Role Description We are looking for a VP of Influencer Marketing to build and lead one of the strongest creator organizations in the industry. This is not a campaign management role; this is a company-building role. Your mission is to build the creator engine that powers Advantage HQ. - Expand one of the industry's highest-quality creator networks. - Build long-term creator relationships. - Increase creator earnings and scale whitelisting. - Ensure every client has access to exceptional creators capable of producing high-performing content at scale. - Lead the strategy, systems, technology, and team responsible for every stage of the creator lifecycle. - Partner closely with Growth, Creative, Client Services, and Operations. - Ensure our creator network becomes increasingly valuable every year. Qualifications - 8+ years of experience leading influencer marketing, creator partnerships, creator operations, or talent organizations. - Proven experience building and scaling high-performing influencer marketing teams. - Experience managing large creator ecosystems and long-term creator relationships. - Deep understanding of creator economics, whitelisting, licensing, usage rights, and performance marketing. - Experience partnering closely with paid media and creative teams to drive measurable business outcomes. - Strong commercial mindset with an understanding of how creator marketing drives profitable growth. - Outstanding leadership, communication, and decision-making skills. - Strong operator with a bias toward ownership, execution, and continuous improvement. Requirements - Build one of the largest and highest-quality performance creator networks in the industry. - Continuously expand our global creator ecosystem across key verticals and platforms. - Develop long-term relationships with exceptional creators and talent representatives. - Build a preferred roster of trusted creators who consistently produce outstanding content. - Increase creator quality, diversity, responsiveness, and availability across every client category. - Build systems that help creators build long-term careers with Advantage HQ. - Increase repeat collaborations and long-term partnerships. - Improve creator earnings and lifetime value. - Create an exceptional creator experience across onboarding, communication, payments, and campaign execution. - Ensure our highest-performing creators consistently choose to work with Advantage HQ. - Build repeatable systems that consistently deliver exceptional creators for every client. - Scale creator whitelisting across our client portfolio. - Partner with Growth and Creative teams to maximize paid media performance. - Develop frameworks for identifying creators with the highest long-term advertising potential. - Turn creator marketing into a predictable growth engine rather than a campaign-based service. - Build scalable systems across sourcing, outreach, negotiations, contracting, approvals, production, and reporting. - Leverage AI and automation to improve speed, quality, and operational efficiency. - Continuously improve creator matching, campaign execution, and delivery performance. - Establish world-class operating standards across the influencer organization. - Lead, develop, and inspire a high-performing global influencer marketing organization. - Build future leaders within the department. - Establish clear KPIs, accountability, and operating rhythms. - Foster a culture of ownership, speed, innovation, and continuous improvement. - Build an organization capable of supporting the company's next stage of growth. - Continuously evaluate new platforms, technologies, and creator trends. - Leverage AI to improve creator discovery, relationship management, forecasting, and operations. - Identify opportunities to strengthen Advantage HQ's competitive advantage in creator marketing. - Ensure the company remains at the forefront of the creator economy. Benefits - $250,000–380,000 USD total annual compensation, including base salary, performance bonus, and equity. - Fully remote work environment. - Infrastructure for high-performance distributed teams. - North America preferred (United States or Canada). - Focus on leadership, judgment, and execution over geography. Company Description Advantage HQ is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary technology, including: - A creator marketplace managing over 80,000 influencer partnerships monthly. - An AI-powered platform to streamline creator discovery, outreach, relationship management, and whitelisting. - Proven playbooks across influencer marketing, paid media, performance creative, and conversion optimization. We partner with over 200 high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 185+ operators, analysts, strategists, and creatives manages over $500M in annual media spend and drives meaningful bottom-line impact for our partners.

• Join a remote video interview to discuss your creator discovery process. • Walk us through the specific tools and platforms you use to evaluate influencers. • Describe the metrics and criteria you use to select creators for campaigns. • Demonstrate your typical workflow for managing influencer partnerships.

• You will build the influencer marketing function at Wildschytz. • From establishing initial partnerships to scaling to over 100 creators who post Stories about our experiences each week. • You research and reach out to relevant influencers and creators on Instagram. • You manage collaborations from the initial outreach through to regular posting. • You maintain relationships with existing partners and continuously expand our network. • You monitor results (reach, engagement, conversions) and optimize our strategy. • You create clear guidelines to ensure content aligns perfectly with our brand voice.

Role Description We’re looking for a Freelance Influencer Marketing Manager to identify, recruit, and coordinate talent for our social-first campaign work (organic, paid, and always on). This is a remote Freelance opportunity that may vary in weekly hours on one or more client accounts. Responsibilities - Creator Sourcing & Talent Management - End-to-end creator management inclusive of identifying, recruiting and outreaching to talent, managing contract negotiations/redlines, budgets, content review and guiding influencers/creators with their deliverables. - Build and cultivate relationships with creators, influencers, managers, and agents. - Source UGC and creator talent using platforms like IMAI and your professional network. - Maintain a vetted, organized creator roster across paid organic social needs. - Match creators to briefs based on brand, tone, platform, and content requirements. - Build positive, professional relationships with creators to support long-term collaboration. - Support our internal “Movers+Creators” program which houses creators across various areas that M+S will tap into for quick turnaround programs. - Creator Communication & Coordination - Manage all creator communication end-to-end, including: - Outreach and onboarding. - Brief delivery and clarification. - Deadlines and deliverable expectations. - Follow-ups and reminders. - Ensure creators clearly understand briefs, content requirements, and brand guidelines. - Proactively flag risks, delays, or misalignment to internal teams. - Coordinate product samples as needed. - Deliverables, Deadlines & Quality Control - Responsive to the unpredictable 24/7 nature of social media campaign execution. - Set and manage creator deliverables, timelines, and submission requirements. - Ensure accurate tracking of creator activity, deliverables, and performance data. - Monitor content to ensure assets are: - Complete. - High-quality. - On-brief. - Delivered on time. - Coordinate reshoots, corrections, missing lines, or pronunciation fixes as needed. - Ensure creators submit footage in the correct formats and specs for paid and organic use. - Contracts, Invoicing & Asset Tracking - Coordinate creator contracts, usage terms, and approvals. - Ensure invoicing details are clear, accurate, and submitted on time. - Track asset delivery status and usage rights across paid and organic channels. - Partner with internal teams to ensure assets are stored, labeled, and accessible. - Cross-Functional Collaboration - Collaborate and work cross-functionally with Creative, Strategy, Production and Business Partnership teams to ensure influencer initiatives are aligned with wider campaign and client goals. - Ensure creator outputs align with strategic intent, brand voice, and platform needs. - Trends & Culture - Stay up to date on the latest influencer marketing trends across all social media platforms, with an emphasis on TikTok and FTC compliance requirements. - Regularly analyze the competition and other best-in-class brands to inspire new ideas and executions – especially in new platform innovations. - Contribute to team brainstorms and creative campaign ideation. Qualifications - 5+ years of experience in Creator Marketing/Influencer Marketing on social-first campaigns. - Experience working with a wide variety of creators & influencers across a variety of categories (from nano creators to Macro creators). - Strong organizational skills with attention to detail and follow-through. - Ability to manage multiple timelines, campaigns, and creator relationships simultaneously. - Resourceful, proactive self-starter comfortable taking initiative in fast-paced environments. - Clear written and verbal communication skills, particularly in creator-facing contexts. - Ability to collaborate effectively across teams and support senior leaders. - Deep passion for TikTok; experience with TikTok influencers a big plus but not required. - Passion for delighting clients and going above & beyond. - Keen eye for detail with the foresight to think about the bigger picture. - Deeply curious and passionate about the creator economy, with a pulse on major trends and shifts within the industry. - Spreads joy!