, as well as work on identifying optimal  and available funding opportunities. ●   Recommend products to customers, based on customers' needs and interests. ●   Perform administrative duties, such as preparing reports, keeping sales records, and filing expense account  reports according to corporate deadlines. ●   Collaborate with potential customer professionals in product development, improvements, modifications, or  changes that could enhance its overall performance. ●   Accurately process quotes that have been received either in writing, electronically, or by phone. ●   Develop a marketing strategy to create sales leads for new contacts within the existing region. ●   Implement an inside/outside team approach for sales, territory/customer strategy, vendor relations, and  dealer of record. Additional Duties ●   Interface and effectively communicate with the management team, staff, customers, sub-contractors,  vendors, business partners, and suppliers. ●   Take ownership and responsibility for all aspects of the customer sales process. ●   Maintain and update a Google calendar consisting of client calls, travel, and working sales pipeline. POSITION QUALIFICATIONS  To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  The requirements listed below are representative of the knowledge, skill, and/or ability required.  ●    Proven work experience as a Sales Representative. ●    Established understanding of Government Sales and Federal Contracting. ●    Experience working with Department of Defense, Military, Federal Agencies, and Law Enforcement. ●    Ability to complete work within given deadlines with little supervision. ●    Ability to carry out skillful negotiations. ●    Strong communication skills. ●    Must possess a valid driver’s license. ●    Ability to obtain security clearance, if required. EDUCATION AND EXPERIENCE ● Bachelor's Degree and three years of sales experience; or 5 years of industry experience instead of education. COMPUTER SKILLS  ●   Microsoft Office Suite. ●   Google Office Suite. ●   Salesforce. ●   Proficient in internet searching. ●   NetSuite or familiarity with an ERP system a plus. PHYSICAL DEMANDS   The physical demands described here are representative of those that must be met by an employee to perform the essential functions of this job successfully. ●   Typical office environment. WORK ENVIRONMENT The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.  ●   Required to meet with customers in various environments, with a personal at-home office for administrative duties. Equal Opportunity Statement: Noble provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, amnesty, status as a covered veteran, or any other protected category in accordance with applicable federal, state, and local laws. Noble complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf https://www.dol.gov/whd/regs/compliance/posters/fmlaen.pdf https://www.dol.gov/whd/regs/compliance/posters/eppac.pdf  The Company has reviewed this job description to ensure that essential functions and basic duties have been included. It is intended to provide guidelines for job expectations and the employee's ability to perform the position described. It is not intended to be construed as an exhaustive list of all functions, responsibilities, skills and abilities. Additional functions and requirements may be assigned by supervisors as deemed appropriate. This document does not represent a contract of employment, and the Company reserves the right to change this job description and/or assign tasks for the employee to perform, as the Company may deem appropriate.