Advantage HQ

Role Description We are looking for a VP of Influencer Marketing to build and lead one of the strongest creator organizations in the industry. This is not a campaign management role; this is a company-building role. Your mission is to build the creator engine that powers Advantage HQ. - Expand one of the industry's highest-quality creator networks. - Build long-term creator relationships. - Increase creator earnings and scale whitelisting. - Ensure every client has access to exceptional creators capable of producing high-performing content at scale. - Lead the strategy, systems, technology, and team responsible for every stage of the creator lifecycle. - Partner closely with Growth, Creative, Client Services, and Operations. - Ensure our creator network becomes increasingly valuable every year. Qualifications - 8+ years of experience leading influencer marketing, creator partnerships, creator operations, or talent organizations. - Proven experience building and scaling high-performing influencer marketing teams. - Experience managing large creator ecosystems and long-term creator relationships. - Deep understanding of creator economics, whitelisting, licensing, usage rights, and performance marketing. - Experience partnering closely with paid media and creative teams to drive measurable business outcomes. - Strong commercial mindset with an understanding of how creator marketing drives profitable growth. - Outstanding leadership, communication, and decision-making skills. - Strong operator with a bias toward ownership, execution, and continuous improvement. Requirements - Build one of the largest and highest-quality performance creator networks in the industry. - Continuously expand our global creator ecosystem across key verticals and platforms. - Develop long-term relationships with exceptional creators and talent representatives. - Build a preferred roster of trusted creators who consistently produce outstanding content. - Increase creator quality, diversity, responsiveness, and availability across every client category. - Build systems that help creators build long-term careers with Advantage HQ. - Increase repeat collaborations and long-term partnerships. - Improve creator earnings and lifetime value. - Create an exceptional creator experience across onboarding, communication, payments, and campaign execution. - Ensure our highest-performing creators consistently choose to work with Advantage HQ. - Build repeatable systems that consistently deliver exceptional creators for every client. - Scale creator whitelisting across our client portfolio. - Partner with Growth and Creative teams to maximize paid media performance. - Develop frameworks for identifying creators with the highest long-term advertising potential. - Turn creator marketing into a predictable growth engine rather than a campaign-based service. - Build scalable systems across sourcing, outreach, negotiations, contracting, approvals, production, and reporting. - Leverage AI and automation to improve speed, quality, and operational efficiency. - Continuously improve creator matching, campaign execution, and delivery performance. - Establish world-class operating standards across the influencer organization. - Lead, develop, and inspire a high-performing global influencer marketing organization. - Build future leaders within the department. - Establish clear KPIs, accountability, and operating rhythms. - Foster a culture of ownership, speed, innovation, and continuous improvement. - Build an organization capable of supporting the company's next stage of growth. - Continuously evaluate new platforms, technologies, and creator trends. - Leverage AI to improve creator discovery, relationship management, forecasting, and operations. - Identify opportunities to strengthen Advantage HQ's competitive advantage in creator marketing. - Ensure the company remains at the forefront of the creator economy. Benefits - $250,000–380,000 USD total annual compensation, including base salary, performance bonus, and equity. - Fully remote work environment. - Infrastructure for high-performance distributed teams. - North America preferred (United States or Canada). - Focus on leadership, judgment, and execution over geography. Company Description Advantage HQ is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary technology, including: - A creator marketplace managing over 80,000 influencer partnerships monthly. - An AI-powered platform to streamline creator discovery, outreach, relationship management, and whitelisting. - Proven playbooks across influencer marketing, paid media, performance creative, and conversion optimization. We partner with over 200 high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 185+ operators, analysts, strategists, and creatives manages over $500M in annual media spend and drives meaningful bottom-line impact for our partners.

Role Description We are looking for a Senior Cold Outbound Specialist to join our Influencer Marketing Department. This role is essential to the technical management and execution of massive cold outreach campaigns (10,000–20,000+ emails per day). We're looking for someone deeply experienced in cold email operations, deliverability, and infrastructure who can ensure our emails hit the inbox, not the spam folder. Responsibilities - Monitor and optimize email deliverability (open/click/reply rates) - Warm up and manage multiple domains, inboxes, and sending infrastructure - Identify and troubleshoot deliverability issues (e.g., spam flags, blacklists) - Work across email platforms such as Smartlead, Quickmail, Instantly, HubSpot, Klaviyo, Salesforce, etc. - Evaluate and integrate AI or automation tools to enhance outreach efficiency - Support internal teams with campaign diagnostics and performance reporting Qualifications - 3+ years of experience in email marketing, ideally focused on cold outbound - Proven track record managing massive-scale email campaigns (10k–20k/day) - Advanced knowledge of email infrastructure, domain warming, and DNS config - Skilled in technical troubleshooting, analytics, and optimizing email metrics - Experience working with a wide range of email platforms such as Smartlead, Quickmail, Instantly, HubSpot, Klaviyo, Salesforce, etc. - Familiarity with inbox rotation, subdomains, and reply routing systems - Strong understanding of AI-driven tools and automation workflows used to improve outreach efficiency, personalization, and deliverability at scale - Self-motivated, detail-oriented, and comfortable operating independently Compensation The compensation range is $1,000-$1,200 USD a month. This role is a contracted role, candidates should be prepared to operate as self-employed contractors. Location All of our team is working completely remotely. Yes, that’s right! Work remotely from wherever you want! We’ll make sure your working experience is as comfortable as possible!